---
title: "Fruit and Nut Mix — £89K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/fruit-and-nut-mix"
last_updated: "2026-07-31T19:06:55.709Z"
locale: en
meta:
description: "Niche score 57/100 · £89K/yr market · 68K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £89K/yr market · 68K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Fruit and Nut Mix — £89K/yr Amazon UK Niche (2026) - Flapen"
---
# **fruit and nut mix**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 22Growth 18Conversion 96Competition 76Returns 100Price range 46Avg price 29Brand share 64Review moat 90Quality gap 55
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****192.94**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£0.67–£27.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£9.54**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£89K**
£89K/yr · 68K searches
**Growth**
**Bad****-14.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, fruit and nut mix is a £89K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fruit and nut mix market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **£57K–£76K**
- units × avg price
- **Conversion rate**
- **13.7%**
- **Avg BSR**
- **#850**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **69%**
- **Out of stock**
- **12.2%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**19 **▼falling
**Sellers**
**26**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 87%
**Open market**
**26%**
- Morrisons20% - PURIMA18% - Ginco12% - Sunburst Snacks10% - Natural Health 4 Life7% - by Amazon7%
## **Demand**
Weekly Amazon search volume, last 29 weeks — -14.3% search growth over the last 90 days.
2K1KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/grocery/fruit-and-nut-mix/trend)
## **Top fruit and nut mix search terms**
- **fruit and nut mix**24K/yr-12.3%5.8% conv. - **mixed nuts and raisins**11K/yr-25.9%3.6% conv. - **nuts and raisins**8K/yr-23.5%5.2% conv. - **mixed fruit and nuts**8K/yr-9.4%5.9% conv. - **fruit and nuts**5K/yr+3.0%10.0% conv. - **dried fruit and nuts**4K/yr-20.8%5.6% conv. - **mixed nuts and fruit**3K/yr-0.9%5.5% conv. - **dry fruits and nuts**3K/yr-0.2%2.1% conv. [**All search terms **](https://flapen.com/research/uk/grocery/fruit-and-nut-mix/search-terms)
## **Top fruit and nut mix products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£3K6%£5K9%£8K12%£11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Morrisons Fruit & Nut Mix 400g**Morrisons**£2.65**4.5★643 rev](https://www.amazon.co.uk/dp/B00MHQZK96) [2**UNSALTED FRUIT & NUT MIX 700G Gourmet Blend of Natural Dried Fruits and Mixed Nuts Vegetarian Healthy Snack Vitamin-Rich Energy & Fiber Boost Perfect for Clean Eating & Gifting**Ginco**£9.99**4.4★65 rev](https://www.amazon.co.uk/dp/B0F4NGFFDL) [3**Natural Health 4 Life Snack Nut Fruit Mixed Fruit and Nut (Walnuts Almonds Cashews Pecans Flame Raisins) 1 kg in Resealable Pouch (1 Pouch)**Natural Health 4 Life**£14.01**4.5★111 rev](https://www.amazon.co.uk/dp/B07QCD9HYD) [4**Sunburst Snacks Raw Energy Mix of Nuts Seeds & Dried Fruit 1kg**Sunburst Snacks**£14.00**4.1★227 rev](https://www.amazon.co.uk/dp/B00I7P2NPU) [5**Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper**PURIMA**£10.06**4.7★43 rev](https://www.amazon.co.uk/dp/B0H1KVKVJ3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tropical Mix 1kg Mixed Dried Fruit & Peanuts Exotic Dry Fruits Raisins Apricots Dates Cranberry Mango Banana Coconut Ready to Eat for Baking Snacking Eating Muesli Bulk Trail Snacks Breakfast Topper**PURIMA**£10.12**65 rev3mo ago](https://www.amazon.co.uk/dp/B0GXB22CKZ) [**Dried Fruit Mix 1kg Mixed Dry Fruits Raisins Dates Cranberry Mango Pineapple Papaya Apple Ready to Eat for Baking Snacking Eating Cakes Muesli Bulk Trail Snacks Breakfast Topper Salad Without Peel**PURIMA**£10.03**75 rev3mo ago](https://www.amazon.co.uk/dp/B0GX2ZWJ5X) [**by Amazon Cashew & Cranberry Mix - 200g**by Amazon**£1.81**622 rev1y ago](https://www.amazon.co.uk/dp/B0DWP3WBNR) [**Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper**PURIMA**£10.06**43 rev1y ago](https://www.amazon.co.uk/dp/B0H1KVKVJ3) [**by Amazon - Roasted and Salted Mixed Nuts 500g 1 pack**by Amazon**£5.80**1,233 rev1y ago](https://www.amazon.co.uk/dp/B0DDQ8K4MF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tropical Mix 1kg Mixed Dried Fruit & Peanuts Exotic Dry Fruits Raisins Apricots Dates Cranberry Mango Banana Coconut Ready to Eat for Baking Snacking Eating Muesli Bulk Trail Snacks Breakfast Topper**PURIMA**£10.12**4.3★**▲ 394%**](https://www.amazon.co.uk/dp/B0GXB22CKZ) [**Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper**PURIMA**£10.06**4.7★**▲ 391%**](https://www.amazon.co.uk/dp/B0H1KVKVJ3) [**Dried Fruit Mix 1kg Mixed Dry Fruits Raisins Dates Cranberry Mango Pineapple Papaya Apple Ready to Eat for Baking Snacking Eating Cakes Muesli Bulk Trail Snacks Breakfast Topper Salad Without Peel**PURIMA**£10.03**4.6★**▲ 391%**](https://www.amazon.co.uk/dp/B0GX2ZWJ5X) [**by Amazon Raisins 200 g Resealable Pack**by Amazon**£0.82**4.6★**▲ 117%**](https://www.amazon.co.uk/dp/B0CCTZTRJP) [**Morrisons The Best Fruit Nuts & Seeds Medley 250g**Morrisons**£2.71**4.4★**▲ 80%**](https://www.amazon.co.uk/dp/B01N0A2JWG)
**~~View all trending →~~**
## **What buyers say about fruit and nut mix**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**18%
*“Excellent taste”*
**Quality-Overall**14%
*“The quality is solid”*
**Blend/Ratio**10%
*“A Good Mixture”*
**Value For Money**10%
*“Good value for money”*
**Flavor**8%
*“Great balance of flavors”*
**Freshness**7%
*“Everything smells fresh”*
**Nutritional Content**5%
*“great as a snack”*
**Sweetness**4%
*“Sweet and delicious”*
**Ingredients-Overall**4%
*“The ingredients feel fresh”*
**Crispiness**2%
*“with a nice bit of crunch from the peanuts”*
### **What buyers complain about **
**Blend/Ratio**11%
*“Poor quality mix”*
**Quality-Overall**7%
*“Poor Quality”*
**Moist/Dry**4%
*“these were super dry”*
**Taste-Overall**4%
*“Horrible... taste like theyve been swept up from the floor.”*
**Value For Money**4%
*“Not the cheapest for what it is”*
**Artificial Sweeteners**3%
*“Some pieces have added sugar or preservatives from origin”*
**Stale/Rotten/Spoiled**3%
*“The cashews in the m8x are mouldy for goodness sake”*
**Ingredients-Overall**3%
*“lots of cheap filler”*
**Sweetness**3%
*“i dont think sugar is needed in this bag”*
**Advertised Vs Actual Product**2%
*“Really should change the description as it is not accurate”*
## **Common questions**
- **Is fruit and nut mix profitable to sell on Amazon United Kingdom?**
- The niche generates £89K/yr across 35 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.3%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the fruit and nut mix niche?**
- 19 brands and 26 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in fruit and nut mix?**
- Top complaints mined from reviews: Blend/Ratio, Quality-Overall, Moist/Dry. The return rate is 0.0%.
- **What does it cost to enter the fruit and nut mix niche?**
- Listings span £0.67–£27.08; the average listing price is £9.54 (sweet spot $15–$100). The average incumbent carries 193 reviews — the moat a new listing must climb.
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