---
title: "Protein Hamper — £53K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/protein-hamper"
last_updated: "2026-07-31T16:50:25.793Z"
locale: en
meta:
  description: "Niche score 54/100 · £53K/yr market · 120K searches/yr · £16.47 avg price. A small market ($53K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £53K/yr market · 120K searches/yr · £16.47 avg price. A small market ($53K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Protein Hamper — £53K/yr Amazon UK Niche (2026) - Flapen"
---

# **protein hamper**

**Worth a look**

Shows low returns (0.2%), but a small market ($53K/yr) keeps it on the watch list.

Market size 13Growth 30Conversion 33Competition 63Returns 99Price range 69Avg price 79Brand share 78Review moat 65Quality gap 65

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£16.47**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****£3.37–£40.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****888.31**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+4.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£53K**

£53K/yr · 120K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United Kingdom niche tracking, protein hamper is a £53K/yr Amazon United Kingdom market (120K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.

Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **protein hamper market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**£66K–£82K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#303**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**69%**</dd>

<dt>**Sponsored**</dt><dd>**59%**</dd>

<dt>**Out of stock**</dt><dd>**6.7%**</dd>

<dt>**Avg brand age**</dt><dd>**44 months**</dd>

<dt>**Avg seller age**</dt><dd>**158 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**23 **▲rising

**Sellers**

**45**

**Top-5 brand share**

**57%**

Top 20: 97%

**Top-5 click share**

**47%**

Top 20: 90%

**Open market**

**38%**

- Myprotein20% - Muscle Locker13% - XCelerate Nutrition8% - A Amousa8% - WOD Powders7% - CNP Professional5%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.2% search growth over the last 90 days.

7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 7.3×

[**Open Trend **](https://flapen.com/research/uk/grocery/protein-hamper/trend)

## **Top protein hamper search terms**

- **protein sachets**17K/yr+11.4%1.6% conv. - **protein powder sachets**12K/yr+25.5%1.8% conv. - **protein hamper**16K/yr-7.0%4.0% conv. - **protein gifts for men**16K/yr+6.8%2.6% conv. - **protein powder sample**8K/yr+8.1%0.9% conv. - **protein sachets for travel**5K/yr+56.2%2.9% conv. - **whey protein sachets**5K/yr+36.2%1.4% conv. - **protein gift set**7K/yr-10.7%2.9% conv. - **protein gifts**8K/yr-11.4%2.2% conv. - **protein bundle**6K/yr-31.5%0.9% conv. [**All search terms **](https://flapen.com/research/uk/grocery/protein-hamper/search-terms)

