---
title: "Search terms — german beer - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/german-beer/search-terms"
last_updated: "2026-07-31T20:55:54.718Z"
locale: en
meta:
  description: "Niche score 58/100 · £90K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £90K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — german beer - Flapen"
---

# **german beer**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 22Growth 60Conversion 31Competition 66Returns 100Price range 77Avg price 95Brand share 53Review moat 97Quality gap 37

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****66.7**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Incredible****£28.75**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£2.33–£58.12**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+36.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£90K**

£90K/yr · 126K searches