---
title: "Search terms — detox - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/detox/search-terms"
last_updated: "2026-07-31T15:59:13.257Z"
locale: en
meta:
  description: "Niche score 51/100 · £190K/yr market · 211K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £190K/yr market · 211K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — detox - Flapen"
---

# **detox**

**Worth a look**

Shows low returns (0.0%), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.

Market size 38Growth 20Conversion 49Competition 15Returns 100Price range 81Avg price 95Brand share 30Review moat 80Quality gap 88

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£22.80**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****£5.87–£59.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****405.45**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****4.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****£190K**

£190K/yr · 211K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-9.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf