---
title: "Easy Off Oven Cleaner Uk — £71K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/easy-off-oven-cleaner-uk"
last_updated: "2026-07-31T18:23:24.038Z"
locale: en
meta:
description: "Niche score 35/100 · £71K/yr market · 75K searches/yr · £6.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £71K/yr market · 75K searches/yr · £6.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Easy Off Oven Cleaner Uk — £71K/yr Amazon UK Niche (2026) - Flapen"
---
# **easy off oven cleaner uk**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 18Growth 17Conversion 96Competition 8Returns 99Price range 0Avg price 18Brand share 0Review moat 23Quality gap 65
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,532.25**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£71K**
£71K/yr · 75K searches
**Avg price**
**Bad****£6.62**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-15.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£2.15–£10.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, easy off oven cleaner uk is a £71K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **easy off oven cleaner uk market data**
- **Units sold / yr**
- **10K–13K**
- avg 750–1,000/product
- **Revenue / yr**
- **£66K–£83K**
- units × avg price
- **Conversion rate**
- **14.3%**
- **Avg BSR**
- **#61**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- HG52% - Easy Off42% - Mr Muscle4% - Oven Mate3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.6% search growth over the last 90 days.
3K2KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/easy-off-oven-cleaner-uk/trend)
## **Top easy off oven cleaner uk search terms**
- **hg oven grill and bbq cleaner**8K/yr+60.6%19.9% conv. - **easy off oven cleaner uk**15K/yr-34.1%13.3% conv. - **oven glass cleaner**13K/yr-24.6%4.6% conv. - **hg oven cleaner**14K/yr-25.8%13.9% conv. - **easy off**6K/yr+0.3%9.4% conv. - **hg bbq cleaner**2K/yr+276.4%17.8% conv. - **oven door cleaner**6K/yr-32.0%3.6% conv. - **oven glass door cleaner**5K/yr-57.7%5.1% conv. - **easy off oven cleaner**5K/yr-41.1%11.8% conv. [**All search terms **](https://flapen.com/research/uk/grocery/easy-off-oven-cleaner-uk/search-terms)
## **Top easy off oven cleaner uk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£11K30%£21K45%£32K60%£43K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HG Oven Grill & BBQ Cleaner Spray Removes Baked-On Food & Grease 500ml**HG**£4.98**4.3★16,130 rev](https://www.amazon.co.uk/dp/B000IU3VU8) [2**Easy-Off Heavy Duty Oven Cleaner Regular Scent 14.5 oz Can**Easy Off**£9.08**4.6★14,207 rev](https://www.amazon.co.uk/dp/B0040ZOQ24) [3**Easy-Off Fume Free Oven Cleaner Lemon 14.5 oz Can**Easy Off**£10.62**4.2★6,340 rev](https://www.amazon.co.uk/dp/B00C9SM806) [4**Easy Off Easy-Off Specialty Kitchen Degreaser Cleaner 16 fl oz Bottle**Easy Off**£7.77**4.4★15,095 rev](https://www.amazon.co.uk/dp/B06XX85RSS) [5**Mr Muscle Oven Cleaner 300ml (Pack of 1) White**Mr Muscle**£2.15**4.5★2,371 rev](https://www.amazon.co.uk/dp/B000TAUMGI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HG Power Gel Brush Oven Cleaner Professional Grade Heavy Duty Cleaning Kit Gas & Electric Oven or Air Fryer Cleaner & Degreaser Fan Oven Cleaner & Effective Kitchen Cleaner - 250ml**HG**£5.76**98 rev2y ago](https://www.amazon.co.uk/dp/B0CW6F397X) [**Easy Off Easy-Off Specialty Kitchen Degreaser Cleaner 16 fl oz Bottle**Easy Off**£7.77**15,095 rev8y ago](https://www.amazon.co.uk/dp/B06XX85RSS) [**Oven Mate Glass & Ceramic Hob Cleaner Powerful Grease & Burnt-On Food Remover for Glass & Ceramic Hobs Restores a Streak-Free Shine**Oven