---
title: "Search terms — goji berries - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/goji-berries/search-terms"
last_updated: "2026-07-31T21:08:00.301Z"
locale: en
meta:
  description: "Niche score 52/100 · £292K/yr market · 156K searches/yr · £12.13 avg price. Soft demand (-37.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £292K/yr market · 156K searches/yr · £12.13 avg price. Soft demand (-37.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — goji berries - Flapen"
---

# **goji berries**

**Worth a look**

Shows low returns (0.0%), but soft demand (-37.8% this quarter) keeps it on the watch list.

Market size 51Growth 6Conversion 97Competition 41Returns 100Price range 43Avg price 51Brand share 47Review moat 71Quality gap 47

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****651**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£292K**

£292K/yr · 156K searches

**Avg price**

**Good****£12.13**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£3.61–£23.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-37.8%**

90-day search growth — must beat 0% to launch