---
title: "Passion Fruit Syrup — £48K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/passion-fruit-syrup"
last_updated: "2026-07-31T21:49:14.671Z"
locale: en
meta:
description: "Niche score 48/100 · £48K/yr market · 53K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £48K/yr market · 53K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Passion Fruit Syrup — £48K/yr Amazon UK Niche (2026) - Flapen"
---
# **passion fruit syrup**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 12Growth 82Conversion 82Competition 17Returns 100Price range 17Avg price 36Brand share 10Review moat 82Quality gap 50
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+77.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****8.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****356.73**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****£10.31**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****£3.87–£17.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£48K**
£48K/yr · 53K searches
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, passion fruit syrup is a £48K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in May–Jul–Dec. Verdict: Skip it — 48/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **passion fruit syrup market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£62K–£82K**
- units × avg price
- **Conversion rate**
- **8.8%**
- **Avg BSR**
- **#188**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **27%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**1%**
- Monin32% - 1883 MAISON ROUTIN25% - Simply23% - ADELKOS13% - Giffard3% - Reàl Infused Exotics3% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +77.0% search growth over the last 90 days.
2K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jul, Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/uk/grocery/passion-fruit-syrup/trend)
## **Top passion fruit syrup search terms**
- **passion fruit syrup**33K/yr+79.9%9.6% conv. - **passionfruit syrup**12K/yr+71.7%10.2% conv. - **monin passion fruit syrup**8K/yr+74.0%7.4% conv. [**All search terms **](https://flapen.com/research/uk/grocery/passion-fruit-syrup/search-terms)
## **Top passion fruit syrup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£10K30%£14K40%£19K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Monin Passion Fruit 250ml**Monin**£6.78**4.6★443 rev](https://www.amazon.co.uk/dp/B00115SMI0) [2**1883 Maison Routin Premium Passion Fruit Syrup for Passion Fruit Martinis Cocktails Mocktails Smoothies and Iced Coffee Vegan-Friendly - 1L PET Bottle**1883 MAISON ROUTIN**£11.78**4.5★131 rev](https://www.amazon.co.uk/dp/B092DMP1CW) [3**Simply Sugar Free Passion Fruit Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£6.82**4.0★123 rev](https://www.amazon.co.uk/dp/B09VYGWCW7) [4**Monin Premium Passionfruit Syrup for Cocktails and Mocktails Passionfruit Martini Flavouring Syrup 700ml**ADELKOS**£14.47**4.9★36 rev](https://www.amazon.co.uk/dp/B0DVS6YBJW) [5**1883 Maison Routin Premium Passion Fruit Syrup for Cocktails Passion Fruit Martinis Mocktails Smoothies Iced Coffee Glass 1L**1883 MAISON ROUTIN**£13.90**4.6★34 rev](https://www.amazon.co.uk/dp/B092DRQ1RT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Monin Premium Passionfruit Syrup for Cocktails and Mocktails Passionfruit Martini Flavouring Syrup 700ml**ADELKOS**£14.47**36 rev1y ago](https://www.amazon.co.uk/dp/B0DVS6YBJW) [**Monin Premium Passionfruit Syrup for Cocktails and Mocktails | Passionfruit Martini Flavouring Syrup | with Monin Pump**ABL Supplies**£17.33**5 rev1y ago](https://www.amazon.co.uk/dp/B098NZVNPW) [**Simply Sugar Free Passion Fruit Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£6.82**123 rev4y ago](https://www.amazon.co.uk/dp/B09VYGWCW7) [**1883 Maison Routin Premium Passion Fruit Syrup for Passion Fruit Martinis Cocktails Mocktails Smoothies and Iced Coffee Vegan-Friendly - 1L PET Bottle**1883 MAISON ROUTIN**£11.78**131 rev5y ago](https://www.amazon.co.uk/dp/B092DMP1CW) [**1883 Maison Routin Premium Passion Fruit Syrup for Cocktails Passion Fruit Martinis Mocktails Smoothies Iced Coffee Glass 1L**1883 MAISON ROUTIN**£13.90**34 rev5y ago](https://www.amazon.co.uk/dp/B092DRQ1RT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Simply Sugar Free Passion Fruit Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£6.82**4.0★**▲ 33%**](https://www.amazon.co.uk/dp/B09VYGWCW7) [**1883 Maison Routin Premium Passion Fruit Syrup for Passion Fruit Martinis Cocktails Mocktails Smoothies and Iced Coffee Vegan-Friendly - 1L PET Bottle**1883 MAISON ROUTIN**£11.78**4.5★**▲ 33%**](https://www.amazon.co.uk/dp/B092DMP1CW) [**Monin Passion Fruit 250ml**Monin**£6.78**4.6★**▲ 12%**](https://www.amazon.co.uk/dp/B00115SMI0) [**1883 Maison Routin Premium Passion Fruit Syrup for Cocktails Passion Fruit Martinis Mocktails Smoothies Iced Coffee Glass 1L**1883 MAISON ROUTIN**£13.90**4.6★**— 4%**](https://www.amazon.co.uk/dp/B092DRQ1RT) [**Reàl Syrup | Passion Fruit Puree Infused Fruit Syrup | Made with Passion Fruit | 500ml |Natural Ingredients| Cocktails Baking Smoothies Mixing Drinks Desserts Cooking**Reàl Infused Exotics**£6.67**4.6★**— 9%**](https://www.amazon.co.uk/dp/B01LVWW6XG)
**~~View all trending →~~**
## **What buyers say about passion fruit syrup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**31%
*“Monin syrups taste best”*
**Flavor**19%
*“Good flavour”*
**Alcohol Flavor**16%
*“Yummy, nice nice excellent for cocktails would buy again”*
**Quality-Overall**10%
*“good product as described by seller”*
**Sweetness**9%
*“I buy lots of these syrups as they are great sugar-free syrups”*
**Durability**3%
*“lasts longer than others on the market”*
**Value For Money**2%
*“Good value”*
**Advertised Vs Actual Product**1%
*“as described by seller”*
**Artificial Sweeteners**1%
*“naturally sweet without any of the actual sugar guilt”*
**Ingredients-Overall**1%
*“Fantastic syrup for making sodas”*
### **What buyers complain about **
**Taste-Overall**25%
*“It is doesnt taste like passionfruit at all”*
**Size-Overall**17%
*“Very large bottle”*
**Value For Money**8%
*“Still over priced”*
**Artificial Sweeteners**8%
*“Too sweet, tastes very artificial”*
**Dilute/Watery**8%
*“is very watery”*
**Sweetness**8%
*“Too sweet, tastes very artificial”*
## **Common questions**
- **Is passion fruit syrup profitable to sell on Amazon United Kingdom?**
- The niche generates £48K/yr across 11 tracked products. 90-day search growth is +77.0%. Flapen's verdict: Skip it (48/100).
- **How competitive is the passion fruit syrup niche?**
- 7 brands and 30 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in passion fruit syrup?**
- Top complaints mined from reviews: Taste-Overall, Size-Overall, Value For Money. The return rate is 0.1%.
- **When does demand for passion fruit syrup peak?**
- Demand peaks in May–Jul–Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the passion fruit syrup niche?**
- Listings span £3.87–£17.33; the average listing price is £10.31 (sweet spot $15–$100). The average incumbent carries 357 reviews — the moat a new listing must climb.
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