---
title: "Fondue Cheese — £29K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/fondue-cheese"
last_updated: "2026-07-31T22:39:05.750Z"
locale: en
meta:
description: "Niche score 38/100 · £29K/yr market · 23K searches/yr · £14.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · £29K/yr market · 23K searches/yr · £14.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fondue Cheese — £29K/yr Amazon UK Niche (2026) - Flapen"
---
# **fondue cheese**
**Skip it**
Soft demand (-50.4% this quarter) — this niche doesn't clear our bar today.
Market size 7Growth 0Conversion 82Competition 11Returns 99Price range 52Avg price 70Brand share 0Review moat 91Quality gap 60
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****170.89**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****8.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****£14.41**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****£4.05–£27.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£29K**
£29K/yr · 23K searches
**Growth**
**Bad****-50.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, fondue cheese is a £29K/yr Amazon United Kingdom market (23K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fondue cheese market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£29K–£36K**
- units × avg price
- **Conversion rate**
- **8.7%**
- **Avg BSR**
- **#51**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **33%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- Emmi71% - TRIZINGA12% - KEEMAT6% - andrew james4% - Intrinsic Treats4% - Generic4%
## **Demand**
Weekly Amazon search volume, last 29 weeks — -50.4% search growth over the last 90 days.
1K750Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/grocery/fondue-cheese/trend)
## **Top fondue cheese products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£4K30%£9K45%£13K60%£17K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Emmi Cheese Fondue Original 800g 2x400g Pack**Emmi**£14.56**4.5★645 rev](https://www.amazon.co.uk/dp/B009X8PF2S) [2**Emmi Fondue Cheese - Fondue Suisse Original (Pack of 4)**Emmi**£24.96**4.6★518 rev](https://www.amazon.co.uk/dp/B017H5YE02) [3**Emmi Original Fondue 400g Creamy Swiss Cheese Fondue Choose Pack of 1 2 or 4 (Pack of 1)**TRIZINGA**£9.99**4.1★12 rev](https://www.amazon.co.uk/dp/B0G2CXLVGL) [4**Emmi Original Natural Cheese Fondue 400g**Emmi**£4.05**4.5★76 rev](https://www.amazon.co.uk/dp/B01G8T0S26) [5**Andrew James Fondue Set for Cheese or Chocolate Red Enamelled Cast Iron with 130mml Capacity and Gel Fuel Burner Cast Iron Pot On Tripod with 22cm Base Includes 8 Colour Coded Fondue Forks**andrew james**£27.04**4.5★262 rev](https://www.amazon.co.uk/dp/B00PY9PDBI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Auchaan Mini 3 Cheese Fondue | Ready-to-Heat Swiss-Style Cheese Mix | Perfect for Dipping | 150g**KEEMAT**£4.48**0 rev7mo ago](https://www.amazon.co.uk/dp/B0G63H733Y) [**Materhornn Ready-to-Eat Swiss Fondue | Authentic Cheese Fondue Preparation | Quick & Easy Melted Cheese Mix - 400g**KEEMAT**£10.82**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G62Z9N8Q) [**Emmi Original Fondue 400g Creamy Swiss Cheese Fondue Choose Pack of 1 2 or 4 (Pack of 1)**TRIZINGA**£9.99**12 rev8mo ago](https://www.amazon.co.uk/dp/B0G2CXLVGL) [**Fondue Cheese Bundle with Swiss Cheese Fondue 400g x2 and Intrinsic Treats Shopping List Card**Intrinsic Treats**£16.12**7 rev1y ago](https://www.amazon.co.uk/dp/B0F5T7THFT) [**Fondue Bundle with Emmi Cheese Original 400g (2 Pack)**Generic**£17.67**15 rev3y ago](https://www.amazon.co.uk/dp/B0CCPLKX9S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Andrew James Fondue Set for Cheese or Chocolate Red Enamelled Cast Iron with 130mml Capacity and Gel Fuel Burner Cast Iron Pot On Tripod with 22cm Base Includes 8 Colour Coded Fondue Forks**andrew james**£27.04**4.5★**▲ 257%**](https://www.amazon.co.uk/dp/B00PY9PDBI) [**Auchaan Mini 3 Cheese Fondue | Ready-to-Heat Swiss-Style Cheese Mix | Perfect for Dipping | 150g**KEEMAT**£4.48**0.0★**▲ 101%**](https://www.amazon.co.uk/dp/B0G63H733Y) [**Emmi Original Fondue 400g Creamy Swiss Cheese Fondue Choose Pack of 1 2 or 4 (Pack of 1)**TRIZINGA**£9.99**4.1★**▲ 25%**](https://www.amazon.co.uk/dp/B0G2CXLVGL) [**Emmi Cheese Fondue Original 800g 2x400g Pack**Emmi**£14.56**4.5★**▲ 16%**](https://www.amazon.co.uk/dp/B009X8PF2S) [**Emmi Original Natural Cheese Fondue 400g**Emmi**£4.05**4.5★**▼ 14%**](https://www.amazon.co.uk/dp/B01G8T0S26)
**~~View all trending →~~**
## **What buyers say about fondue cheese**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**25%
*“so much easier”*
**Fun/Entertainment Experience**17%
*“is a fun food”*
**Size-Overall**17%
*“just the right size for 2-6 people”*
**Quality-Overall**8%
*“Nice product”*
**Baking**8%
*“Its an easy to prepare meal”*
**Taste-Overall**8%
### **What buyers complain about **
**Value For Money**33%
*“Poor value for money”*
**Ease Of Cleaning**11%
*“even after applying an appropriate Cleaner”*
**Quality-Overall**11%
*“Poor quality product”*
**Rusts/Corrodes**11%
*“the base became very rusty”*
### **Top return reasons **
**Functionality-Overall**23%
**Size-Overall**18%
**Quality-Overall**14%
**Gifting Purpose**9%
**Paint Quality**9%
**Value For Money**9%
**Defective Material/Parts**9%
**Heating**9%
## **Common questions**
- **Is fondue cheese profitable to sell on Amazon United Kingdom?**
- The niche generates £29K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -50.4%. Flapen's verdict: Skip it (38/100).
- **How competitive is the fondue cheese niche?**
- 6 brands and 41 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in fondue cheese?**
- Top complaints mined from reviews: Value For Money, Ease Of Cleaning, Quality-Overall. The return rate is 0.1%.
- **What does it cost to enter the fondue cheese niche?**
- Listings span £4.05–£27.04; the average listing price is £14.41 (sweet spot $15–$100). The average incumbent carries 171 reviews — the moat a new listing must climb.
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