---
title: "Search terms — fart - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/fart/search-terms"
last_updated: "2026-07-31T20:02:22.354Z"
locale: en
meta:
  description: "Niche score 56/100 · £16K/yr market · 77K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £16K/yr market · 77K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — fart - Flapen"
---

# **fart**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 4Growth 22Conversion 34Competition 85Returns 98Price range 27Avg price 21Brand share 96Review moat 80Quality gap 97

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Quality gap**

**Incredible****3.8★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Incredible****34%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Review moat**

**Great****405.62**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£3.37–£19.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-5.7%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£7.59**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£16K**

£16K/yr · 77K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")