---
title: "Reviews — maltesers bucket - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/maltesers-bucket/reviews"
last_updated: "2026-07-31T20:24:14.248Z"
locale: en
meta:
  description: "Niche score 45/100 · £55K/yr market · 113K searches/yr · £22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £55K/yr market · 113K searches/yr · £22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — maltesers bucket - Flapen"
---

# **maltesers bucket**

**Skip it**

Soft demand (-27.8% this quarter) — this niche doesn't clear our bar today.

Market size 14Growth 11Conversion 28Competition 44Returns 100Price range 67Avg price 93Brand share 37Review moat 85Quality gap 63

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£22.17**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****298.63**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£3.81–£37.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£55K**

£55K/yr · 113K searches

**Growth**

**Bad****-27.8%**

90-day search growth — must beat 0% to launch