---
title: "Reeses Eggs — £0/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/reeses-eggs"
last_updated: "2026-07-31T14:58:13.762Z"
locale: en
meta:
description: "Niche score 27/100 · £0/yr market · 45K searches/yr · £12.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 27/100 · £0/yr market · 45K searches/yr · £12.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Reeses Eggs — £0/yr Amazon UK Niche (2026) - Flapen"
---
# **reeses eggs**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 16Returns 100Price range 48Avg price 55Brand share 0Review moat 96Quality gap 43
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****86.63**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****£12.55**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£7.83–£21.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£0**
£0/yr · 45K searches
**Growth**
**Bad****-96.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, reeses eggs is a £0/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 27/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **reeses eggs market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£25K–£31K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#1,393**
- **Page quality**
- **0%**
- **Prime**
- **25%**
- **Sponsored**
- **0%**
- **Out of stock**
- **62.6%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**13**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**0%**
- Reese's68% - SKYTE24% - Generic8%
## **Demand & seasonality**
Weekly Amazon search volume, last 84 weeks — -96.8% search growth over the last 90 days.
18K13KSpike '24Spike '25Holiday '25Spike '26 seasonAugJanFebMarAprMayJunJulNovDecJanFebMarAprMayJun
Peak months: Mar, Apr · busiest ÷ quietest = 255.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/reeses-eggs/trend)
## **Top reeses eggs search terms**
- **reeses eggs**8K/yr-89.4%5.5% conv. - **reeses easter egg**30K/yr-98.0%5.2% conv. - **reese easter egg**4K/yr-98.0%2.5% conv. - **easter eggs reeses**3K/yr-99.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/reeses-eggs/search-terms)
## **Top reeses eggs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£030%£045%£060%£01101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Reeses Peanut Butter Filled Easter Crème Egg 34g x 48**Reese's**£21.61**4.5★57 rev](https://www.amazon.co.uk/dp/B08T7NV7NF) [2**Reeses Peanut Butter Easter Egg (232g)**Reese's**£10.93**4.3★580 rev](https://www.amazon.co.uk/dp/B07MK3MK7D) [3**Reeses Peanut Butter Creme Egg Chocolate Filled Eggs Multipack 10 x 34g Perfect For Easter Egg Hunt School Offices Great For Gift Kids Bulk**SKYTE**£10.21**3.4★4 rev](https://www.amazon.co.uk/dp/B0GQJM7V6D) [4**Easter Eggs & Seasonal Treats Multipack Variety of Chocolate Eggs Sweets & Treats Seasonal Easter Gift Assorted Flavours & Sizes (Reeses Peanut Butter Creme Egg 15X34g)**Generic**£16.74**5.0★10 rev](https://www.amazon.co.uk/dp/B0GNTD52WC) [5**Reeses Milk Chocolate & Peanut Butter Hollow Extra Large Easter Egg Includes 1 Extra Large Egg & 3 Reeses Creme Eggs Perfect For Easter Egg Hunt Great Gift For Kids & Adults School Offices**SKYTE**£9.66**4.8★7 rev](https://www.amazon.co.uk/dp/B0GSZVP51B)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Reeses Milk Chocolate & Peanut Butter Hollow Extra Large Easter Egg Includes 1 Extra Large Egg & 3 Reeses Creme Eggs Perfect For Easter Egg Hunt Great Gift For Kids & Adults School Offices**SKYTE**£9.66**7 rev4mo ago](https://www.amazon.co.uk/dp/B0GSZVP51B) [**Reeses Peanut Butter Creme Egg Chocolate Filled Eggs Multipack 10 x 34g Perfect For Easter Egg Hunt School Offices Great For Gift Kids Bulk**SKYTE**£10.21**4 rev4mo ago](https://www.amazon.co.uk/dp/B0GQJM7V6D) [**Reeses Peanut Butter Crème Egg Filled Eggs Multipack 5 x 34g Perfect For Easter Egg Hunt School Offices Great For Gift Kids Bulk**SKYTE**£7.83**3 rev4mo ago](https://www.amazon.co.uk/dp/B0GQJRJVWD) [**Easter Eggs & Seasonal Treats Multipack Variety of Chocolate Eggs Sweets & Treats Seasonal Easter Gift Assorted Flavours & Sizes (Reeses Peanut Butter Creme Egg 15X34g)**Generic**£16.74**10 rev5mo ago](https://www.amazon.co.uk/dp/B0GNTD52WC) [**Reeses Half Filled Easter Egg Easter Egg Filled With Peanut Butter Easter Gift - Single Unit 373g**Reese's**£12.80**3 rev8mo ago](https://www.amazon.co.uk/dp/B0G2C4TR64)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Reeses Peanut Butter Filled Easter Crème Egg 34g x 48**Reese's**£21.61**4.5★**▲ 134%**](https://www.amazon.co.uk/dp/B08T7NV7NF) [**Easter Eggs & Seasonal Treats Multipack Variety of Chocolate Eggs Sweets & Treats Seasonal Easter Gift Assorted Flavours & Sizes (Reeses Peanut Butter Creme Egg 15X34g)**Generic**£16.74**5.0★**▲ 130%**](https://www.amazon.co.uk/dp/B0GNTD52WC) [**Reeses Peanut Butter Crème Egg Filled Eggs Multipack 5 x 34g Perfect For Easter Egg Hunt School Offices Great For Gift Kids Bulk**SKYTE**£7.83**4.6★**▲ 68%**](https://www.amazon.co.uk/dp/B0GQJRJVWD) [**Reeses Peanut Butter Creme Egg Chocolate Filled Eggs Multipack 10 x 34g Perfect For Easter Egg Hunt School Offices Great For Gift Kids Bulk**SKYTE**£10.21**3.4★**— 6%**](https://www.amazon.co.uk/dp/B0GQJM7V6D) [**Reeses Milk Chocolate & Peanut Butter Hollow Extra Large Easter Egg Includes 1 Extra Large Egg & 3 Reeses Creme Eggs Perfect For Easter Egg Hunt Great Gift For Kids & Adults School Offices**SKYTE**£9.66**4.8★**— 6%**](https://www.amazon.co.uk/dp/B0GSZVP51B)
**~~View all trending →~~**
## **What buyers say about reeses eggs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**44%
*“Tastes lovely and it's our favourite chocolate”*
**Value For Money**21%
*“they are a better price when purchased in larger quantities”*
**Quality-Overall**8%
*“Great quality”*
**Sweetness**8%
*“Great white chocolate”*
**Flavor**7%
*“Something New in flavour”*
**Baking**4%
*“Nice treat at Easter or whenever”*
**Locally Manufactured**3%
*“Quality chocolate from the USA”*
### **What buyers complain about **
**Advertised Vs Actual Product**25%
*“Not what was promised”*
**Quality-Overall**25%
*“Not to standard expected”*
**Value For Money**25%
*“Outrageously expensive”*
**Salt Content**13%
*“maybe it will work if peanut butter was not too salty”*
## **Common questions**
- **Is reeses eggs profitable to sell on Amazon United Kingdom?**
- The niche generates £0/yr across 8 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -96.8%. Flapen's verdict: Skip it (27/100).
- **How competitive is the reeses eggs niche?**
- 3 brands and 13 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in reeses eggs?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Value For Money. The return rate is 0.0%.
- **When does demand for reeses eggs peak?**
- Demand peaks in Mar–Apr; the busiest month runs 255.0× the quietest.
- **What does it cost to enter the reeses eggs niche?**
- Listings span £7.83–£21.61; the average listing price is £12.55 (sweet spot $15–$100). The average incumbent carries 87 reviews — the moat a new listing must climb.
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