---
title: "Irish Sea Moss — £21K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/irish-sea-moss"
last_updated: "2026-07-31T21:07:07.165Z"
locale: en
meta:
description: "Niche score 54/100 · £21K/yr market · 37K searches/yr · £11.92 avg price. A small market ($21K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · £21K/yr market · 37K searches/yr · £11.92 avg price. A small market ($21K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Irish Sea Moss — £21K/yr Amazon UK Niche (2026) - Flapen"
---
# **irish sea moss**
**Worth a look**
Shows low returns (0.1%), but a small market ($21K/yr) keeps it on the watch list.
Market size 5Growth 17Conversion 57Competition 74Returns 100Price range 47Avg price 49Brand share 87Review moat 80Quality gap 68
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****48%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****404.69**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****40%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****£11.92**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£3.14–£25.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-16.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£21K**
£21K/yr · 37K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, irish sea moss is a £21K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 48% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **irish sea moss market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£24K–£30K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#740**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **85%**
- **Out of stock**
- **14.7%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**30 **▲rising
**Sellers**
**40**
**Top-5 brand share**
**48%**
Top 20: 92%
**Top-5 click share**
**40%**
Top 20: 83%
**Open market**
**47%**
- MetaSuperfoods11% - YAYAH Products10% - Nutri-things10% - BUIE9% - SS Sport Supplies8% - NEW LEAF PRODUCTS5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -16.1% search growth over the last 90 days.
2K1KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/grocery/irish-sea-moss/trend)
## **Top irish sea moss search terms**
- **irish sea moss**22K/yr-19.4%5.0% conv. - **irish moss**7K/yr+0.7%2.5% conv. - **sea moss raw**6K/yr-22.7%4.7% conv. - **irish moss organic**2K/yr-24.6%2.2% conv. [**All search terms **](https://flapen.com/research/uk/grocery/irish-sea-moss/search-terms)
## **Top irish sea moss products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£6416%£1K9%£2K12%£3K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Irish Sea Moss 100% Natural Vegan Full of Essential Minerals Golden.**YAYAH Products**£7.72**4.5★42 rev](https://www.amazon.co.uk/dp/B0CJZ6X26P) [2**Organic Irish Sea Moss - Raw Sea Moss Gel Base Wildcrafted Superfood - Rich in Protein Fiber 92 Essential Minerals - Vegan Non-GMO Organic Formula - 116g**Nutri-things**£12.52**4.1★161 rev](https://www.amazon.co.uk/dp/B0BMPRZL27) [3**Sea Moss Complex 14 000mg Extract Including Bladderwrack & Burdock Root - 120 High Strength Capsules Providing 120 Day Supply - North Atlantic Irish Sea Moss Supplement - Vegan & UK Made**SS Sport Supplies**£8.22**4.5★681 rev](https://www.amazon.co.uk/dp/B0DDKY2BSG) [4**Dried Irish Sea Moss 100g | Caribbean Sea Moss | UK Made | Vegan | Wild Harvested | Non GMO | Natural Vitamins & Minerals | Dr Sebi**MetaSuperfoods**£10.76**4.5★541 rev](https://www.amazon.co.uk/dp/B08GLWQFYL) [5**Golden Irish Sea Moss | Wildcrafted from St. Lucia | 55g Makes ~0.85L Sea Moss Gel | 100% Natural Raw & Sun-Dried | Dr. Sebi Inspired Nutrient-Rich Irish Moss for Health & Wellness**BUIE**£10.03**4.4★466 rev](https://www.amazon.co.uk/dp/B0CVRTXT52)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Golden Irish Sea Moss | Wildcrafted from St. Lucia | 110g Makes ~1.7L Sea Moss Gel | 100% Natural Raw & Sun-Dried | Dr. Sebi Inspired Nutrient-Rich Irish Moss for Health & Wellness**BUIE**£14.98**466 rev1y ago](https://www.amazon.co.uk/dp/B0CSPHJ3QR) [**Golden Irish Sea Moss | Wildcrafted from St. Lucia | 55g Makes ~0.85L Sea Moss Gel | 100% Natural Raw & Sun-Dried | Dr. Sebi