---
title: "Humantra Electrolytes — £1.2M/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/humantra-electrolytes"
last_updated: "2026-07-31T06:31:55.374Z"
locale: en
meta:
description: "Niche score 61/100 · £1.2M/yr market · 556K searches/yr · £21.55 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 61/100 · £1.2M/yr market · 556K searches/yr · £21.55 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Humantra Electrolytes — £1.2M/yr Amazon UK Niche (2026) - Flapen"
---
# **humantra electrolytes**
**Launch it**
A $1.2M/yr market growing +23.3% this quarter with returns at 0.0% — clears our launch bar.
Market size 82Growth 52Conversion 88Competition 20Returns 100Price range 81Avg price 91Brand share 6Review moat 74Quality gap 58
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£21.55**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****10.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****£1.2M**
£1.2M/yr · 556K searches
**Price range**
**Great****£4.37–£65.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****531.47**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+23.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, humantra electrolytes is a £1.2M/yr Amazon United Kingdom market (556K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov. Verdict: Launch it — 61/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **humantra electrolytes market data**
- **Units sold / yr**
- **50K–60K**
- avg 4,000–5,000/product
- **Revenue / yr**
- **£1.1M–£1.3M**
- units × avg price
- **Conversion rate**
- **10.3%**
- **Avg BSR**
- **#3**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**12**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**1%**
- HUMANTRA88% - Free Soul4% - ViDrate3% - TRIP1% - Revival Shots1% - Keto-Pro Fuelled by FAT1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 86 weeks — +23.3% search growth over the last 90 days.
25K15KSpike '25Prime Day '25Spike '26Prime Day '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/humantra-electrolytes/trend)
## **Top humantra electrolytes search terms**
- **humantra electrolytes**366K/yr+27.0%9.8% conv. - **humantra**126K/yr+13.5%7.8% conv. - **humantra electrolytes trial pack**13K/yr+109.7%4.9% conv. - **cherry electrolytes**9K/yr+1.7%4.5% conv. - **electrolytes humantra**8K/yr+41.6%7.2% conv. - **himantra electrolytes**8K/yr+38.5%6.1% conv. - **keto pro electrolytes**7K/yr-4.0%5.3% conv. - **electrolytes cherry**5K/yr+5.8%5.4% conv. - **humatra electrolytes**3K/yr-2.8%11.1% conv. - **keto pro**3K/yr-11.1%4.1% conv. [**All search terms **](https://flapen.com/research/uk/grocery/humantra-electrolytes/search-terms)
## **Top humantra electrolytes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£123K20%£246K30%£369K40%£492K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Humantra Electrolytes Powder - Black Cherry Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£21.92**4.4★152 rev](https://www.amazon.co.uk/dp/B0DNK28PCW) [2**Humantra Electrolytes Powder - Lychee Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£22.09**4.5★265 rev](https://www.amazon.co.uk/dp/B0D9ZX8SC9) [3**Humantra Electrolytes Powder - Berry Pomegranate Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£22.02**4.4★500 rev](https://www.amazon.co.uk/dp/B0CCJNJZBB) [4**Humantra Electrolytes Powder - 12 Sachet Variety Pack - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£16.57**4.5★6 rev](https://www.amazon.co.uk/dp/B0H3637H4V) [5**Humantra Electrolytes Powder - Himalayan Lime Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£22.17**4.4★305 rev](https://www.amazon.co.uk/dp/B0CCJQCN9F)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Humantra Electrolytes Powder - 12 Sachet Variety Pack - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£16.57**6 rev1mo ago](https://www.amazon.co.uk/dp/B0H3637H4V) [**Free Soul Hydrate | Electrolyte Hydration Sachets with Sodium Magnesium Vitamin C & More | Zero Sugar Advanced Electrolyte Powder for Daily Use | Variety Pack | 30 Sachets**Free Soul**£22.91**139 rev7mo ago](https://www.amazon.co.uk/dp/B0G2712VLR) [**Trip Peach Yuzu Electrolyte Powder | Daily Hydration with Sodium Magnesium Vitamin D & More | Vegan | Pack of 20 x 7.2 g sachets**TRIP**£18.32**76 rev10mo ago](https://www.amazon.co.uk/dp/B0FSSQFCB7) [**Humantra Electrolytes Powder - Apricot Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£22.08**78 rev10mo ago](https://www.amazon.co.uk/dp/B0FQDK26F5) [**Humantra Electrolytes Powder - Black Cherry Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£21.92**152 rev1y ago](https://www.amazon.co.uk/dp/B0DNK28PCW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Humantra Electrolytes Powder - 12 Sachet Variety Pack - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£16.57**4.5★**▲ 247%**](https://www.amazon.co.uk/dp/B0H3637H4V) [**Free Soul Hydrate | Electrolyte Hydration Sachets with Sodium Magnesium Vitamin C & More | Zero Sugar Advanced Electrolyte Powder for Daily Use | Variety Pack | 30 Sachets**Free Soul**£22.91**3.9★**▲ 92%**](https://www.amazon.co.uk/dp/B0G2712VLR) [**Trip Peach Yuzu Electrolyte Powder | Daily Hydration with Sodium Magnesium Vitamin D & More | Vegan | Pack of 20 x 7.2 g sachets**TRIP**£18.32**4.4★**▲ 65%**](https://www.amazon.co.uk/dp/B0FSSQFCB7) [**Humantra Electrolytes Powder - Black Cherry Flavor 20ct - Powdered Hydration Sachets - Plant-Based Electrolyte Powder with 6 Electrolytes - Vegan Sugar Free Gluten Free**HUMANTRA**£21.92**4.4★**▲ 38%**](https://www.amazon.co.uk/dp/B0DNK28PCW) [**Phizz Daily Energy Electrolyte Hydration Tablets - 16 Vitamins and Minerals - Effervescent Energy Tablets - 75mg Caffeine (Daily (Cherry) 20)**Phizz**£4.37**4.2★**▲ 19%**](https://www.amazon.co.uk/dp/B0C4Q8QVFD)
**~~View all trending →~~**
## **What buyers say about humantra electrolytes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**25%
*“Amazing taste”*
**Flavor**21%
*“Variety flavours”*
**Quality-Overall**9%
*“Excellent Product”*
**Moist/Dry**8%
*“Keep hydrated”*
**Value For Money**4%
*“Good value”*
**Solubility**3%
*“Dissolves easily”*
**Energy Level**3%
*“good energy levels”*
**Advertised Vs Actual Product**3%
*“Working as it should”*
**Sweetness**2%
*“The fact that theyre zero sugar”*
**Ease Of Use**2%
*“Easy to use”*
### **What buyers complain about **
**Taste-Overall**27%
*“Awful taste”*
**Salt Content**15%
*“Way too salty”*
**Value For Money**9%
*“Totally overpriced”*
**Flavor**7%
*“Artificial flavour”*
**Sweetness**4%
*“Too sweet”*
**Artificial Sweeteners**3%
*“They have a very strong aftertaste of an artificial sweetener”*
**Smell**2%
*“Sachets arrived all dirty with horrible smell coming from box”*
**Dilute/Watery**1%
*“despite being diluted adequately”*
**Sour**1%
*“False taste, although there is a sour note to be appreciated”*
**Quality-Overall**1%
*“Not the best product on the market”*
## **Common questions**
- **Is humantra electrolytes profitable to sell on Amazon United Kingdom?**
- The niche generates £1.2M/yr across 15 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +23.3%. Flapen's verdict: Launch it (61/100).
- **How competitive is the humantra electrolytes niche?**
- 7 brands and 12 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in humantra electrolytes?**
- Top complaints mined from reviews: Taste-Overall, Salt Content, Value For Money. The return rate is 0.0%.
- **When does demand for humantra electrolytes peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the humantra electrolytes niche?**
- Listings span £4.37–£65.55; the average listing price is £21.55 (sweet spot $15–$100). The average incumbent carries 531 reviews — the moat a new listing must climb.
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