---
title: "Trend — long handled dustpan and brush set - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/long-handled-dustpan-and-brush-set/trend"
last_updated: "2026-07-31T11:28:02.038Z"
locale: en
meta:
  description: "Niche score 62/100 · £706K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £706K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — long handled dustpan and brush set - Flapen"
---

# **long handled dustpan and brush set**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 34Conversion 82Competition 51Returns 98Price range 40Avg price 43Brand share 66Review moat 38Quality gap 80

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£706K**

£706K/yr · 721K searches

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£11.17**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£5.77–£21.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,692.21**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+7.1%**

90-day search growth — must beat 0% to launch