---
title: "Coffee Beans — £7.9M/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/coffee-beans"
last_updated: "2026-07-31T07:59:27.038Z"
locale: en
meta:
description: "Niche score 63/100 · £7.9M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · £7.9M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Coffee Beans — £7.9M/yr Amazon UK Niche (2026) - Flapen"
---
# **coffee beans**
**Worth a look**
Shows a $7.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 100Growth 19Conversion 85Competition 56Returns 100Price range 78Avg price 81Brand share 39Review moat 24Quality gap 48
**Market size**
**Incredible****£7.9M**
£7.9M/yr · 4.8M searches
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.4%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****£17.50**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£5.73–£48.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****5,271.81**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-12.0%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, coffee beans is a £7.9M/yr Amazon United Kingdom market (4.8M searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 63/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coffee beans market data**
- **Units sold / yr**
- **400K–500K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **£7.0M–£8.8M**
- units × avg price
- **Conversion rate**
- **9.4%**
- **Avg BSR**
- **#18**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**123**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 86%
**Open market**
**15%**
- Lavazza32% - by Amazon28% - illy11% - LAVAZZA6% - NESCAFÉ4% - Harboryam4% - Open — no brand owns it (9 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.0% search growth over the last 90 days.
150K100KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/grocery/coffee-beans/trend)
## **Top coffee beans search terms**
- **coffee beans**3.0M/yr-10.2%6.1% conv. - **lavazza coffee beans**490K/yr-19.7%9.3% conv. - **coffee beans 1kg**337K/yr-14.6%5.8% conv. - **lavazza**150K/yr-7.0%4.9% conv. - **illy coffee beans**157K/yr-25.4%10.9% conv. - **costa coffee beans**117K/yr-24.6%4.0% conv. - **coffee beans 1kg bag**79K/yr-14.6%5.4% conv. - **1kg coffee beans**92K/yr-12.6%4.3% conv. - **whole coffee beans**59K/yr+63.8%0.8% conv. - **lavazza coffee**61K/yr-15.0%2.5% conv. [**All search terms **](https://flapen.com/research/uk/grocery/coffee-beans/search-terms)
## **Top coffee beans products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£396K10%£792K15%£1.2M20%£1.6M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lavazza Qualità Rossa Coffee Beans Arabica and Robusta Intensity 5/10 Medium Roasting 1 Kg**Lavazza**£16.14**4.7★22,170 rev](https://www.amazon.co.uk/dp/B002PM23YC) [2**by Amazon House Blend Coffee Beans Medium Roast 1kg Rainforest Alliance Certified**by Amazon**£12.31**4.3★14,859 rev](https://www.amazon.co.uk/dp/B08WSQMK7D) [3**Lavazza Crema e Aroma Coffee Beans Espresso 1 Kg**Lavazza**£17.09**4.6★23,061 rev](https://www.amazon.co.uk/dp/B000FWHWGS) [4**illy Classico Coffee Beans 100% Arabica Blend Medium Roast Intensity 5/9 Smooth & Balanced with Caramel & Floral Notes Suitable for Bean to Cup & Fresh Grinding 500g Refill Pouch**illy**£11.98**4.7★730 rev](https://www.amazon.co.uk/dp/B0D6RTTM4K) [5**by Amazon Intenso Coffee Beans light roast 1kg (2 packs of 500 gms) - Rainforest Alliance Certified**by Amazon**£13.16**4.4★4,237 rev](https://www.amazon.co.uk/dp/B07CTSZXRC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**by Amazon Forte Coffee Beans Italian Inspired Roast Strength No. 5 - Strong 1kg**by Amazon**£14.44**133 rev3mo ago](https://www.amazon.co.uk/dp/B0F1NG6ZNX) [**NESCAFÉ BARISTA Espresso Blend Coffee Beans 1kg**NESCAFÉ**£15.02**332 rev11mo ago](https://www.amazon.co.uk/dp/B0FMKPD98M) [**illy Classico Coffee Beans 100% Arabica Blend Medium Roast Intensity 5/9 Smooth & Balanced with Caramel & Floral Notes Suitable for Bean to Cup & Fresh Grinding 500g Refill Pouch**illy**£11.98**730 rev2y ago](https://www.amazon.co.uk/dp/B0D6RTTM4K) [**illy Brazil Coffee Beans 100% Arabica Medium Roast Intensity 5/9 Single Origin Caramel & Dried Fruit Notes Suitable for Bean to Cup & Fresh Grinding 250g**illy**£5.73**822 rev2y ago](https://www.amazon.co.uk/dp/B0CHF9S57R) [**Grano Milano French Roast Robusta & Arabica Coffee Beans 1kg Extra Strong Dark Roast Espresso Intensity 5/5 Southeast Asia & Central Africa Origins Made in Italy**Grano Milano**£17.05**1,319 rev3y ago](https://www.amazon.co.uk/dp/B0BV38DLRN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TrueStart Coffee Beans Smooth Energising Colombian 200g 1 Pack**TRUESTART**£7.46**4.3★**▲ 300%**](https://www.amazon.co.uk/dp/B0871Q2BVS) [**by Amazon Forte Coffee Beans Italian Inspired Roast Strength No. 5 - Strong 1kg**by Amazon**£14.44**4.4★**▲ 290%**](https://www.amazon.co.uk/dp/B0F1NG6ZNX) [**by Amazon Espresso Crema Light Roast Coffee Beans 500g Rainforest Alliance Certified**by Amazon**£6.46**4.4★**▲ 121%**](https://www.amazon.co.uk/dp/B08WSPZYPT) [**Schwiizer Schüümli Crema 1 kg Whole Coffee Beans for Automatic Machines Intensity 3/5 Medium Roast 100% Arabica Rainforest Alliance**Schwiizer Schüümli**£13.38**4.5★**▲ 101%**](https://www.amazon.co.uk/dp/B006G0EV6C) [**Spiller & Tait Signature Blend Coffee Beans - Multi Award Winning - Freshly Roasted in the UK - Espresso Blend Suitable for All Coffee Machines (1kg)**Spiller & Tait**£19.37**4.3★**▲ 39%**](https://www.amazon.co.uk/dp/B00KNP7YPQ)
**~~View all trending →~~**
## **What buyers say about coffee beans**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**30%
*“delicious coffee”*
**Value For Money**14%
*“Excellent value”*
**Caffeine Content**13%
*“Lovely flavour and good caffeine hit”*
**Flavor**11%
*“The flavour is balanced”*
**Quality-Overall**11%
*“Amazing quality”*
**Smell**4%
*“Great aroma”*
**Freshness**3%
*“always fresh”*
**Soft Feel**2%
*“Smooth and creamy”*
**Advertised Vs Actual Product**2%
*“Item arrived as described”*
**Blend/Ratio**2%
*“It is a really easygoing blend”*
### **What buyers complain about **
**Taste-Overall**22%
*“Horrible taste”*
**Bitter**10%
*“Too bitter”*
**Smell**9%
*“Not good weird smell”*
**Quality-Overall**8%
*“Quality has gone downhill”*
**Flavor**8%
*“Just a slightly odd flavour to me”*
**Value For Money**5%
*“a bit pricey”*
**Strength**5%
*“Strangely weak”*
**Stale/Rotten/Spoiled**5%
*“Stale beans”*
**Burnt/Roasted/Overbaked**4%
*“Mine has been roasted for too long”*
**Caffeine Content**3%
*“caffeine content seens to be low to moderate rather than strong as suggested”*
## **Common questions**
- **Is coffee beans profitable to sell on Amazon United Kingdom?**
- The niche generates £7.9M/yr across 32 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.0%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the coffee beans niche?**
- 15 brands and 123 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in coffee beans?**
- Top complaints mined from reviews: Taste-Overall, Bitter, Smell. The return rate is 0.1%.
- **When does demand for coffee beans peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the coffee beans niche?**
- Listings span £5.73–£48.55; the average listing price is £17.50 (sweet spot $15–$100). The average incumbent carries 5,272 reviews — the moat a new listing must climb.
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