---
title: "Reviews — crumble mix - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/crumble-mix/reviews"
last_updated: "2026-07-31T17:11:28.232Z"
locale: en
meta:
  description: "Niche score 41/100 · £77K/yr market · 103K searches/yr · £4.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £77K/yr market · 103K searches/yr · £4.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — crumble mix - Flapen"
---

# **crumble mix**

**Skip it**

Prices mostly outside the sweet spot ($0.87–$16.47) — this niche doesn't clear our bar today.

Market size 19Growth 14Conversion 98Competition 31Returns 100Price range 9Avg price 12Brand share 13Review moat 77Quality gap 52

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****454.26**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****£77K**

£77K/yr · 103K searches

**Growth**

**Bad****-22.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Avg price**

**Bad****£4.46**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.87–£16.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100