---
title: "Freezer Bags — £1.1M/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/freezer-bags"
last_updated: "2026-07-31T06:31:41.028Z"
locale: en
meta:
description: "Niche score 60/100 · £1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · £1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Freezer Bags — £1.1M/yr Amazon UK Niche (2026) - Flapen"
---
# **freezer bags**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 79Growth 23Conversion 95Competition 64Returns 99Price range 0Avg price 15Brand share 69Review moat 71Quality gap 45
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****£1.1M**
£1.1M/yr · 1.7M searches
**Review moat**
**Good****651.27**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.8%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£5.35**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£1.14–£10.36**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, freezer bags is a £1.1M/yr Amazon United Kingdom market (1.7M searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jul. Verdict: Worth a look — 60/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **freezer bags market data**
- **Units sold / yr**
- **150K–200K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **£803K–£1.1M**
- units × avg price
- **Conversion rate**
- **12.3%**
- **Avg BSR**
- **#156**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **52%**
- **Out of stock**
- **2.9%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**24 **▼falling
**Sellers**
**111**
**Top-5 brand share**
**64%**
Top 20: 96%
**Top-5 click share**
**47%**
Top 20: 84%
**Open market**
**31%**
- Tidyz25% - by Amazon12% - Hemiks11% - Morrisons9% - Norvens7% - LND Gifts6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.8% search growth over the last 90 days.
30K20KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/grocery/freezer-bags/trend)
## **Top freezer bags search terms**
- **freezer bags**429K/yr-14.2%10.1% conv. - **zip lock bags**302K/yr-5.8%7.1% conv. - **sandwich bags**238K/yr+0.0%11.0% conv. - **food bags**209K/yr-2.5%9.2% conv. - **ziplock bags**46K/yr+64.3%6.8% conv. - **ziplock bags food**70K/yr-10.5%9.0% conv. - **freezer bag**40K/yr+52.4%1.7% conv. - **ziploc bags**53K/yr-17.7%4.9% conv. - **zip bags**40K/yr-2.0%2.3% conv. - **food bag**38K/yr-7.3%2.2% conv. [**All search terms **](https://flapen.com/research/uk/grocery/freezer-bags/search-terms)
## **Top freezer bags products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£111K20%£221K30%£332K40%£443K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**100 TidyZ Large Slide Zip Freezer Bags. Resealable. Zip Lock Food Bags. BPA Free. For Freezing Fruit Vegetables Meat. Keeps food Fresh. In a Dispenser Box**Tidyz**£5.02**4.5★417 rev](https://www.amazon.co.uk/dp/B0F24X8FY5) [2**by Amazon 1 Litre Freezer Bags with Glide Closure Pack of 20**by Amazon**£1.42**4.6★1,776 rev](https://www.amazon.co.uk/dp/B0BCJTGV3Y) [3**60 Pack Reusable Ziplock Freezer Bags Food Storage Bags 3 Sizes (6L 2.45L 1.55L) with Expandable Bottom zip lock bags for Sandwich Fruits Meats Vegetables Snacks and Essentials**Norvens**£8.72**4.7★503 rev](https://www.amazon.co.uk/dp/B0DNJ1P6JP) [4**LND Gifts Sandwich Bags 1 Pack Of 60 Press And Seal Food Bags Re-sealable Tab Closure For Food And Snacks(17cm x 20.cm Approx.) Perfect for Storing Snacks Fresher for Longer**LND Gifts**£3.04**4.2★101 rev](https://www.amazon.co.uk/dp/B0CYQBCTYL) [5**70 Pcs Zip Lock Bags 3 Sizes Freezer Bags (4.55L 2.27L 1L) Reusable Heavy Duty Food Bag with Expandable Bottom Ziplock Sandwich Bag for Fruits Veggies Meat Snacks**Hemiks**£10.31**4.5★149 rev](https://www.amazon.co.uk/dp/B0FB3TQXCN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Morrisons Medium Zip Seal Food and Freezer Bags 20pk**Morrisons**£1.95**4 rev2mo