---
title: "Liquorice Gift Set — £90K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/liquorice-gift-set"
last_updated: "2026-07-31T22:44:59.525Z"
locale: en
meta:
description: "Niche score 53/100 · £90K/yr market · 88K searches/yr · £14.09 avg price. Soft demand (-7.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · £90K/yr market · 88K searches/yr · £14.09 avg price. Soft demand (-7.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Liquorice Gift Set — £90K/yr Amazon UK Niche (2026) - Flapen"
---
# **liquorice gift set**
**Worth a look**
Shows low returns (0.0%), but soft demand (-7.3% this quarter) keeps it on the watch list.
Market size 22Growth 21Conversion 76Competition 54Returns 100Price range 40Avg price 67Brand share 62Review moat 77Quality gap 53
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****465.17**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****£14.09**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£2.33–£23.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£90K**
£90K/yr · 88K searches
**Growth**
**Bad****-7.3%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, liquorice gift set is a £90K/yr Amazon United Kingdom market (88K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **liquorice gift set market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **£56K–£70K**
- units × avg price
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#189**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **39%**
- **Out of stock**
- **23.3%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 100%
**Open market**
**26%**
- Strawberry Ledge29% - Treasure Island Sweets14% - Heavenly Sweets12% - Generic7% - A Quarter Of6% - A Amousa6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.3% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 16.1×
[**Open Trend **](https://flapen.com/research/uk/grocery/liquorice-gift-set/trend)
## **Top liquorice gift set search terms**
- **liquorice gift set**30K/yr-23.6%5.3% conv. - **liquorice gift box**12K/yr+69.2%5.2% conv. - **liquorice selection box**12K/yr-11.0%3.3% conv. - **liquorice gift**5K/yr+43.6%4.9% conv. - **liquorice gifts**7K/yr-9.6%3.6% conv. - **liquorice hamper**6K/yr-5.5%5.4% conv. - **licorice gift box**9K/yr-42.4%6.1% conv. - **liquorice novelties**6K/yr-44.8%0.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/liquorice-gift-set/search-terms)
## **Top liquorice gift set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£4K10%£9K15%£13K20%£18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Liquorice Sweets Gift Box | Liquorice Torpedoes Pontefract Cakes Aniseed Balls Jelly Spogs Cream Rock Licorice & Aniseed Sweets Toffees & Bar | Pick n Mix Bags**Strawberry Ledge**£9.95**4.5★174 rev](https://www.amazon.co.uk/dp/B0DWYRQT5T) [2**Worlds Best Dad - Retro Liquorice Hamper (Classic Black Hamper With Worlds Best Dad Branding & Gift Label) by Treasure Island Sweets**Treasure Island Sweets**£19.19**4.7★648 rev](https://www.amazon.co.uk/dp/B00XA30T4G) [3**Black *Liquorice* Company Family Favourites - 350g Assorted Traditional Sweets**Generic**£12.52**3.9★11 rev](https://www.amazon.co.uk/dp/B0F714527W) [4**Heavenly Sweets Finnish Liquorice Gifting Collection XL 1.2kg Pick Mix Hamper Assortment | Premium Licorice Selection Gift for Birthday Easter Sharing**Heavenly Sweets**£23.60**4.7★486 rev](https://www.amazon.co.uk/dp/B09F3QRTQX) [5**Liquorice Sweets Mix Gift Hamper: Licorice Selection Gift Box: Birthday Gifts For Him & Her; Men & Women: 900g**A Quarter Of**£11.99**4.3★1,010 rev](https://www.amazon.co.uk/dp/B07NQW3J5T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Liquorice Gift Box | Premium Licorice Selection Box with Allsorts | Sweets Hamper for Dad | Soft Black Liquorice Toffee | Traditional Sweet Gift Set | Fathers Day Hamper**A Amousa**£20.36**0 rev3mo ago](https://www.amazon.co.uk/dp/B0GY5W58F8) [**Liquorice Assortment Happy Birthday Sweet Box Fun Pick n Mix Letterbox Gift (450g)**HoorayUK**£9.13**11 rev6mo ago](https://www.amazon.co.uk/dp/B0GJM9DZ9M) [**Liquorice Sweets Gift Box - 11 Licorice Sweet Varieties - Aniseed Balls Jelly Spogs Pontefract Cakes Allsorts Toffees - Sweet Hamper Gifts for Him or Her**Strawberry Ledge**£17.24**14 rev1y ago](https://www.amazon.co.uk/dp/B0F9LJHLJ5) [**Liquorice Gift Set | Assorted Liquorice Allsorts Flyers Toffee & Retro Sweets | Birthdays Christmas Special Occasions**confection cabin**£19.17**20 rev1y ago](https://www.amazon.co.uk/dp/B0F8HLMJKC) [**Liquorice Sweets Gift Box | Liquorice Torpedoes Pontefract Cakes Aniseed Balls Jelly Spogs Cream Rock Licorice & Aniseed Sweets Toffees & Bar | Pick n Mix Bags**Strawberry Ledge**£9.95**174 rev1y ago](https://www.amazon.co.uk/dp/B0DWYRQT5T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Liquorice Gift Box | Premium Licorice Selection Box with Allsorts | Sweets Hamper for Dad | Soft Black Liquorice Toffee | Traditional Sweet Gift Set | Fathers Day Hamper**A Amousa**£20.36**0.0★**▲ 466%**](https://www.amazon.co.uk/dp/B0GY5W58F8) [**Liquorice Assortment Happy Birthday Sweet Box Fun Pick n Mix Letterbox Gift (450g)**HoorayUK**£9.13**4.6★**▲ 208%**](https://www.amazon.co.uk/dp/B0GJM9DZ9M) [**Black *Liquorice* Company Family Favourites - 350g Assorted Traditional Sweets**Generic**£12.52**3.9★**▲ 98%**](https://www.amazon.co.uk/dp/B0F714527W) [**Worlds Best Dad - Retro Liquorice Hamper (Classic Black Hamper With Worlds Best Dad Branding & Gift Label) by Treasure Island Sweets**Treasure Island Sweets**£19.19**4.7★**▲ 51%**](https://www.amazon.co.uk/dp/B00XA30T4G) [**Liquorice Family Favourites Gift Box - Toffee - Comfits - Soft Liquorice - Spinning Tops - Sherbet Fountain - Sticks - Cuttings - Bassetti Sticks**A Taste Of America**£8.75**3.6★**▲ 39%**](https://www.amazon.co.uk/dp/B0813MC29Z)
**~~View all trending →~~**
## **What buyers say about liquorice gift set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**20%
*“Excellent taste”*
**Gifting Purpose**17%
*“Attractive Gift”*
**Value For Money**14%
*“Good value”*
**Sweetness**12%
*“The sweets themselves are amazing, they taste, like the real old-fashioned liquorice sweets”*
**Quality-Overall**10%
*“Fabulous product”*
**Flavor**4%
*“Nice flavour”*
**Advertised Vs Actual Product**3%
*“as advertised”*
**Alcohol Flavor**3%
*“Nice liquorice”*
**Ingredients-Overall**2%
*“Good amount of liquorice”*
**Spiciness**1%
*“Scrumptious”*
### **What buyers complain about **
**Value For Money**25%
*“very disappointing for the price”*
**Sweetness**11%
*“Cheap sweets”*
**Size-Overall**10%
*“Smaller than expected”*
**Taste-Overall**9%
*“tasted not very good”*
**Hard Feel**7%
*“Not as soft”*
**Advertised Vs Actual Product**6%
*“Not as advertised”*
**Quality-Overall**5%
*“variety is poor. there were 3 different kinds”*
**Stale/Rotten/Spoiled**5%
*“Rock hard tasted old”*
**Blend/Ratio**3%
*“Not a good mix”*
**Storage Temperature**3%
*“Dont know if the box was stored somewhere warm”*
## **Common questions**
- **Is liquorice gift set profitable to sell on Amazon United Kingdom?**
- The niche generates £90K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the liquorice gift set niche?**
- 14 brands and 38 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in liquorice gift set?**
- Top complaints mined from reviews: Value For Money, Sweetness, Size-Overall. The return rate is 0.0%.
- **When does demand for liquorice gift set peak?**
- Demand peaks in Nov–Dec; the busiest month runs 16.1× the quietest.
- **What does it cost to enter the liquorice gift set niche?**
- Listings span £2.33–£23.60; the average listing price is £14.09 (sweet spot $15–$100). The average incumbent carries 465 reviews — the moat a new listing must climb.
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