---
title: "Insect Spray — £51K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/insect-spray"
last_updated: "2026-07-31T23:13:58.500Z"
locale: en
meta:
description: "Niche score 57/100 · £51K/yr market · 68K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £51K/yr market · 68K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Insect Spray — £51K/yr Amazon UK Niche (2026) - Flapen"
---
# **insect spray**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 13Growth 96Conversion 85Competition 53Returns 100Price range 10Avg price 22Brand share 37Review moat 27Quality gap 72
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+165.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****9.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,849.58**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****£8.00**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£51K**
£51K/yr · 68K searches
**Price range**
**Bad****£2.52–£16.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, insect spray is a £51K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in May–Aug–Sep. Verdict: Worth a look — 57/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **insect spray market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **£48K–£64K**
- units × avg price
- **Conversion rate**
- **9.5%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **92%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**187**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 94%
**Open market**
**13%**
- Raid28% - Zero In28% - Rentokil10% - READY STEADY DEFEND9% - Provanto8% - REPELEM4% - Open — no brand owns it (7 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +165.7% search growth over the last 90 days.
125K75KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Aug, Sep · busiest ÷ quietest = 15.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/insect-spray/trend)
## **Top insect spray search terms**
- **insect spray**17K/yr+188.0%5.3% conv. - **insect killer spray**15K/yr+192.5%9.1% conv. - **bug spray for house**9K/yr+93.5%7.7% conv. - **mosquito spray for room**7K/yr+323.0%9.8% conv. - **insect spray for home**7K/yr+132.2%9.6% conv. - **mosquito killer spray**4K/yr+225.6%10.1% conv. - **mosquito room spray**5K/yr+135.3%7.0% conv. - **insect killer spray indoor**3K/yr+59.8%7.8% conv. [**All search terms **](https://flapen.com/research/uk/grocery/insect-spray/search-terms)
## **Top insect spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£3K10%£5K15%£8K20%£10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Raid Plant Based Wasp & Mosquito Killer Aerosol Fly Killer Spray For Indoor Use Made with Naturally Derived Botanical Ingredients 300 ml**Raid**£4.00**4.3★2,198 rev](https://www.amazon.co.uk/dp/B0B25FWY8D) [2**Zero In Total Indoor Insect Killer Knockdown Action for Indoor Flying & Crawling Insects Low Odour Stain-Free Bug Spray - Suitable for Home 300ml**Zero In**£4.23**4.1★9,359 rev](https://www.amazon.co.uk/dp/B00EE3C1IS) [3**Rentokil RKLPS136 Insectrol Insect Killer 250ml Aerosol**Rentokil**£6.01**4.4★7,049 rev](https://www.amazon.co.uk/dp/B000TARC7A) [4**Provanto Ultimate Bug Killer 1L - Fast Acting Bug Spray with Up To 2 Weeks Protection From Pests Contact Insecticide for Indoor & Outdoor Plants**Provanto**£4.20**4.4★11,072 rev](https://www.amazon.co.uk/dp/B07LBRCZTJ) [5**Effective Insect Killer Spray 650ml for All Life Stages - Indoor & Outdoor Use HSE Approved Targets Ants Fleas Flies & More Provides 3-Month Protection**READY STEADY DEFEND**£13.68**4.3★546 rev](https://www.amazon.co.uk/dp/B0CZ14XDVD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Raid Rapid Action Fly Wasp & Mosquito Killer Aerosol Spray Duo Pack 2x300ml**Raid**£7.76**45 rev4mo ago](https://www.amazon.co.uk/dp/B0GQC3QFRM) [**Gardian Defence Advanced Insect Killer Spray 500ml - Powerful Insect Spray for Home - Fast-Acting Multi-Purpose Insect Killer Sprays Indoor Use for Flies Cockroaches Spiders Fruit Flies and More**Gardian Defence**£13.21**44 rev9mo ago](https://www.amazon.co.uk/dp/B0FT2PSGS3) [**Mosquito Bug & Insect Repellent Spray (2-Pack) + Plug-in Insect Killer with Refill | 45 Nights Protection | Indoor & Travel Use | Long-Lasting Defense for Home Bedroom Office & Hotel**APHY ENTERPRISES**£9.41**66 rev1y ago](https://www.amazon.co.uk/dp/B0FG86M25F) [**Jungle Formula Family Protect Plug-in Mosquito Repellent - for Mosquitoes and Biting Insects Lasts up to 45 Nights**Jungle Formula**£7.70**2,246 rev1y ago](https://www.amazon.co.uk/dp/B0DC72RV3Y) [**REPELEM Insect Killer Spray - Professional Strength Flying & Crawling Insect Treatment For The Home Effectively Targets Flies Ants Spiders Woodlice Silverfish Ticks Wasps & Dust Mites Large 1L**REPELEM**£13.74**140 rev2y ago](https://www.amazon.co.uk/dp/B0D35CMTPQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Karlsten Fly Killer Spray 300ml Aerosol Indoor & Outdoor Fly Spray**Karlsten**£11.46**4.4★**▲ 138%**](https://www.amazon.co.uk/dp/B07F6CPQDX) [**Raid Rapid Action Fly Wasp & Mosquito Killer Aerosol Spray Duo Pack 2x300ml**Raid**£7.76**4.4★**▲ 137%**](https://www.amazon.co.uk/dp/B0GQC3QFRM) [**Jungle Formula Family Protect Plug-in Mosquito Repellent - for Mosquitoes and Biting Insects Lasts up to 45 Nights**Jungle Formula**£7.70**4.4★**▲ 129%**](https://www.amazon.co.uk/dp/B0DC72RV3Y) [**Raid Plant Based Crawling Insect Killer Aerosol Bug Spray For Indoor Use Kills and Controls Spiders Silver Fish Moths Crickets Fleas and Ants 300 ml**Raid**£4.69**4.3★**▲ 54%**](https://www.amazon.co.uk/dp/B0B25GJQNB) [**Raid Rapid Action Fly & Wasp Killer Fly Killer Spray For Indoor Use Pack of 6 (6 x 300ml)**Raid**£15.89**4.6★**▲ 49%**](https://www.amazon.co.uk/dp/B0132UWC5A)
**~~View all trending →~~**
## **What buyers say about insect spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**25%
*“Kills insects”*
**Advertised Vs Actual Product**12%
*“As advertised”*
**Quality-Overall**12%
*“Excellent product”*
**Value For Money**11%
*“Good price”*
**Spray/Flow**9%
*“Powerful Spray”*
**Efficiency**7%
*“Works well”*
**Smell**4%
*“Smells great”*
**Ease Of Use**4%
*“Easy to use”*
**Strength**2%
*“It is a powerful”*
**Size-Overall**2%
*“Very effective good size”*
### **What buyers complain about **
**Pest/Insect Control**19%
*“Does not kill flies”*
**Functionality-Overall**17%
*“Not effective”*
**Smell**9%
*“Smells strong and toxic”*
**Spray/Flow**8%
*“Spray doesnt work well”*
**Value For Money**8%
*“Over priced”*
**Quality-Overall**7%
*“cheap rubbish”*
**Durability**4%
*“The thing actually broke”*
**Leak-Proof**2%
*“Broken and leaked”*
**Plant Growth**2%
*“The plants still full of aphids”*
**Strength**2%
*“Not very effective”*
### **Top return reasons **
**Functionality-Overall**24%
**Spray/Flow**15%
**Leak-Proof**12%
**Pest/Insect Control**11%
**Defective Material/Parts**9%
**Value For Money**7%
**Advertised Vs Actual Product**7%
**Eco Friendliness**3%
**Ease Of Use**2%
**Jamming/Clogging**2%
## **Common questions**
- **Is insect spray profitable to sell on Amazon United Kingdom?**
- The niche generates £51K/yr across 26 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +165.7%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the insect spray niche?**
- 13 brands and 187 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in insect spray?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.1%.
- **When does demand for insect spray peak?**
- Demand peaks in May–Aug–Sep; the busiest month runs 15.0× the quietest.
- **What does it cost to enter the insect spray niche?**
- Listings span £2.52–£16.41; the average listing price is £8.00 (sweet spot $15–$100). The average incumbent carries 3,850 reviews — the moat a new listing must climb.
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