---
title: "Trend — potatoes - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/potatoes/trend"
last_updated: "2026-07-31T14:08:34.973Z"
locale: en
meta:
  description: "Niche score 45/100 · £1.2M/yr market · 1.6M searches/yr · £2.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £1.2M/yr market · 1.6M searches/yr · £2.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — potatoes - Flapen"
---

# **potatoes**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 80Growth 18Conversion 100Competition 34Returns 100Price range 0Avg price 6Brand share 0Review moat 46Quality gap 24

**Conversion**

**Incredible****36.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Market size**

**Great****£1.2M**

£1.2M/yr · 1.6M searches

**Review moat**

**Okay****1,923.07**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-14.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£2.01**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£0.77–£5.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100