---
title: "Dr Pepper — £754K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/dr-pepper"
last_updated: "2026-07-31T14:58:12.380Z"
locale: en
meta:
description: "Niche score 45/100 · £754K/yr market · 1.2M searches/yr · £4.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £754K/yr market · 1.2M searches/yr · £4.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dr Pepper — £754K/yr Amazon UK Niche (2026) - Flapen"
---
# **dr pepper**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 71Growth 58Conversion 95Competition 16Returns 100Price range 0Avg price 13Brand share 0Review moat 36Quality gap 16
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****£754K**
£754K/yr · 1.2M searches
**Growth**
**Good****+33.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****2,874.4**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£4.76**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£1.45–£8.80**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, dr pepper is a £754K/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Dec. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dr pepper market data**
- **Units sold / yr**
- **200K–250K**
- avg 15,000–20,000/product
- **Revenue / yr**
- **£952K–£1.2M**
- units × avg price
- **Conversion rate**
- **12.7%**
- **Avg BSR**
- **#24**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **50%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**79**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**0%**
- Pepsi57% - Fanta35% - Tango8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +33.1% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/uk/grocery/dr-pepper/trend)
## **Top dr pepper search terms**
- **fanta zero**244K/yr+64.8%11.2% conv. - **pepsi max cherry**202K/yr+21.5%18.6% conv. - **can**217K/yr+5.6%0.2% conv. - **fanta fruit twist**70K/yr+54.0%12.0% conv. - **pepsi max cherry cans 24pk**61K/yr+76.4%19.3% conv. - **cherry pepsi max**68K/yr-9.2%19.4% conv. - **fanta zero 24 pack**38K/yr+128.7%6.4% conv. - **cherry pepsi max 24 cans**23K/yr+206.3%18.5% conv. - **tango cherry**34K/yr+19.1%17.5% conv. - **cherry tango**28K/yr+29.3%19.3% conv. [**All search terms **](https://flapen.com/research/uk/grocery/dr-pepper/search-terms)
## **Top dr pepper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£113K30%£226K45%£339K60%£452K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pepsi Max Cherry No Sugar Cola Cans 24 x 330ml**Pepsi**£6.25**4.7★6,574 rev](https://www.amazon.co.uk/dp/B084H3PZHB) [2**Fanta Zero Orange Soft Drink Cans 24 x 330 mL**Fanta**£6.95**4.8★1,286 rev](https://www.amazon.co.uk/dp/B0767W56M9) [3**Fanta Zero Orange Soft Drink Cans 8 x 330 mL**Fanta**£3.15**4.7★5,525 rev](https://www.amazon.co.uk/dp/B072J9CM3B) [4**Pepsi Max Cherry Maximum Cherry Cans 8 x 330ml**Pepsi**£2.94**4.8★3,407 rev](https://www.amazon.co.uk/dp/B017NVJ7ZW) [5**Tango Sugar Free Cherry Cans 24 x 330ml**Tango**£6.52**4.8★1,148 rev](https://www.amazon.co.uk/dp/B0DCGKBKRB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fanta Zero Orange Soft Drink Cans 24 x 330 mL**Fanta**£6.95**1,286 rev1y ago](https://www.amazon.co.uk/dp/B0767W56M9) [**Tango Sugar Free Cherry Cans 24 x 330ml**Tango**£6.52**1,148 rev1y ago](https://www.amazon.co.uk/dp/B0DCGKBKRB) [**Tango Cherry Sugar Free Cans 8 x 330ml**Tango**£2.54**1,043 rev1y ago](https://www.amazon.co.uk/dp/B0DCGMCQKR) [**Fanta Fruit Twist Soft Drink Can 330 mL**Fanta**£8.80**579 rev6y ago](https://www.amazon.co.uk/dp/B08516WQV3) [**Pepsi Max Cherry - Maximum Cherry No Sugar - 24 x 330ml cans**Pepsi**£6.07**3,407 rev6y ago](https://www.amazon.co.uk/dp/B082PBCKF3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fanta Zero Orange Soft Drink Cans 8 x 330 mL**Fanta**£3.15**4.7★**▲ 26%**](https://www.amazon.co.uk/dp/B072J9CM3B) [**Pepsi Max Cherry No Sugar Cola Cans 24 x 330ml**Pepsi**£6.25**4.7★**▲ 10%**](https://www.amazon.co.uk/dp/B084H3PZHB) [**Fanta Zero Orange Soft Drink Cans 24 x 330 mL**Fanta**£6.95**4.8★**— 6%**](https://www.amazon.co.uk/dp/B0767W56M9) [**Tango Sugar Free Cherry Cans 24 x 330ml**Tango**£6.52**4.8★**— 3%**](https://www.amazon.co.uk/dp/B0DCGKBKRB) [**Fanta Fruit Twist Soft Drink Can 330 mL**Fanta**£8.80**4.8★**— 8%**](https://www.amazon.co.uk/dp/B08516WQV3)
**~~View all trending →~~**
## **What buyers say about dr pepper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**35%
*“Excellent value”*
**Taste-Overall**25%
*“Amazing taste”*
**Flavor**10%
*“Lovely taste and refreshing flavour thanks”*
**Alcohol Flavor**6%
*“great tasting drinks”*
**Sweetness**6%
*“Sugar free”*
**Quality-Overall**6%
*“Excellent product”*
**Advertised Vs Actual Product**3%
*“As shown”*
**Freshness**2%
*“Lovely fresh taste”*
**Ease Of Use**1%
*“The cans are convenient”*
**Artificial Sweeteners**1%
*“Being sugar free is a bonus as well — still tastes sweet”*
### **What buyers complain about **
**Taste-Overall**31%
*“Tastes fake”*
**Flavor**17%
*“There was one case where the majority of the cans had a very weak flavouring a d a bit flat”*
**Sweetness**10%
*“No sugar”*
**Value For Money**8%
*“Which is a waste of money”*
**Side Effects**3%
*“24 is too much starts getting sickly”*
**Durability**3%
*“As said didn't last long”*
**Artificial Sweeteners**3%
*“It also has a slightly artificial aftertaste that I noticed more towards the end of the bottle”*
**Stale/Rotten/Spoiled**2%
*“they are not as fizzy as they should be”*
**Quality-Overall**2%
*“Cheaper than shops - same quality”*
**Moist/Dry**1%
*“you could see it been dried out”*
## **Common questions**
- **Is dr pepper profitable to sell on Amazon United Kingdom?**
- The niche generates £754K/yr across 10 tracked products. 90-day search growth is +33.1%. Flapen's verdict: Skip it (45/100).
- **How competitive is the dr pepper niche?**
- 3 brands and 79 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in dr pepper?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Sweetness. The return rate is 0.1%.
- **When does demand for dr pepper peak?**
- Demand peaks in May–Jun–Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the dr pepper niche?**
- Listings span £1.45–£8.80; the average listing price is £4.76 (sweet spot $15–$100). The average incumbent carries 2,874 reviews — the moat a new listing must climb.
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