---
title: "Reviews — jam - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/jam/reviews"
last_updated: "2026-07-31T22:45:58.168Z"
locale: en
meta:
  description: "Niche score 48/100 · £290K/yr market · 927K searches/yr · £2.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £290K/yr market · 927K searches/yr · £2.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — jam - Flapen"
---

# **jam**

**Skip it**

Prices mostly outside the sweet spot ($0.94–$14.53) — this niche doesn't clear our bar today.

Market size 51Growth 29Conversion 90Competition 45Returns 100Price range 0Avg price 8Brand share 18Review moat 73Quality gap 42

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****569.64**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£290K**

£290K/yr · 927K searches

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+3.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Avg price**

**Bad****£2.88**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.94–£14.53**

cheapest to priciest tracked listing — scored on the share inside $15–$100