---
title: "Raspberry Vodka — £81K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/raspberry-vodka"
last_updated: "2026-07-31T15:55:33.481Z"
locale: en
meta:
description: "Niche score 43/100 · £81K/yr market · 41K searches/yr · £16.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £81K/yr market · 41K searches/yr · £16.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Raspberry Vodka — £81K/yr Amazon UK Niche (2026) - Flapen"
---
# **raspberry vodka**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 20Growth 37Conversion 95Competition 7Returns 98Price range 77Avg price 78Brand share 6Review moat 77Quality gap 21
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****£16.36**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****457**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****£12.93–£22.23**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+9.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£81K**
£81K/yr · 41K searches
**Competition**
**Bad****92%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, raspberry vodka is a £81K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **raspberry vodka market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **£49K–£65K**
- units × avg price
- **Conversion rate**
- **11.9%**
- **Avg BSR**
- **#49**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **38%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**42**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**92%**
Top 20: 100%
**Open market**
**0%**
- Smirnoff43% - J.J. Whitley27% - Absolut20% - Dutch Barn5% - BrewDog3% - Stoli2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/raspberry-vodka/trend)
## **Top raspberry vodka search terms**
- **raspberry vodka**35K/yr+8.3%7.5% conv. - **raspberry vodka 1ltr**4K/yr+9.9%12.5% conv. - **vodka raspberry**3K/yr+31.3%6.8% conv. [**All search terms **](https://flapen.com/research/uk/grocery/raspberry-vodka/search-terms)
## **Top raspberry vodka products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£12K30%£24K45%£36K60%£49K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Smirnoff Raspberry Crush Spirit Drink 70cl**Smirnoff**£13.67**4.7★124 rev](https://www.amazon.co.uk/dp/B0D47QL566) [2**JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink**J.J. Whitley**£17.65**4.7★67 rev](https://www.amazon.co.uk/dp/B0DQ9C5T7H) [3**Absolut Raspberri Flavoured Vodka 38 percent ABV 70cL Made in Sweden Raspberri Collins Award Winning Taste Works Well for Creative Drinks**Absolut**£15.42**4.8★409 rev](https://www.amazon.co.uk/dp/B09RQ2BKGT) [4**JJ Blue Raspberry|70cl|32%|Vodka Spirit Mix**J.J. Whitley**£12.93**4.6★104 rev](https://www.amazon.co.uk/dp/B0DR93KKJC) [5**Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£22.23**4.6★97 rev](https://www.amazon.co.uk/dp/B0F541LWNP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£22.23**97 rev1y ago](https://www.amazon.co.uk/dp/B0F541LWNP) [**JJ Blue Raspberry|70cl|32%|Vodka Spirit Mix**J.J. Whitley**£12.93**104 rev1y ago](https://www.amazon.co.uk/dp/B0DR93KKJC) [**JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink**J.J. Whitley**£17.65**67 rev1y ago](https://www.amazon.co.uk/dp/B0DQ9C5T7H) [**Smirnoff Raspberry Crush Spirit Drink 70cl**Smirnoff**£13.67**124 rev2y ago](https://www.amazon.co.uk/dp/B0D47QL566) [**Abstrakt Vodka Raspberry and Lime 70cl 38 pct ABV - Distilled in Scotland at BrewDog Distilling - Five-times distilled in bespoke copper pot stills crafted for cocktails mixers or neat pours**BrewDog**£16.75**2 rev2y ago](https://www.amazon.co.uk/dp/B0CHJPW55T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Smirnoff Raspberry Crush Flavoured Vodka | 37.5% vol | 70cl | Made with Natural Raspberry Flavours & Smirnoff No. 21 Vodka | Juicy Taste | for Mixed Drinks or Cocktails**Smirnoff**£15.06**4.7★**▲ 76%**](https://www.amazon.co.uk/dp/B097RX9Y2T) [**JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink**J.J. Whitley**£17.65**4.7★**▲ 20%**](https://www.amazon.co.uk/dp/B0DQ9C5T7H) [**Smirnoff Raspberry Crush Spirit Drink 70cl**Smirnoff**£13.67**4.7★**— 7%**](https://www.amazon.co.uk/dp/B0D47QL566) [**Abstrakt Vodka Raspberry and Lime 70cl 38 pct ABV - Distilled in Scotland at BrewDog Distilling - Five-times distilled in bespoke copper pot stills crafted for cocktails mixers or neat pours**BrewDog**£16.75**4.5★**— 5%**](https://www.amazon.co.uk/dp/B0CHJPW55T) [**Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£22.23**4.6★**▼ 13%**](https://www.amazon.co.uk/dp/B0F541LWNP)
**~~View all trending →~~**
## **What buyers say about raspberry vodka**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Alcohol Flavor**35%
*“Great for cocktails”*
**Taste-Overall**16%
*“Taste fantastic in a Baileys Kiss cocktail”*
**Value For Money**15%
*“worth the price”*
**Flavor**10%
*“Lovely flavour”*
**Sweetness**5%
*“authentic raspberry taste thats sweet”*
**Gifting Purpose**4%
*“This was a gift”*
**Freshness**4%
*“Love this drink with fizzy lemon and lime, very refreshing for summer too”*
**Quality-Overall**3%
*“good quality”*
**Storage Temperature**1%
*“It also works surprisingly well if you drop in some frozen raspberries to keep it cold”*
**Color**1%
*“the pink color makes it look great for making cocktails at home”*
### **What buyers complain about **
**Taste-Overall**40%
*“Really synthetic tasting”*
**Flavor**30%
*“not a great flavour”*
**Sweetness**10%
*“Too sweet for me”*
## **Common questions**
- **Is raspberry vodka profitable to sell on Amazon United Kingdom?**
- The niche generates £81K/yr across 8 tracked products. 90-day search growth is +9.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the raspberry vodka niche?**
- 6 brands and 42 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in raspberry vodka?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Sweetness. The return rate is 0.4%.
- **When does demand for raspberry vodka peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 7.9× the quietest.
- **What does it cost to enter the raspberry vodka niche?**
- Listings span £12.93–£22.23; the average listing price is £16.36 (sweet spot $15–$100). The average incumbent carries 457 reviews — the moat a new listing must climb.
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