---
title: "Trend — coconut milk - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/coconut-milk/trend"
last_updated: "2026-07-31T18:23:04.260Z"
locale: en
meta:
  description: "Niche score 56/100 · £451K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £451K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — coconut milk - Flapen"
---

# **coconut milk**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 21Conversion 99Competition 61Returns 100Price range 0Avg price 14Brand share 57Review moat 68Quality gap 50

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****18.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****782.29**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£451K**

£451K/yr · 499K searches

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-8.5%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£4.92**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.70–£14.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")