---
title: "Trend — maoam - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/maoam/trend"
last_updated: "2026-07-31T21:48:12.037Z"
locale: en
meta:
  description: "Niche score 48/100 · £253K/yr market · 263K searches/yr · £6.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £253K/yr market · 263K searches/yr · £6.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — maoam - Flapen"
---

# **maoam**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 47Growth 36Conversion 97Competition 33Returns 100Price range 14Avg price 18Brand share 6Review moat 67Quality gap 50

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.1%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****827.63**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£253K**

£253K/yr · 263K searches

**Growth**

**Okay****+8.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Bad****£6.38**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.78–£17.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand