---
title: "Search terms — golden syrup - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/golden-syrup/search-terms"
last_updated: "2026-07-31T21:08:01.545Z"
locale: en
meta:
  description: "Niche score 39/100 · £72K/yr market · 73K searches/yr · £5.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £72K/yr market · 73K searches/yr · £5.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — golden syrup - Flapen"
---

# **golden syrup**

**Skip it**

Soft demand (-31.2% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 9Conversion 98Competition 20Returns 100Price range 39Avg price 16Brand share 23Review moat 86Quality gap 23

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****280.07**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£1.38–£23.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£72K**

£72K/yr · 73K searches

**Avg price**

**Bad****£5.92**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-31.2%**

90-day search growth — must beat 0% to launch