---
title: "Reviews — liquorice - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/liquorice/reviews"
last_updated: "2026-07-31T11:32:59.199Z"
locale: en
meta:
  description: "Niche score 60/100 · £859K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £859K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — liquorice - Flapen"
---

# **liquorice**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 23Conversion 81Competition 52Returns 100Price range 29Avg price 24Brand share 64Review moat 67Quality gap 67

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****£859K**

£859K/yr · 1.2M searches

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****804.15**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****£0.97–£20.67**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.55**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-4.0%**

90-day search growth — must beat 0% to launch