Mate**£5.35**467 rev8y ago](https://www.amazon.co.uk/dp/B0775TPMLP) [**Mr Muscle Oven Cleaner 300ml (Pack of 1) White**Mr Muscle**£2.15**2,371 rev10y ago](https://www.amazon.co.uk/dp/B000TAUMGI) [**Easy-Off Heavy Duty Oven Cleaner Regular Scent 14.5 oz Can**Easy Off**£9.08**14,207 rev12y ago](https://www.amazon.co.uk/dp/B0040ZOQ24)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HG Oven Grill & BBQ Cleaner Spray Removes Baked-On Food & Grease 500ml**HG**£4.98**4.3★**▲ 21%**](https://www.amazon.co.uk/dp/B000IU3VU8) [**HG Power Gel Brush Oven Cleaner Professional Grade Heavy Duty Cleaning Kit Gas & Electric Oven or Air Fryer Cleaner & Degreaser Fan Oven Cleaner & Effective Kitchen Cleaner - 250ml**HG**£5.76**4.2★**— 7%**](https://www.amazon.co.uk/dp/B0CW6F397X) [**Oven Mate Glass & Ceramic Hob Cleaner Powerful Grease & Burnt-On Food Remover for Glass & Ceramic Hobs Restores a Streak-Free Shine**Oven Mate**£5.35**4.2★**— 6%**](https://www.amazon.co.uk/dp/B0775TPMLP) [**Mr Muscle Oven Cleaner 300ml (Pack of 1) White**Mr Muscle**£2.15**4.5★**— 1%**](https://www.amazon.co.uk/dp/B000TAUMGI) [**Easy-Off Heavy Duty Oven Cleaner Regular Scent 14.5 oz Can**Easy Off**£9.08**4.6★**— 7%**](https://www.amazon.co.uk/dp/B0040ZOQ24)
**~~View all trending →~~**
## **What buyers say about easy off oven cleaner uk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**29%
*“Cleans effectively”*
**Quality-Overall**16%
*“Good Quality for the oven”*
**Ease Of Use**9%
*“Easy to use”*
**Advertised Vs Actual Product**8%
*“Performs as expected”*
**Value For Money**5%
*“Good value”*
**Efficiency**5%
*“Very effective”*
**De-Grease**4%
*“It cut through grease”*
**Spray/Flow**4%
*“Easy too, spray it on and shut the door”*
**Strength**3%
*“Powerful stuff”*
**Smell**2%
*“It does have a steong chemical smell so ventilate well”*
### **What buyers complain about **
**Ease Of Cleaning**20%
*“Didnt clean the glass at all”*
**Smell**13%
*“Very strong chemical smell”*
**De-Grease**10%
*“Didn't do anything to the baked in grease”*
**Functionality-Overall**9%
*“Doesnt work”*
**Advertised Vs Actual Product**4%
*“Does not do what it says”*
**Ease Of Use**2%
*“difficult to use”*
**Maintenance And Repair**2%
*“Cheaper alternative for tool maintenance, etc”*
**Leak-Proof**2%
*“works well, but, the spray bottle leaks when spraying, so, wear rubber gloves or it leaks onto our hand”*
**Quality-Overall**2%
*“Grate Stuff”*
**Durability**2%
*“was broken when i tried to use it- couldn't send back as i had it in a cupboard for a month before i tried it”*
### **Top return reasons **
**Functionality-Overall**28%
**Leak-Proof**16%
**Spray/Flow**13%
**De-Grease**8%
**Advertised Vs Actual Product**8%
**Value For Money**5%
**Quality-Overall**3%
**Ease Of Use**2%
**Ease Of Cleaning**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is easy off oven cleaner uk profitable to sell on Amazon United Kingdom?**
- The niche generates £71K/yr across 8 tracked products. 90-day search growth is -15.6%. Flapen's verdict: Skip it (35/100).
- **How competitive is the easy off oven cleaner uk niche?**
- 4 brands and 68 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in easy off oven cleaner uk?**
- Top complaints mined from reviews: Ease Of Cleaning, Smell, De-Grease. The return rate is 0.1%.
- **When does demand for easy off oven cleaner uk peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the easy off oven cleaner uk niche?**
- Listings span £2.15–£10.62; the average listing price is £6.62 (sweet spot $15–$100). The average incumbent carries 7,532 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)