## **Top protein hamper products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2K8%£4K12%£6K16%£8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Myprotein Impact Whey Protein - Variety 10 Pack](https://m.media-amazon.com/images/I/41jtCx9mLzL.jpg)**Myprotein Impact Whey Protein - Variety 10 Pack**Myprotein**£12.07**4.5★86 rev](https://www.amazon.co.uk/dp/B0D2FVT4CP) [2![Muscle Locker Protein Snack Box - Gym Gifts for Men & Women - High Protein Hamper with Bars & Snacks - Fitness Gift for Gym Lovers - High Protein Selection Box](https://m.media-amazon.com/images/I/41ygquku++L.jpg)**Muscle Locker Protein Snack Box - Gym Gifts for Men & Women - High Protein Hamper with Bars & Snacks - Fitness Gift for Gym Lovers - High Protein Selection Box**Muscle Locker**£24.65**4.3★876 rev](https://www.amazon.co.uk/dp/B07RM9NPSF) [3![Protein Hamper - This Protein Gift Set & Fitness Hamper includes 10x items. Gym Gifts for Men & Women. Mens Snacks Gift Set. Protein Gift Box.](https://m.media-amazon.com/images/I/41dg8+TMEJL.jpg)**Protein Hamper - This Protein Gift Set & Fitness Hamper includes 10x items. Gym Gifts for Men & Women. Mens Snacks Gift Set. Protein Gift Box.**A Amousa**£20.20**4.3★31 rev](https://www.amazon.co.uk/dp/B0DNNDH5P7) [4![Clear Protein Sachets - Variety Pack (14 Sachets) Clear Whey Isolate Protein Powder | Refreshing Shake Alternative for Gym & Fitness | Made in the UK - Backed by Athletes (Assorted Flavours)](https://m.media-amazon.com/images/I/51Izk0c4GDL.jpg)**Clear Protein Sachets - Variety Pack (14 Sachets) Clear Whey Isolate Protein Powder | Refreshing Shake Alternative for Gym & Fitness | Made in the UK - Backed by Athletes (Assorted Flavours)**WOD Powders**£12.63**4.2★33 rev](https://www.amazon.co.uk/dp/B0GGCYNZBL) [5![CNP Professional MR High Protein Meal Replacement Shake 41g Protein with Vitamins & Minerals Probiotics Native Whey and Casein 72g x 6 Sachets 3 Flavours Available (Trial Pack of 3 Flavours)](https://m.media-amazon.com/images/I/51OZt09jmNL.jpg)**CNP Professional MR High Protein Meal Replacement Shake 41g Protein with Vitamins & Minerals Probiotics Native Whey and Casein 72g x 6 Sachets 3 Flavours Available (Trial Pack of 3 Flavours)**CNP Professional**£11.73**3.7★24 rev](https://www.amazon.co.uk/dp/B0CG3Q9VYW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Travel Pack - 1 Week Supply of Creatine Electrolytes & Clear Protein in Single Dosed Sachets | 21 Sachets per Pouch | Creatine & Electrolytes Travel Supplement - Assorted Flavours](https://m.media-amazon.com/images/I/41sDbkRtA5L.jpg)**Travel Pack - 1 Week Supply of Creatine Electrolytes & Clear Protein in Single Dosed Sachets | 21 Sachets per Pouch | Creatine & Electrolytes Travel Supplement - Assorted Flavours**WOD Powders**£13.51**21 rev2mo ago](https://www.amazon.co.uk/dp/B0H29Z8Q61) [![Protein Coffee Sachets - 16 Sachets per Pouch - Barista Grade Freeze Dried Grass-Fed Bovine Collagen Coffee TrueStart | Over 5g Protein per Serving - Made by WOD Powders](https://m.media-amazon.com/images/I/51koFH5MG5L.jpg)**Protein Coffee Sachets - 16 Sachets per Pouch - Barista Grade Freeze Dried Grass-Fed Bovine Collagen Coffee TrueStart | Over 5g Protein per Serving - Made by WOD Powders**Hellenia**£12.71**29 rev4mo ago](https://www.amazon.co.uk/dp/B0GSG46KMY) [![Protein Hamper Snack Gift Box - Gym Box & Protein Bundle. Ideal Protein Gifts for Men & Women. Includes Flapjacks Beef Jerky Cookie & Much More. Snack Gift Box Selection Box with Protein.](https://m.media-amazon.com/images/I/51-hDthVG6L.jpg)**Protein Hamper Snack Gift Box - Gym Box & Protein Bundle. Ideal Protein Gifts for Men & Women. Includes Flapjacks Beef Jerky Cookie & Much More. Snack Gift Box Selection Box with Protein.**Clermont Bundles**£17.79**1 rev5mo ago](https://www.amazon.co.uk/dp/B0GPS7N938) [![Beast | Protein Shaker Bottle + Whey Protein Powder Samples | 6 Sachets + 1000ml Shaker Gym Gift Set](https://m.media-amazon.com/images/I/41GsJwT0YhL.jpg)**Beast | Protein Shaker Bottle + Whey Protein Powder Samples | 6 Sachets + 1000ml Shaker Gym Gift Set**Beast Pharm**£16.98**32 rev5mo ago](https://www.amazon.co.uk/dp/B0FGJXH8LT) [![Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20](https://m.media-amazon.com/images/I/51U0gUgw93L.jpg)**Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20**XCelerate Nutrition**£19.91**2 rev9mo ago](https://www.amazon.co.uk/dp/B0FX4P5HS8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Travel Pack - 1 Week Supply of Creatine Electrolytes & Clear Protein in Single Dosed Sachets | 21 Sachets per Pouch | Creatine & Electrolytes Travel Supplement - Assorted Flavours](https://m.media-amazon.com/images/I/41sDbkRtA5L.jpg)**Travel Pack - 1 Week Supply of Creatine Electrolytes & Clear Protein in Single Dosed Sachets | 21 Sachets per Pouch | Creatine & Electrolytes Travel Supplement - Assorted Flavours**WOD Powders**£13.51**4.5★**▲ 325%**](https://www.amazon.co.uk/dp/B0H29Z8Q61) [![Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20](https://m.media-amazon.com/images/I/61vlGoP-1dL.jpg)**Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20**XCelerate Nutrition**£8.91**4.0★**▲ 325%**](https://www.amazon.co.uk/dp/B0FX4LNPVK) [![Protein Coffee Sachets - 16 Sachets per Pouch - Barista Grade Freeze Dried Grass-Fed Bovine Collagen Coffee TrueStart | Over 5g Protein per Serving - Made by WOD Powders](https://m.media-amazon.com/images/I/51koFH5MG5L.jpg)**Protein Coffee Sachets - 16 Sachets per Pouch - Barista Grade Freeze Dried Grass-Fed Bovine Collagen Coffee TrueStart | Over 5g Protein per Serving - Made by WOD Powders**Hellenia**£12.71**4.4★**▲ 242%**](https://www.amazon.co.uk/dp/B0GSG46KMY) [![Clear Protein Sachets - Variety Pack (14 Sachets) Clear Whey Isolate Protein Powder | Refreshing Shake Alternative for Gym & Fitness | Made in the UK - Backed by Athletes (Assorted Flavours)](https://m.media-amazon.com/images/I/51Izk0c4GDL.jpg)**Clear Protein Sachets - Variety Pack (14 Sachets) Clear Whey Isolate Protein Powder | Refreshing Shake Alternative for Gym & Fitness | Made in the UK - Backed by Athletes (Assorted Flavours)**WOD Powders**£12.63**4.2★**▲ 234%**](https://www.amazon.co.uk/dp/B0GGCYNZBL) [![Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20](https://m.media-amazon.com/images/I/51U0gUgw93L.jpg)**Xcelerate Nutrition Diet+ Whey Protein 40g Sachets 30.6g Protein per Serving | High Performance Low Calorie Shake | Strawberry Chocolate Vanilla Banana or Mixed Flavours | Pack of 7 14 or 20**XCelerate Nutrition**£19.91**4.5★**▲ 210%**](https://www.amazon.co.uk/dp/B0FX4P5HS8)

