---
title: "Search terms — flash spray - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/flash-spray/search-terms"
last_updated: "2026-07-31T21:48:26.725Z"
locale: en
meta:
  description: "Niche score 48/100 · £234K/yr market · 207K searches/yr · £7.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £234K/yr market · 207K searches/yr · £7.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — flash spray - Flapen"
---

# **flash spray**

**Skip it**

Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.

Market size 44Growth 30Conversion 97Competition 44Returns 100Price range 29Avg price 22Brand share 15Review moat 90Quality gap 23

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****198.63**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£234K**

£234K/yr · 207K searches

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+4.2%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****£1.68–£20.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£7.78**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand