---
title: "Search terms — fruit chews - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/fruit-chews/search-terms"
last_updated: "2026-07-31T20:03:10.862Z"
locale: en
meta:
  description: "Niche score 44/100 · £63K/yr market · 118K searches/yr · £9.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £63K/yr market · 118K searches/yr · £9.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — fruit chews - Flapen"
---

# **fruit chews**

**Skip it**

A small market ($63K/yr) — this niche doesn't clear our bar today.

Market size 16Growth 30Conversion 62Competition 45Returns 100Price range 37Avg price 31Brand share 33Review moat 83Quality gap 30

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****336.93**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****£0.77–£23.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****£9.73**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+4.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£63K**

£63K/yr · 118K searches