**~~View all trending →~~**

## **What buyers say about protein hamper**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**13%

*“Good selection of products”*

**Nutritional Content**11%

*“Good protein powder”*

**Flavor**10%

*“Great flavour”*

**Taste-Overall**10%

*“Great taste”*

**Ease Of Use**6%

*“Very handy for busy periods”*

**Value For Money**5%

*“Affordable”*

**Solubility**5%

*“easy to mix”*

**Portability**3%

*“Its nice and portable”*

**Blend/Ratio**3%

*“Mixing is generally straightforward”*

**Gifting Purpose**3%

*“Cute little package great as a gift”*

### **What buyers complain about **

**Taste-Overall**10%

*“the taste is not for me”*

**Nutritional Content**6%

*“The protein in these is very low really”*

**Value For Money**5%

*“expensive”*

**Charging**4%

*“Issues with charging”*

**Advertised Vs Actual Product**4%

*“Item isn't as described”*

**Leak-Proof**4%

*“Leaks”*

**Flavor**3%

*“the flavours werent as in the picture”*

**Quality-Overall**2%

*“you're paying for quality”*

**Durability**2%

*“it broke within a few uses”*

**Sweetness**2%

*“It's not sweet”*

### **Top return reasons **

**Leak-Proof**17%

**Functionality-Overall**13%

**Charging**9%

**Advertised Vs Actual Product**6%

**Defective Material/Parts**6%

**Size-Overall**6%

**Taste-Overall**5%

**Battery Life**4%

**Flavor**4%

**Quality-Overall**4%

## **Common questions**

<dl>

<dt>**Is protein hamper profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £53K/yr across 32 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Worth a look (54/100).</dd>

<dt>**How competitive is the protein hamper niche?**</dt><dd>23 brands and 45 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 57% of demand.</dd>

<dt>**What do buyers complain about in protein hamper?**</dt><dd>Top complaints mined from reviews: Taste-Overall, Nutritional Content, Value For Money. The return rate is 0.2%.</dd>

<dt>**When does demand for protein hamper peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 7.3× the quietest.</dd>

<dt>**What does it cost to enter the protein hamper niche?**</dt><dd>Listings span £3.37–£40.84; the average listing price is £16.47 (sweet spot $15–$100). The average incumbent carries 888 reviews — the moat a new listing must climb.</dd>

</dl>

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