---
title: "Peanuts — £514K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/peanuts"
last_updated: "2026-07-31T18:20:07.896Z"
locale: en
meta:
description: "Niche score 54/100 · £514K/yr market · 558K searches/yr. Pricing outside the sweet spot ($5.57 avg) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · £514K/yr market · 558K searches/yr. Pricing outside the sweet spot ($5.57 avg) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Peanuts — £514K/yr Amazon UK Niche (2026) - Flapen"
---
# **peanuts**
**Worth a look**
Shows low returns (0.0%), but pricing outside the sweet spot ($5.57 avg) keeps it on the watch list.
Market size 60Growth 23Conversion 98Competition 49Returns 100Price range 59Avg price 15Brand share 25Review moat 64Quality gap 47
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****16.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****935.97**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****£514K**
£514K/yr · 558K searches
**Price range**
**Good****£0.63–£35.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-3.4%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£5.57**
avg listing price — sweet spot $15–$100
According to Flapen's Amazon United Kingdom niche tracking, peanuts is a £514K/yr Amazon United Kingdom market (558K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **peanuts market data**
- **Units sold / yr**
- **80K–100K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **£446K–£557K**
- units × avg price
- **Conversion rate**
- **16.5%**
- **Avg BSR**
- **#901**
- **Page quality**
- **0%**
- **Prime**
- **86%**
- **Sponsored**
- **31%**
- **Out of stock**
- **0.2%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**83**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 91%
**Open market**
**8%**
- KP44% - by Amazon20% - Morrisons19% - KP Nuts5% - Leagrams2% - SUJASH2% - Open — no brand owns it (7 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.4% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/peanuts/trend)
## **Top peanuts search terms**
- **peanuts**281K/yr-2.2%10.6% conv. - **salted peanuts**54K/yr-2.8%16.4% conv. - **kp nuts**44K/yr+7.4%13.3% conv. - **peanut**39K/yr+2.8%4.2% conv. - **dry roasted peanuts**45K/yr-8.5%14.2% conv. - **kp peanuts**28K/yr-7.4%11.2% conv. - **roasted peanuts**21K/yr-10.4%8.4% conv. - **peanuts salted**14K/yr-0.5%12.4% conv. - **kp dry roasted peanuts**9K/yr-25.1%17.2% conv. - **dry roasted nuts**6K/yr-7.8%10.4% conv. [**All search terms **](https://flapen.com/research/uk/grocery/peanuts/search-terms)
## **Top peanuts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£26K10%£51K15%£77K20%£103K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KP Nuts ORIGINAL SALTED Peanuts 415g Share Pack - Roasted until golden for the perfect KP taste and crunch. Source of protein and high in fibre.**KP**£3.07**4.7★900 rev](https://www.amazon.co.uk/dp/B07DJ1M38S) [2**KP Nuts DRY ROASTED Peanuts 415g Pack - Roasted until golden for the perfect KP taste and crunch. Source of protein and high in fibre.**KP**£3.12**4.6★1,160 rev](https://www.amazon.co.uk/dp/B07DJ4HT5G) [3**Morrisons Salted Peanuts 450 g**Morrisons**£2.04**4.5★388 rev](https://www.amazon.co.uk/dp/B08534Y5QJ) [4**by Amazon - Roasted and Salted Peanuts 200g 1 pack**by Amazon**£1.25**4.4★1,017 rev](https://www.amazon.co.uk/dp/B0DDQBQ9NP) [5**by Amazon Roast and Salted Peanuts 500g**by Amazon**£2.98**4.4★2,004 rev](https://www.amazon.co.uk/dp/B09GYGRQ4V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Morrisons Savers Salted Peanuts 200g**Wm Morrisons Supermarkets**£0.63**1 rev1mo ago](https://www.amazon.co.uk/dp/B0H5DLN4KX) [**by Amazon - Roasted and Salted Peanuts 200g 1 pack**by Amazon**£1.25**1,017 rev1y ago](https://www.amazon.co.uk/dp/B0DDQBQ9NP) [**by Amazon Roast and Salted Peanuts 500g**by Amazon**£2.98**2,004 rev1y ago](https://www.amazon.co.uk/dp/B09GYGRQ4V) [**by Amazon - Roasted and Salted Peanuts 200g 7 pack**by Amazon**£6.21**500 rev1y ago](https://www.amazon.co.uk/dp/B0DDQB78Q9) [**Hungry Wings Peanut Kernels Wild Bird Food Seed 5L Refill Bag**Hungry Wings**£9.73**1,931 rev2y ago](https://www.amazon.co.uk/dp/B0DB2PV1TG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Morrisons Savers Salted Peanuts 200g**Wm Morrisons Supermarkets**£0.63**3.0★**▲ 322%**](https://www.amazon.co.uk/dp/B0H5DLN4KX) [**Sujash Red Peanuts Raw Red Skin Peanuts Premium Quality Crunchy Snack High Protein Peanuts (1 Kg)**SUJASH**£10.37**4.7★**▲ 140%**](https://www.amazon.co.uk/dp/B0CSKS8Z22) [**KP Nuts HONEY ROAST Peanuts 225g Pack - Roasted until golden for the perfect KP taste and crunch. Source of protein and high in fibre.**KP Nuts**£2.07**4.7★**▲ 120%**](https://www.amazon.co.uk/dp/B07DHZFL3F) [**Leagrams Standard Peanuts for Wild Birds Aflatoxin Tested High-Energy Whole Peanuts for Garden Birds (5kg) Bag**Leagrams**£11.21**4.6★**▲ 70%**](https://www.amazon.co.uk/dp/B07YPN3MSR) [**Garden Ting Peanuts Wild Bird Food Tub 5 Litre**Garden Ting**£10.61**4.6★**▲ 37%**](https://www.amazon.co.uk/dp/B08MF1F8HB)
**~~View all trending →~~**
## **What buyers say about peanuts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**23%
*“Cost effective”*
**Quality-Overall**19%
*“Good quality according to well over 30 blue”*
**Taste-Overall**17%
*“Delicious peanuts”*
**Pet Friendly**9%
*“Good enough for the birds”*
**Salt Content**6%
*“Not too salty”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Crispiness**3%
*“crisps”*
**Flavor**3%
*“Nice flavour”*
**Size-Overall**3%
*“these fit the bill”*
**Freshness**2%
*“freshness”*
### **What buyers complain about **
**Salt Content**21%
*“Very salty”*
**Quality-Overall**15%
*“poor quality bag sent out in”*
**Size-Overall**10%
*“Small nuts”*
**Taste-Overall**10%
*“Strange Taste”*
**Hard Feel**5%
*“Too soft”*
**Stale/Rotten/Spoiled**5%
*“seeds were just dust”*
**Advertised Vs Actual Product**4%
*“misleading advertising”*
**Value For Money**3%
*“expensive”*
**Texture/Consistency-Overall**3%
*“the texture is bizarre”*
**Moist/Dry**3%
*“the main problem is they are dry, really dry”*
## **Common questions**
- **Is peanuts profitable to sell on Amazon United Kingdom?**
- The niche generates £514K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.4%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the peanuts niche?**
- 13 brands and 83 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in peanuts?**
- Top complaints mined from reviews: Salt Content, Quality-Overall, Size-Overall. The return rate is 0.0%.
- **When does demand for peanuts peak?**
- Demand peaks in Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the peanuts niche?**
- Listings span £0.63–£35.29; the average listing price is £5.57 (sweet spot $15–$100). The average incumbent carries 936 reviews — the moat a new listing must climb.
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