ago](https://www.amazon.co.uk/dp/B0H1DDDCNJ) [**Freezer Bags 70 Pcs Zip Lock Bags for Food Storage Reusable Sandwich Bags Food Bags for Fruits Veggies Meat Snacks**wehers**£5.35**43 rev10mo ago](https://www.amazon.co.uk/dp/B0FPF2DXS1) [**Morrisons Click & Seal Food Bags Medium 20pk**Morrisons**£1.79**18 rev1y ago](https://www.amazon.co.uk/dp/B0FCFVTMY8) [**70 Pcs Zip Lock Bags 3 Sizes Freezer Bags (4.55L 2.27L 1L) Reusable Heavy Duty Food Bag with Expandable Bottom Ziplock Sandwich Bag for Fruits Veggies Meat Snacks**Hemiks**£10.31**149 rev1y ago](https://www.amazon.co.uk/dp/B0FB3TQXCN) [**100 TidyZ Large Slide Zip Freezer Bags. Resealable. Zip Lock Food Bags. BPA Free. For Freezing Fruit Vegetables Meat. Keeps food Fresh. In a Dispenser Box**Tidyz**£5.02**417 rev1y ago](https://www.amazon.co.uk/dp/B0F24X8FY5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Morrisons Medium Zip Seal Food and Freezer Bags 20pk**Morrisons**£1.95**3.8★**▲ 266%**](https://www.amazon.co.uk/dp/B0H1DDDCNJ) [**by Amazon Freezer Bags with Glide Locks 3 Litres Pack of 15**by Amazon**£1.41**4.6★**▲ 262%**](https://www.amazon.co.uk/dp/B0BCJYNXJD) [**by Amazon 1 Litre Freezer Bags with Glide Closure Pack of 20**by Amazon**£1.42**4.6★**▲ 261%**](https://www.amazon.co.uk/dp/B0BCJTGV3Y) [**LND Gifts Sandwich Bags 1 Pack Of 60 Press And Seal Food Bags Re-sealable Tab Closure For Food And Snacks(17cm x 20.cm Approx.) Perfect for Storing Snacks Fresher for Longer**LND Gifts**£3.04**4.2★**▲ 110%**](https://www.amazon.co.uk/dp/B0CYQBCTYL) [**Freezer Bags 70 Pcs Zip Lock Bags for Food Storage Reusable Sandwich Bags Food Bags for Fruits Veggies Meat Snacks**wehers**£5.35**4.6★**▲ 93%**](https://www.amazon.co.uk/dp/B0FPF2DXS1)
**~~View all trending →~~**
## **What buyers say about freezer bags**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Excellent product”*
**Value For Money**19%
*“Good Value for Money”*
**Size-Overall**17%
*“Perfect size bags x”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Ease Of Use**6%
*“Easy to use”*
**Strength**6%
*“these seem sturdy and smooth operation”*
**Durability**3%
*“feel durable”*
**Leak-Proof**3%
*“they do not leak”*
**Recycle/Reuse**2%
*“they can be reused”*
**Thickness**1%
*“Nice thickness”*
### **What buyers complain about **
**Size-Overall**29%
*“Wrong size”*
**Quality-Overall**14%
*“absolute rubbish”*
**Thickness**11%
*“The material is thicker than typical single-use bags”*
**Advertised Vs Actual Product**7%
*“This is not what was described”*
**Ease Of Use**6%
*“then hard to close properly”*
**Locking Mechanism**5%
*“Not great quality would not lock tight”*
**Strength**5%
*“thin and flimsy”*
**Value For Money**3%
*“Yes there are cheaper options”*
**Recycle/Reuse**2%
*“The bags can be zipped only the first time making them not reusable”*
**Thin**1%
*“Quite thin”*
### **Top return reasons **
**Size-Overall**49%
**Thin**15%
**Quality-Overall**9%
**Advertised Vs Actual Product**7%
**Value For Money**5%
**Strength**3%
**Functionality-Overall**3%
**Ease Of Use**2%
**Material Quality**2%
**Product Condition**1%
## **Common questions**
- **Is freezer bags profitable to sell on Amazon United Kingdom?**
- The niche generates £1.1M/yr across 33 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.8%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the freezer bags niche?**
- 24 brands and 111 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in freezer bags?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 0.1%.
- **When does demand for freezer bags peak?**
- Demand peaks in Jul; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the freezer bags niche?**
- Listings span £1.14–£10.36; the average listing price is £5.35 (sweet spot $15–$100). The average incumbent carries 651 reviews — the moat a new listing must climb.
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