---
title: "Trend — pasta pot - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/pasta-pot/trend"
last_updated: "2026-07-31T21:49:55.008Z"
locale: en
meta:
  description: "Niche score 61/100 · £111K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · £111K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — pasta pot - Flapen"
---

# **pasta pot**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 21Conversion 59Competition 71Returns 99Price range 82Avg price 83Brand share 80Review moat 64Quality gap 78

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£18.28**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£0.75–£89.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****945.33**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****£111K**

£111K/yr · 121K searches

**Growth**

**Bad****-8.3%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")