---
title: "Green Food Colouring — £52K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/green-food-colouring"
last_updated: "2026-07-31T19:36:04.416Z"
locale: en
meta:
description: "Niche score 35/100 · £52K/yr market · 68K searches/yr · £3.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £52K/yr market · 68K searches/yr · £3.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Green Food Colouring — £52K/yr Amazon UK Niche (2026) - Flapen"
---
# **green food colouring**
**Skip it**
Prices mostly outside the sweet spot ($1.51–$8.90) — this niche doesn't clear our bar today.
Market size 13Growth 20Conversion 100Competition 22Returns 100Price range 0Avg price 10Brand share 11Review moat 28Quality gap 35
**Conversion**
**Incredible****20.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,700.15**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****74%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-10.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£52K**
£52K/yr · 68K searches
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Avg price**
**Bad****£3.69**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£1.51–£8.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, green food colouring is a £52K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **green food colouring market data**
- **Units sold / yr**
- **13K–15K**
- avg 750–1,000/product
- **Revenue / yr**
- **£46K–£55K**
- units × avg price
- **Conversion rate**
- **20.9%**
- **Avg BSR**
- **#28**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **62%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**74%**
Top 20: 100%
**Open market**
**2%**
- Colour Splash39% - Sugarflair Colours29% - Belissia19% - Dekozauber245% - OPKIKA4% - Renshaw2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 85 weeks — -10.8% search growth over the last 90 days.
3K2KHoliday '24Spike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/uk/grocery/green-food-colouring/trend)
## **Top green food colouring search terms**
- **green food colouring**55K/yr-11.4%16.8% conv. - **green food colouring gel**7K/yr-6.3%20.3% conv. - **green gel food colouring**3K/yr+1.1%19.5% conv. - **green food dye**3K/yr-20.8%16.2% conv. [**All search terms **](https://flapen.com/research/uk/grocery/green-food-colouring/search-terms)
## **Top green food colouring products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£10K30%£16K40%£21K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Colour Splash Food Colouring Gel | Green | Highly Concentrated Gels Easy To Use Squeezy Tubes Edible Ingredients Transform Plain Cakes Into Bright Eye-Catching Creations - Green 25g**Colour Splash**£1.51**4.6★5,199 rev](https://www.amazon.co.uk/dp/B017XNFV7I) [2**Belissia food colouring green - 10ml liquid & highly concentrated - food-safe food colouring for baking cooking fondant & DIY - vegan strong colouring neutral taste**Belissia**£3.26**4.4★16,518 rev](https://www.amazon.co.uk/dp/B07DRLG5HJ) [3**Sugarflair Spectral Ghoulish Green Food Colouring Paste 25g - Concentrated Paste Food Dye for Cake Decorating Fondant Buttercream Cake Batter and More - Vegan Kosher Bake-Stable**Sugarflair Colours**£4.00**4.6★8,714 rev](https://www.amazon.co.uk/dp/B07SX9KJ23) [4**Sugarflair Essentials Green Food Colouring Gel 25g - Concentrated Gel Food Dye for Cake Decorating Buttercream Fondant Royal Icing - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.87**4.4★379 rev](https://www.amazon.co.uk/dp/B0F314QFWP) [5**Dekozauber24 Green food colouring - 11 ml highly concentrated and food-safe liquid food colouring for cakes drinks fondant & more - vegan sugar free and taste neutral**Dekozauber24**£3.47**4.3★103 rev](https://www.amazon.co.uk/dp/B0FL2HTXPB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Renshaw Water Based Gel Food Colouring Emerald Green 20 g (Pack of 1)**Renshaw**£3.89**32 rev8mo ago](https://www.amazon.co.uk/dp/B0G15HH3SH) [**Sugarflair Essentials Bright Green Food Colouring Gel 25g - Concentrated Gel Food Dye for Cake Decorating Buttercream Fondant Royal Icing - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.87**379 rev11mo ago](https://www.amazon.co.uk/dp/B0FMGHXT3D) [**Dekozauber24 Green food colouring - 11 ml highly concentrated and food-safe liquid food colouring for cakes drinks fondant & more - vegan sugar free and taste neutral**Dekozauber24**£3.47**103 rev11mo ago](https://www.amazon.co.uk/dp/B0FL2HTXPB) [**Sugarflair Essentials Green Food Colouring Gel 25g - Concentrated Gel Food Dye for Cake Decorating Buttercream Fondant Royal Icing - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.87**379 rev1y ago](https://www.amazon.co.uk/dp/B0F314QFWP) [**Sugarflair Essentials Green Food Colouring 25ml - Concentrated Liquid Food Dye for Cake Decorating Fondant Buttercream Royal Icing Macarons - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.61**133 rev1y ago](https://www.amazon.co.uk/dp/B0F2ZBN9W3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Renshaw Water Based Gel Food Colouring Emerald Green 20 g (Pack of 1)**Renshaw**£3.89**4.8★**▲ 123%**](https://www.amazon.co.uk/dp/B0G15HH3SH) [**Sugarflair Essentials Green Food Colouring 25ml - Concentrated Liquid Food Dye for Cake Decorating Fondant Buttercream Royal Icing Macarons - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.61**4.5★**▲ 96%**](https://www.amazon.co.uk/dp/B0F2ZBN9W3) [**ProGel Concentrated Paste Food Colouring - Leaf Green**OPKIKA**£3.70**4.6★**▲ 35%**](https://www.amazon.co.uk/dp/B00CHQGRUM) [**Belissia food colouring green - 10ml liquid & highly concentrated - food-safe food colouring for baking cooking fondant & DIY - vegan strong colouring neutral taste**Belissia**£3.26**4.4★**▲ 12%**](https://www.amazon.co.uk/dp/B07DRLG5HJ) [**Sugarflair Essentials Bright Green Food Colouring Gel 25g - Concentrated Gel Food Dye for Cake Decorating Buttercream Fondant Royal Icing - Vegan Kosher Bake-Stable**Sugarflair Colours**£2.87**4.4★**— 5%**](https://www.amazon.co.uk/dp/B0FMGHXT3D)
**~~View all trending →~~**
## **What buyers say about green food colouring**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**49%
*“Love the colour”*
**Quality-Overall**25%
*“Good quality”*
**Value For Money**11%
*“Value for money”*
**Ease Of Use**4%
*“Easy to work with”*
**Durability**3%
*“They last extremely long as they are very concentrated”*
**Advertised Vs Actual Product**3%
*“Great, as described”*
### **What buyers complain about **
**Size-Overall**33%
*“Small bottle”*
**Taste-Overall**33%
*“no taste of it”*
## **Common questions**
- **Is green food colouring profitable to sell on Amazon United Kingdom?**
- The niche generates £52K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (35/100).
- **How competitive is the green food colouring niche?**
- 7 brands and 17 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in green food colouring?**
- Top complaints mined from reviews: Size-Overall, Taste-Overall. The return rate is 0.1%.
- **When does demand for green food colouring peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the green food colouring niche?**
- Listings span £1.51–£8.90; the average listing price is £3.69 (sweet spot $15–$100). The average incumbent carries 3,700 reviews — the moat a new listing must climb.
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