---
title: "Search terms — lamb - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/lamb/search-terms"
last_updated: "2026-07-31T23:31:13.884Z"
locale: en
meta:
  description: "Niche score 55/100 · £547K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £547K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — lamb - Flapen"
---

# **lamb**

**Worth a look**

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 62Growth 5Conversion 89Competition 66Returns 100Price range 53Avg price 23Brand share 0Review moat 83Quality gap 84

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****340.03**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£547K**

£547K/yr · 638K searches

**Price range**

**Good****£2.94–£28.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.16**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-39.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand