[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-grocery-kunafa-pastry":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":179,"baselines":214,"demand":219,"seasonality":422,"brandShare":435,"products":456,"feedback":542,"searchTerms":637,"related":653,"lastUpdated":166},"30dd1f92-e5ff-4d61-8fca-f40fbe1eb50f","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":157,"unitsSoldMax":158,"sponsoredPct":159,"returnRate":160,"successfulLaunches360":161,"newProducts360":159,"amazonNicheId":138,"title":162,"slug":163,"href":164,"leafCategoryName":165,"scrapedAt":166,"brandCount":167,"brandCountYearAgo":167,"sellerCount":168,"signals":169,"avgBsr":170,"pageQuality":161,"unitsSoldMin":171,"unitsSoldAvgMin":161,"unitsSoldAvgMax":172,"revenueMin":173,"revenueMax":174,"avgBrandAgeMonths":175,"avgSellerAgeDays":176,"top20ClickShare":159,"top20BrandShare":159,"primePct":177,"oosRate":178},7737,12576,-0.6802,-0.6738,0.0935,0.8178,0.9271,4.54,754,6.58,4.11,8.92,9,1000,1,0.0007,0,"kunafa pastry","kunafa-pastry","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fkunafa-pastry","Bakery","2026-07-23T19:13:57.234806+00:00",7,14,[],996,750,100,4935,6580,26,247,0.7778,0.142,{"score":180,"verdict":181,"components":182},31,"skip",[183,188,190,194,197,200,203,208,210,212],{"key":184,"score":185,"weight":186,"raw":187},"marketSize",2,0.15,7737.13,{"key":189,"score":161,"weight":186,"raw":148},"growth",{"key":191,"score":192,"weight":193,"raw":149},"conversion",84,0.1,{"key":195,"score":196,"weight":186,"raw":150},"competition",15,{"key":198,"score":199,"weight":193,"raw":151},"brandShare",18,{"key":201,"score":202,"weight":193,"raw":152},"qualityGap",35,{"key":204,"score":205,"weight":206,"raw":207},"reviewMoat",69,0.05,753.56,{"key":209,"score":172,"weight":193,"raw":160},"returns",{"key":211,"score":199,"weight":206,"raw":154},"avgPrice",{"key":213,"score":161,"weight":206,"raw":161},"priceRange",{"avgRating":215,"medianPrice":216,"medianReturnRate":217,"nichesTracked":218},4.36,12.12,0.0064,27606,{"points":220,"droppedPartialWeek":421},[221,224,227,230,233,236,239,242,245,248,251,254,257,260,262,265,268,271,274,277,280,283,286,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404,407,410,413,415,418],{"week":222,"volume":223},"2025-04-06",2564,{"week":225,"volume":226},"2025-04-13",2249,{"week":228,"volume":229},"2025-04-20",2454,{"week":231,"volume":232},"2025-04-27",1402,{"week":234,"volume":235},"2025-05-04",1073,{"week":237,"volume":238},"2025-05-11",1027,{"week":240,"volume":241},"2025-05-18",856,{"week":243,"volume":244},"2025-05-25",736,{"week":246,"volume":247},"2025-06-01",780,{"week":249,"volume":250},"2025-06-08",796,{"week":252,"volume":253},"2025-06-15",590,{"week":255,"volume":256},"2025-06-22",336,{"week":258,"volume":259},"2025-06-29",416,{"week":261,"volume":114},"2025-07-06",{"week":263,"volume":264},"2025-07-13",406,{"week":266,"volume":267},"2025-07-20",340,{"week":269,"volume":270},"2025-07-27",327,{"week":272,"volume":273},"2025-08-03",337,{"week":275,"volume":276},"2025-08-10",401,{"week":278,"volume":279},"2025-08-17",311,{"week":281,"volume":282},"2025-08-24",379,{"week":284,"volume":285},"2025-08-31",501,{"week":287,"volume":273},"2025-09-07",{"week":289,"volume":290},"2025-09-14",304,{"week":292,"volume":293},"2025-09-21",313,{"week":295,"volume":296},"2025-09-28",241,{"week":298,"volume":299},"2025-10-05",248,{"week":301,"volume":302},"2025-10-12",330,{"week":304,"volume":305},"2025-10-19",325,{"week":307,"volume":308},"2025-10-26",332,{"week":310,"volume":311},"2025-11-02",283,{"week":313,"volume":314},"2025-11-09",262,{"week":316,"volume":317},"2025-11-16",203,{"week":319,"volume":320},"2025-11-23",287,{"week":322,"volume":323},"2025-11-30",236,{"week":325,"volume":326},"2025-12-07",285,{"week":328,"volume":329},"2025-12-14",211,{"week":331,"volume":332},"2025-12-21",213,{"week":334,"volume":335},"2025-12-28",156,{"week":337,"volume":338},"2026-01-04",118,{"week":340,"volume":341},"2026-01-11",160,{"week":343,"volume":344},"2026-01-18",162,{"week":346,"volume":128},"2026-01-25",{"week":348,"volume":349},"2026-02-01",272,{"week":351,"volume":352},"2026-02-08",291,{"week":354,"volume":355},"2026-02-15",207,{"week":357,"volume":358},"2026-02-22",408,{"week":360,"volume":361},"2026-03-01",504,{"week":363,"volume":364},"2026-03-08",437,{"week":366,"volume":367},"2026-03-15",470,{"week":369,"volume":370},"2026-03-22",500,{"week":372,"volume":373},"2026-03-29",221,{"week":375,"volume":376},"2026-04-05",263,{"week":378,"volume":379},"2026-04-12",159,{"week":381,"volume":382},"2026-04-19",104,{"week":384,"volume":385},"2026-04-26",119,{"week":387,"volume":388},"2026-05-03",125,{"week":390,"volume":391},"2026-05-10",116,{"week":393,"volume":394},"2026-05-17",86,{"week":396,"volume":397},"2026-05-24",127,{"week":399,"volume":400},"2026-05-31",93,{"week":402,"volume":403},"2026-06-07",91,{"week":405,"volume":406},"2026-06-14",85,{"week":408,"volume":409},"2026-06-21",102,{"week":411,"volume":412},"2026-06-28",77,{"week":414,"volume":172},"2026-07-05",{"week":416,"volume":417},"2026-07-12",79,{"week":419,"volume":420},"2026-07-19",107,false,[423,424,425,426,427,428,429,430,431,432,433,434],0.35853094473784125,0.6912429671050361,1.0008353180766973,2.732698215456836,1.105519312415864,0.8535892214053133,0.5797521659590625,0.9055400227814021,0.7012184598391494,0.7246902074488281,0.5966518242380311,0.5075765420593007,{"top":436,"otherBrandCount":159,"otherClickShare":455},[437,440,443,446,449,452],{"brand":438,"clickShare":439},"Eastanbul",0.4555,{"brand":441,"clickShare":442},"Seba Garden",0.2085,{"brand":444,"clickShare":445},"Mareluxe",0.1215,{"brand":447,"clickShare":448},"Yörem",0.0769,{"brand":450,"clickShare":451},"Toprak",0.0648,{"brand":453,"clickShare":454},"Melis",0.0405,0.032299999999999995,[457,468,477,487,497,505,512,522,531],{"asin":458,"title":459,"brand":438,"imageUrl":460,"price":461,"rating":462,"reviews":463,"clickShare90":464,"clickShare360":465,"launchDate":466,"amazonUrl":467},"B0DTHL61QG","Eastanbul Dried and Chopped Kataifi Fillo Dough Kurutulmus Kadayif Pastry Dough Ingredient for Dubai Pistachio Popular Chocolate Bar Shredded Phyllo Kunafa Knafeh Katifi Kanafeh Pastry 170 g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F513gk8vJafL.jpg",7.1,4.6,2571,0.2308,0.3368,"2025-03-07","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DTHL61QG",{"asin":469,"title":470,"brand":441,"imageUrl":471,"price":472,"rating":462,"reviews":473,"clickShare90":442,"clickShare360":474,"launchDate":475,"amazonUrl":476},"B0DWV9HJCX","Seba Garden Dried & Roasted Chopped Dubai Chocolate Kadaifi\u002FKunafa Authentic Kadaif Premium Quality Kadayif from Turkey (Kadaifi Only)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mGRpb3EtL.jpg",5.18,360,0.0827,"2025-04-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DWV9HJCX",{"asin":478,"title":479,"brand":438,"imageUrl":480,"price":156,"rating":481,"reviews":482,"clickShare90":483,"clickShare360":484,"launchDate":485,"amazonUrl":486},"B0C8DG6LDW","Eastanbul Dried & Chopped Kataifi Shredded Fillo Dough Kurutulmus Kadayif Pastry Dough Ingredient for The Popular Dubai Pistachio Chocolate Bar Shredded Phyllo Dough Kunafa Dough 500g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51u8Ly8hesL.jpg",4.4,2351,0.1802,0.1389,"2024-06-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C8DG6LDW",{"asin":488,"title":489,"brand":444,"imageUrl":490,"price":491,"rating":492,"reviews":493,"clickShare90":445,"clickShare360":494,"launchDate":495,"amazonUrl":496},"B0F2YWCMYT","Kataifi Pastry Kataifi Pastry For Dubai Chocolate Dried & Chopped Kataifi Shredded Knafeh Shredded Kunafa Kadayif Viral Dubai","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51aDMndUipL.jpg",6.62,4.5,83,0.0837,"2025-03-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F2YWCMYT",{"asin":498,"title":499,"brand":447,"imageUrl":500,"price":501,"rating":481,"reviews":114,"clickShare90":448,"clickShare360":502,"launchDate":503,"amazonUrl":504},"B0DQZWQZQ2","Yörem Dried & Chopped Kadayif Pastry | Perfect For Dubai Chocolate Kadayif (Kataifi) Shredded Fillo Dough Kadayif Pastry Dough Dubai Pistachio Chocolate Bar Kunafa","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51lOvCSV0cL.jpg",6.96,0.1813,"2024-12-20","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DQZWQZQ2",{"asin":506,"title":507,"brand":450,"imageUrl":508,"price":509,"rating":492,"reviews":196,"clickShare90":451,"clickShare360":510,"launchDate":503,"amazonUrl":511},"B0FM3TQJ8Z","Toprak Kunafa Premium Vegan Kataifi Pastry Ingredient for Viral Dubai Pistachio Chocolate Bar Filo Dough for Kunafa Spread Kadayif & Dessert Toppings 200g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NhsY4u2YL.jpg",5.06,0.0604,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FM3TQJ8Z",{"asin":513,"title":514,"brand":438,"imageUrl":515,"price":516,"rating":462,"reviews":517,"clickShare90":518,"clickShare360":519,"launchDate":520,"amazonUrl":521},"B0C8DKDKPN","Eastanbul Baked & Shredded Kataifi for Milk Pudding Toasted Kataifi Kadayif Pastry Dough for Dubai Chocolate Shredded Fillo Dough Katifi Muhallebi Kadaifi Sprinkles Crushed Roasted Katafi 250g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51i1mDveeWL.jpg",7.19,539,0.0445,0.0413,"2025-03-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C8DKDKPN",{"asin":523,"title":524,"brand":453,"imageUrl":525,"price":155,"rating":526,"reviews":527,"clickShare90":454,"clickShare360":528,"launchDate":529,"amazonUrl":530},"B0DB69VCMF","Melis Fresh Kadayif Filo Dough 400g - Perfect for Dubai Chocolate & Traditional Desserts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51YBRRuDlfL.jpg",4.7,165,0.0709,"2024-08-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DB69VCMF",{"asin":532,"title":533,"brand":534,"imageUrl":535,"price":536,"rating":462,"reviews":537,"clickShare90":538,"clickShare360":539,"launchDate":540,"amazonUrl":541},"B0F14JT544","Angel hair pastry strands. Roasted Kadayif 500g. Kadayif pastry strands angel hair. Kataifi angel hair for Dubai chocolate. Angel hair Kadayif for sweets & traditional recipes. Kataifi dough","Proparts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F516TPaYtgWL.jpg",8.1,328,0.0324,0.0039,"2026-03-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F14JT544",{"love":543,"hate":610,"returnReasons":636},[544,551,558,565,572,579,586,593,599,605],{"topic":545,"percentOfMentions":546,"verbatims":547},"Taste-Overall",0.3317,[548,549,550],"Made myself some nice Dubai style chocolate bars with this","Good taste","Tastes great with pistachio spread",{"topic":552,"percentOfMentions":553,"verbatims":554},"Quality-Overall",0.23829999999999998,[555,556,557],"Excellent product","Great quality","Will buy it again~ Good quality and flavour",{"topic":559,"percentOfMentions":560,"verbatims":561},"Baking",0.165,[562,563,564],"Great for baking","Baking ability was very good","Really good I use this for Dubai cheesecake",{"topic":566,"percentOfMentions":567,"verbatims":568},"Value For Money",0.075,[569,570,571],"Great value for money","Excellent value for money","Good amount & Price",{"topic":573,"percentOfMentions":574,"verbatims":575},"Crispiness",0.0617,[576,577,578],"The product was of good quality, very fresh and crispy","Crunchy","This was already baked so didnt have to fry it and the chocolate turned out fantastic, really nice, good crunch",{"topic":580,"percentOfMentions":581,"verbatims":582},"Advertised Vs Actual Product",0.04,[583,584,585],"As described","Did what I need it to do","it works as I expected",{"topic":587,"percentOfMentions":588,"verbatims":589},"Smell",0.02,[590,591,592],"the bag outside does smell a bit it comes chopped which is great for me and makes it easier to bake with and tastes good","When baked was smelling yummy","taste crunchy with no odour",{"topic":594,"percentOfMentions":595,"verbatims":596},"Size-Overall",0.0167,[597,598],"Good size for the price","Good size of pack for money",{"topic":600,"percentOfMentions":601,"verbatims":602},"Ease Of Use",0.015,[603,604],"container easy to open","Bought this a couple of times now its perfect for making the Dubai chocolate bars easy to use",{"topic":606,"percentOfMentions":607,"verbatims":608},"Moist\u002FDry",0.01,[609],"Lovely and dry",[611,616,621,626,631],{"topic":587,"percentOfMentions":612,"verbatims":613},0.2857,[614,615],"Worst ever, smells awful","It came moldy, absolutely stinks of mold when you open the bag and i broke it apart and it was green and dark",{"topic":545,"percentOfMentions":617,"verbatims":618},0.2143,[619,620],"It tastes horrible","it also has a strange taste",{"topic":566,"percentOfMentions":617,"verbatims":622},[623,624,625],"Too expensive","Not worth it","Quite an expensive product for how much you get",{"topic":627,"percentOfMentions":628,"verbatims":629},"Color",0.1429,[630],"The pastry was green gray",{"topic":632,"percentOfMentions":633,"verbatims":634},"Ingredients-Overall",0.07139999999999999,[635],"cotton fibers in the product",[],[638,641,646,649],{"term":162,"volume":639,"growthQoq":640,"conversionRate":474},8760,-0.664,{"term":642,"volume":643,"growthQoq":644,"conversionRate":645},"kunafa dough",3651,-0.6911,0.0286,{"term":647,"volume":167,"growthQoq":161,"conversionRate":648},"kunafa pastry shredded",0.5,{"term":650,"volume":651,"growthQoq":652,"conversionRate":161},"kanafeh pastry",158,-1,[654,660,665,671,676,682],{"title":655,"href":656,"score":205,"verdict":657,"marketSize":658,"growth90":659},"garden broom","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fgarden-broom","launch",911408.73,0.3798,{"title":661,"href":662,"score":205,"verdict":657,"marketSize":663,"growth90":664},"electrolytes sachets","\u002Fresearch\u002Fuk\u002Fgrocery\u002Felectrolytes-sachets",1595505.25,0.4581,{"title":666,"href":667,"score":205,"verdict":668,"marketSize":669,"growth90":670},"spider repellent plug in","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fspider-repellent-plug-in","watch",109047.98,0.7121,{"title":672,"href":673,"score":205,"verdict":668,"marketSize":674,"growth90":675},"ice cream tubs","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-tubs",166810.92,1.5052,{"title":677,"href":678,"score":679,"verdict":668,"marketSize":680,"growth90":681},"alcohol free beer","\u002Fresearch\u002Fuk\u002Fgrocery\u002Falcohol-free-beer",70,513756.37,0.324,{"title":683,"href":684,"score":679,"verdict":668,"marketSize":685,"growth90":686},"ice cream cones","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-cones",135142.66,1.7666]