---
title: "Reviews — party - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/party/reviews"
last_updated: "2026-07-31T21:05:59.156Z"
locale: en
meta:
  description: "Niche score 59/100 · £81K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £81K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — party - Flapen"
---

# **party**

**Worth a look**

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 75Conversion 33Competition 82Returns 97Price range 33Avg price 23Brand share 95Review moat 54Quality gap 45

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****38%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Growth**

**Great****+61.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****1,359.41**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£1.28–£21.63**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.20**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£81K**

£81K/yr · 372K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")