---
title: "Curry Ketchup — £78K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/curry-ketchup"
last_updated: "2026-07-31T15:09:01.126Z"
locale: en
meta:
description: "Niche score 45/100 · £78K/yr market · 63K searches/yr · £9.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £78K/yr market · 63K searches/yr · £9.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Curry Ketchup — £78K/yr Amazon UK Niche (2026) - Flapen"
---
# **curry ketchup**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 19Growth 54Conversion 95Competition 23Returns 100Price range 54Avg price 33Brand share 5Review moat 74Quality gap 23
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****553.73**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+25.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****£4.44–£27.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£9.90**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£78K**
£78K/yr · 63K searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, curry ketchup is a £78K/yr Amazon United Kingdom market (63K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **curry ketchup market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£59K–£79K**
- units × avg price
- **Conversion rate**
- **12.6%**
- **Avg BSR**
- **#77**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **73%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**0%**
- HELA44% - FLAMINGO ON THE BEACH35% - World Food Shop10% - DFB7% - HEINZ3% - Helen's Own International2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 86 weeks — +25.8% search growth over the last 90 days.
2K1KSpike '25Holiday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/curry-ketchup/trend)
## **Top curry ketchup search terms**
- **curry ketchup**20K/yr+29.1%10.0% conv. - **currywurst sauce**13K/yr+24.9%12.7% conv. - **hela curry ketchup**9K/yr+40.0%11.8% conv. - **german currywurst sauce**8K/yr+27.2%14.8% conv. - **curry ketchup german**5K/yr+28.3%15.4% conv. - **currywurst**5K/yr+25.9%6.6% conv. - **hela**3K/yr-18.1%3.8% conv. [**All search terms **](https://flapen.com/research/uk/grocery/curry-ketchup/search-terms)
## **Top curry ketchup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£16K30%£23K40%£31K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hela Delikat Curry Ketchup 800ml to refine dishes suitable for cooking or dipping typical German curry ketchup**FLAMINGO ON THE BEACH**£7.96**4.7★446 rev](https://www.amazon.co.uk/dp/B0CXF871GR) [2**Hela Curry German Sausage Sauce Curry Ketchup BBQ Currywurst Tomato Fries Burger 300ml**HELA**£6.23**4.5★508 rev](https://www.amazon.co.uk/dp/B0992JZ4YF) [3**German Hela Hot Spicy Curry Ketchup - 1 x 800 ml**HELA**£7.51**4.7★379 rev](https://www.amazon.co.uk/dp/B003RFZU3C) [4**German Hela Ketchup Set - 4 Different Bottles (Each 800 ml)**HELA**£27.40**4.7★230 rev](https://www.amazon.co.uk/dp/B00VD9J9SG) [5**Hela Tomato Ketchup Curry Delikat 800ML - Imported by DFB**DFB**£8.73**4.8★1,678 rev](https://www.amazon.co.uk/dp/B09GRK23XQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hela Sauce Bundle 4 Flavours: Original Mild Extra Spicy & Currywurst 300ml Each Versatile Condiments for Grilling Dipping & Cooking**World Food Shop**£9.85**86 rev1y ago](https://www.amazon.co.uk/dp/B0DNR1124H) [**Hela Delikat Curry Ketchup 800ml to refine dishes suitable for cooking or dipping typical German curry ketchup**FLAMINGO ON THE BEACH**£7.96**446 rev2y ago](https://www.amazon.co.uk/dp/B0CXF871GR) [**Hela Curry Ketchup Variety Pack - Original Mild Extra Spicy 300 Milliliters - German Tomato Condiments - Versatile Flavors**World Food Shop**£7.30**163 rev2y ago](https://www.amazon.co.uk/dp/B0CTMQSLY4) [**Hela Martha Original Curry Ketchup Sauce 800 Milliliters - German Condiment Crafted with Premium Ingredients - Versatile Flavor Enhancer for Grilling Dipping Marinating**World Food Shop**£7.03**144 rev2y ago](https://www.amazon.co.uk/dp/B0CTMVDLKS) [**Hela Martha German Curry Ketchup Original 800ml Pack of 3 - Classic Currywurst Joy with a Genuine Spice Fusion - Traditional German Taste**World Food Shop**£12.93**57 rev2y ago](https://www.amazon.co.uk/dp/B0CTKPY5VS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Heinz Curry Tomato Ketchup 570g**HEINZ**£4.44**4.4★**▲ 173%**](https://www.amazon.co.uk/dp/B0CNLY2SDT) [**German Hela Ketchup Set - 4 Different Bottles (Each 800 ml)**HELA**£27.40**4.7★**▲ 126%**](https://www.amazon.co.uk/dp/B00VD9J9SG) [**German Hela Delicate Spicy Curry Ketchup - 800 ml (Pack of 2)**HELA**£14.06**4.7★**▲ 39%**](https://www.amazon.co.uk/dp/B017EXT8E4) [**German Hela Hot Spicy Curry Ketchup - 1 x 800 ml**HELA**£7.51**4.7★**▲ 39%**](https://www.amazon.co.uk/dp/B003RFZU3C) [**Hela Spice Curry Ketchup slightly spicy 800ml to refine dishes suitable for cooking or dipping typical German curry ketchup**HELA**£8.12**4.7★**— 3%**](https://www.amazon.co.uk/dp/B004KSGWC8)
**~~View all trending →~~**
## **What buyers say about curry ketchup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**41%
*“Amazing and delicious sauce”*
**Spiciness**23%
*“The best, with spice”*
**Flavor**15%
*“Excellent sauces”*
**Value For Money**6%
*“Excellent value for money”*
**Quality-Overall**3%
*“Excellent product”*
**Sweetness**2%
*“balanced sweetness”*
**Baking**1%
*“Excellent product to go with Bratwurst”*
**Nutritional Content**1%
*“Best Ever Sauce-so versatile for so many foods”*
**Freshness**1%
*“Fresh”*
**Advertised Vs Actual Product**1%
*“Exactly what I required”*
### **What buyers complain about **
**Spiciness**26%
*“extra spicy may be not to everyone's liking”*
**Flavor**9%
*“The curry flavour wasn't strong enough for me”*
**Strength**9%
*“Its not too strong”*
**Taste-Overall**9%
*“Absolutely disgusting what I found in the bottle”*
**Value For Money**9%
*“expensive”*
**Size-Overall**5%
*“I regret buying such a big bottle”*
## **Common questions**
- **Is curry ketchup profitable to sell on Amazon United Kingdom?**
- The niche generates £78K/yr across 15 tracked products. 90-day search growth is +25.8%. Flapen's verdict: Skip it (45/100).
- **How competitive is the curry ketchup niche?**
- 6 brands and 18 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in curry ketchup?**
- Top complaints mined from reviews: Spiciness, Flavor, Strength. The return rate is 0.0%.
- **When does demand for curry ketchup peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the curry ketchup niche?**
- Listings span £4.44–£27.40; the average listing price is £9.90 (sweet spot $15–$100). The average incumbent carries 554 reviews — the moat a new listing must climb.
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