---
title: "Search terms — dairy free yoghurt - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/dairy-free-yoghurt/search-terms"
last_updated: "2026-07-31T15:14:18.039Z"
locale: en
meta:
  description: "Niche score 51/100 · £233K/yr market · 278K searches/yr. Prices mostly outside the sweet spot ($1.17–$15.21) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £233K/yr market · 278K searches/yr. Prices mostly outside the sweet spot ($1.17–$15.21) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — dairy free yoghurt - Flapen"
---

# **dairy free yoghurt**

**Worth a look**

Shows searches that convert (20.2% search→purchase), but prices mostly outside the sweet spot ($1.17–$15.21) keeps it on the watch list.

Market size 44Growth 29Conversion 100Competition 84Returns 100Price range 1Avg price 12Brand share 8Review moat 68Quality gap 24

**Conversion**

**Incredible****20.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Review moat**

**Good****763.61**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£233K**

£233K/yr · 278K searches

**Growth**

**Okay****+3.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£4.15**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£1.17–£15.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100