---
title: "Search terms — pinot noir - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/pinot-noir/search-terms"
last_updated: "2026-07-31T21:08:17.331Z"
locale: en
meta:
  description: "Niche score 56/100 · £43K/yr market · 37K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £43K/yr market · 37K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — pinot noir - Flapen"
---

# **pinot noir**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 15Conversion 80Competition 52Returns 99Price range 73Avg price 67Brand share 76Review moat 95Quality gap 75

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****93.68**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Great****8.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£5.14–£41.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£14.01**

avg listing price — sweet spot $15–$100

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-20.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£43K**

£43K/yr · 37K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")