Inspired Nutrient-Rich Irish Moss for Health & Wellness**BUIE**£10.03**466 rev1y ago](https://www.amazon.co.uk/dp/B0CVRTXT52) [**Sea Moss and Bladderwrack - 4000mg - 60 Capsules - Vegan Friendly - Wild Harvested Irish Seamoss - UK Made MOBU**MOBU**£5.80**39 rev1y ago](https://www.amazon.co.uk/dp/B0FDR5KXCB) [**Raw Saint Lucia Golden Organic Sea Moss Wildcrafted and Sun Dried Sea Moss - Vegan Superfood Non-GMO - 100% Natural - Rich in Nutrients with 92 essential minerals - 100 gm**CHERISHED FRUITS LTD**£13.87**47 rev1y ago](https://www.amazon.co.uk/dp/B0F23725QP) [**Irish Sea Moss Bladderwrack & Burdock Root Complex 14 000mg | 120 High Strength Capsules Providing 120 Day Supply | North Atlantic Irish Sea Moss Supplement | No Fillers or Binders | Vegan & UK Made**NutriVolv**£7.91**39 rev1y ago](https://www.amazon.co.uk/dp/B0F48ZS3C5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sea Moss and Bladderwrack 120 Capsules (4000mg) | 1-A-Day 4 Months Supply | Vegan | Wild Harvested Sea Moss | Non GMO | Dr Sebi Irish Sea Moss | UK Company (120 Count Pack of 1)**MetaSuperfoods**£13.61**4.5★**▲ 239%**](https://www.amazon.co.uk/dp/B0811Z9C4W) [**Mylas Moss Organic Sea Moss Gel Wildcrafted & Made in The UK Pure Irish Moss for Immunity Gut Health & Skin Vegan Non-GMO No Fillers (720g)**MYLAS MOSS**£24.73**4.0★**▲ 235%**](https://www.amazon.co.uk/dp/B0F9V762PF) [**Irish Moss Hath Pearlwort Lawn 1200 Seeds + Plant tag + Freebie - Sagina subulata**Happy Green Shop**£3.14**2.9★**▲ 193%**](https://www.amazon.co.uk/dp/B0BNWHXSCP) [**Irish Moss Sun Dried Premium Grade 116g**Generic**£8.23**0.0★**▲ 77%**](https://www.amazon.co.uk/dp/B0F194Y33Y) [**Golden Irish Sea Moss | Wildcrafted from St. Lucia | 55g Makes ~0.85L Sea Moss Gel | 100% Natural Raw & Sun-Dried | Dr. Sebi Inspired Nutrient-Rich Irish Moss for Health & Wellness**BUIE**£10.03**4.4★**▲ 74%**](https://www.amazon.co.uk/dp/B0CVRTXT52)
**~~View all trending →~~**
## **What buyers say about irish sea moss**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Great quality and easy to add to my routine”*
**Value For Money**11%
*“Good price”*
**Advertised Vs Actual Product**6%
*“Does the job”*
**Ease Of Use**5%
*“easy to use”*
**Energy Level**4%
*“more energy”*
**Sleep Quality**3%
*“Sleeping better”*
**Taste-Overall**3%
*“The gel tastes fresh with a very mild taste so its easy to take daily”*
**Efficiency**2%
*“Works well”*
**Ease Of Chewing/Swallowing**2%
*“Easy to swallow”*
**Dosage**2%
*“The dosage is decent compared to similar products”*
### **What buyers complain about **
**Taste-Overall**22%
*“tasted almost chemical”*
**Value For Money**16%
*“A bit overpriced for the amount received in the package”*
**Quality-Overall**13%
*“This is not a cheap product”*
**Functionality-Overall**5%
*“No effect”*
**Size-Overall**4%
*“Large capsules”*
**Plant Growth**3%
*“Let down moss didnt grow”*
**Side Effects**3%
*“But I felt no difference at all after taking as prescribed”*
**Dosage**3%
*“Highly disappointed with this as I struggle to take tablets”*
**Dilute/Watery**2%
*“Smelt really horrible”*
**Acid Regulator/Stomach Ache Relief**2%
*“made my stomach cramp badly”*
### **Top return reasons **
**Smell**19%
**Age Suitability**13%
**Ingredients-Overall**13%
**Strength**13%
**Functionality-Overall**13%
**Material Quality**13%
**Advertised Vs Actual Product**13%
**Stain Resistance**6%
## **Common questions**
- **Is irish sea moss profitable to sell on Amazon United Kingdom?**
- The niche generates £21K/yr across 39 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the irish sea moss niche?**
- 30 brands and 40 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 48% of demand.
- **What do buyers complain about in irish sea moss?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Quality-Overall. The return rate is 0.1%.
- **When does demand for irish sea moss peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the irish sea moss niche?**
- Listings span £3.14–£25.42; the average listing price is £11.92 (sweet spot $15–$100). The average incumbent carries 405 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)