---
title: "Ouzo — £45K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/ouzo"
last_updated: "2026-07-31T19:21:07.681Z"
locale: en
meta:
description: "Niche score 45/100 · £45K/yr market · 74K searches/yr · £18.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £45K/yr market · 74K searches/yr · £18.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Ouzo — £45K/yr Amazon UK Niche (2026) - Flapen"
---
# **ouzo**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 11Growth 90Conversion 42Competition 3Returns 98Price range 80Avg price 83Brand share 0Review moat 69Quality gap 37
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+97.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****£18.10**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£12.62–£25.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****743.33**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£45K**
£45K/yr · 74K searches
**Competition**
**Bad****97%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, ouzo is a £45K/yr Amazon United Kingdom market (74K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ouzo market data**
- **Units sold / yr**
- **8K–10K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£145K–£181K**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#665**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **50%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **102 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **—flat
**Sellers**
**22**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**97%**
Top 20: 100%
**Open market**
**0%**
- 12 Ouzo61% - Metaxa12% - Ouzo11% - Yeni Raki8% - Ouzo of Plomari8%
## **Demand**
Weekly Amazon search volume, last 16 weeks — +97.2% search growth over the last 90 days.
3K2KSpike '26Prime Day '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/uk/grocery/ouzo/trend)
## **Top ouzo search terms**
- **ouzo**50K/yr+85.9%7.0% conv. - **ouzo 12**8K/yr+413.2%6.7% conv. - **ouzo 1 litre**11K/yr+17.9%6.8% conv. - **ouzo drink**5K/yr+71.1%4.2% conv. [**All search terms **](https://flapen.com/research/uk/grocery/ouzo/search-terms)
## **Top ouzo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£9K40%£18K60%£27K80%£36K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ouzo 12 70 cl 38% ABV - Greek aniseed Liqueur**12 Ouzo**£13.49**4.8★2,636 rev](https://www.amazon.co.uk/dp/B00BEWGQI8) [2**Metaxa Ouzo Greek Anise and Mastic Aperitif 70cl**Metaxa**£19.04**4.6★291 rev](https://www.amazon.co.uk/dp/B00CFI9AY2) [3**Ouzo Pelagos 700ml**Ouzo**£20.36**4.2★40 rev](https://www.amazon.co.uk/dp/B07ZRXZ5WN) [4**Ouzo Of Plomari Isidoros Arvanitis 70 cl**Ouzo of Plomari**£25.21**4.6★58 rev](https://www.amazon.co.uk/dp/B009DI6Z6I) [5**Yeni Rakı 1937 70cl 45% ABV Worlds No1 Rakı Brand Premium Authentic Turkish Aniseed Spirit 500-Year-Old Rakı Culture Award-Winning Product Suitable for Rakı Cocktails Made in Türkiye**Yeni Raki**£17.86**4.6★1,261 rev](https://www.amazon.co.uk/dp/B006NKCLWQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ouzo Pelagos 700ml**Ouzo**£20.36**40 rev6y ago](https://www.amazon.co.uk/dp/B07ZRXZ5WN) [**Yeni Rakı 1937 35cl 45% ABV Worlds No1 Rakı Brand Premium Authentic Turkish Aniseed Spirit 500-Year-Old Rakı Culture Award-Winning Product Suitable for Rakı Cocktails Made in Türkiye**Yeni Raki**£12.62**174 rev10y ago](https://www.amazon.co.uk/dp/B001OXR6HW) [**Ouzo Of Plomari Isidoros Arvanitis 70 cl**Ouzo of Plomari**£25.21**58 rev13y ago](https://www.amazon.co.uk/dp/B009DI6Z6I) [**Metaxa Ouzo Greek Anise and Mastic Aperitif 70cl**Metaxa**£19.04**291 rev13y ago](https://www.amazon.co.uk/dp/B00CFI9AY2) [**Yeni Rakı 1937 70cl 45% ABV Worlds No1 Rakı Brand Premium Authentic Turkish Aniseed Spirit 500-Year-Old Rakı Culture Award-Winning Product Suitable for Rakı Cocktails Made in Türkiye**Yeni Raki**£17.86**1,261 rev14y ago](https://www.amazon.co.uk/dp/B006NKCLWQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yeni Rakı 1937 35cl 45% ABV Worlds No1 Rakı Brand Premium Authentic Turkish Aniseed Spirit 500-Year-Old Rakı Culture Award-Winning Product Suitable for Rakı Cocktails Made in Türkiye**Yeni Raki**£12.62**4.4★**▲ 71%**](https://www.amazon.co.uk/dp/B001OXR6HW) [**Ouzo Pelagos 700ml**Ouzo**£20.36**4.2★**▲ 45%**](https://www.amazon.co.uk/dp/B07ZRXZ5WN) [**Metaxa Ouzo Greek Anise and Mastic Aperitif 70cl**Metaxa**£19.04**4.6★**▲ 17%**](https://www.amazon.co.uk/dp/B00CFI9AY2) [**Ouzo 12 70 cl 38% ABV - Greek aniseed Liqueur**12 Ouzo**£13.49**4.8★**— 7%**](https://www.amazon.co.uk/dp/B00BEWGQI8) [**Yeni Rakı 1937 70cl 45% ABV Worlds No1 Rakı Brand Premium Authentic Turkish Aniseed Spirit 500-Year-Old Rakı Culture Award-Winning Product Suitable for Rakı Cocktails Made in Türkiye**Yeni Raki**£17.86**4.6★**— 8%**](https://www.amazon.co.uk/dp/B006NKCLWQ)
**~~View all trending →~~**
## **What buyers say about ouzo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**36%
*“Taken with water it was a most pleasurable taste”*
**Value For Money**20%
*“it was cheaper here than anywhere else”*
**Quality-Overall**13%
*“quality is good”*
**Alcohol Flavor**7%
*“Amazing drink with an authentic Greek flavour”*
**Ingredients-Overall**5%
**Gifting Purpose**5%
*“My friend loved the present”*
**Flavor**5%
*“Quite nice aniseed flavour”*
**Advertised Vs Actual Product**2%
*“This was exactly as ordered”*
**Sweetness**1%
*“Obviously the profile is the sweet due to the anise”*
### **What buyers complain about **
**Advertised Vs Actual Product**17%
*“need more information. the blurb doesnt tell you that this is based on grapes”*
**Taste-Overall**17%
*“Ouzo has a slight tangy aftertaste which I'm not that fond of”*
**Leak-Proof**8%
*“I do have a problem with the bottle”*
**Flavor**8%
*“Obviously as an anise flavoured drink made with a neutral grape spirit base there's not much explanation needed as to what it tastes like”*
## **Common questions**
- **Is ouzo profitable to sell on Amazon United Kingdom?**
- The niche generates £45K/yr across 6 tracked products. 90-day search growth is +97.2%. Flapen's verdict: Skip it (45/100).
- **How competitive is the ouzo niche?**
- 5 brands and 22 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in ouzo?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Taste-Overall, Leak-Proof. The return rate is 0.3%.
- **What does it cost to enter the ouzo niche?**
- Listings span £12.62–£25.21; the average listing price is £18.10 (sweet spot $15–$100). The average incumbent carries 743 reviews — the moat a new listing must climb.
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