---
title: "Coconut Flakes — £111K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/coconut-flakes"
last_updated: "2026-07-31T14:09:24.136Z"
locale: en
meta:
description: "Niche score 48/100 · £111K/yr market · 97K searches/yr · £7.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £111K/yr market · 97K searches/yr · £7.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Coconut Flakes — £111K/yr Amazon UK Niche (2026) - Flapen"
---
# **coconut flakes**
**Skip it**
Prices mostly outside the sweet spot ($2.07–$12.99) — this niche doesn't clear our bar today.
Market size 27Growth 22Conversion 97Competition 57Returns 100Price range 0Avg price 22Brand share 41Review moat 83Quality gap 28
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****347.07**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****£111K**
£111K/yr · 97K searches
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£7.87**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.07–£12.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, coconut flakes is a £111K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 48/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coconut flakes market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **£79K–£98K**
- units × avg price
- **Conversion rate**
- **14.6%**
- **Avg BSR**
- **#761**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **59%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **—flat
**Sellers**
**35**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 94%
**Open market**
**15%**
- Wholefood Earth29% - PURIMA22% - Thames Organic15% - CHANDRA9% - Coconut Merchant5% - Morrisons5% - Open — no brand owns it (6 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 84 weeks — -6.3% search growth over the last 90 days.
3K2KHoliday '24Spike '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/uk/grocery/coconut-flakes/trend)
## **Top coconut flakes search terms**
- **coconut flakes**57K/yr-10.4%9.8% conv. - **coconut chips**18K/yr+0.1%8.3% conv. - **coconut flakes unsweetened**5K/yr+21.7%13.1% conv. - **dried coconut**5K/yr-9.2%6.1% conv. - **coconut shavings**4K/yr+2.3%9.8% conv. - **toasted coconut**3K/yr+14.6%8.3% conv. - **flaked coconut**3K/yr-15.4%6.9% conv. - **unsweetened coconut flakes**3K/yr-16.6%10.3% conv. [**All search terms **](https://flapen.com/research/uk/grocery/coconut-flakes/search-terms)
## **Top coconut flakes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£4K8%£9K12%£13K16%£18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Coconut Chips 1kg - RAW Coconuts Flakes Natural Dried Unsweetened Flaked Edible Flesh Untoasted Pieces Slices for Baking Cooking Desserts Cakes Snack Non GMO & Vegan (Packaging May Vary) PURIMA**PURIMA**£12.65**4.7★442 rev](https://www.amazon.co.uk/dp/B084286M6X) [2**Organic Coconut Chips - Unsweetened High Fibre Raw Vegan GMO-Free Certified Organic - No Additives or Preservatives - Nutritious and Delicious Perfect Snack - Thames Organic 100g**Thames Organic**£5.98**4.7★129 rev](https://www.amazon.co.uk/dp/B08W3NWQ29) [3**Chandra Whole Foods Desiccated Coconut 1KG - Low-GI Desiccated Coconut for Snack Making Smoothies Baking & Cooking - Gluten-Free Keto Grounded Coconut Rich in Protein & Vitamins**CHANDRA**£9.82**4.7★1,014 rev](https://www.amazon.co.uk/dp/B07T1DL7VT) [4**Wholefood Earth Raw Coconut Slice 250 g | GMO Free | Natural | High Fibre Packaging May Vary**Wholefood Earth**£4.33**4.7★332 rev](https://www.amazon.co.uk/dp/B08GDHSB8H) [5**Wholefood Earth Toasted and Unsweetened Coconut Slices 1 kg | GMO Free | Natural | High Fibre**Wholefood Earth**£11.35**4.6★191 rev](https://www.amazon.co.uk/dp/B08GDHC5Z7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tropgo Toasted Coconut Chips Lightly Sweetened Non-GMO Kosher Vegan-Friendly Toasted Coconut Flakes Plant-Based Source of Fibre with No Artificial Colours Flavours or Preservatives (40g)**Tropgo**£3.98**36 rev11mo ago](https://www.amazon.co.uk/dp/B0FM3YMVD1) [**Rulop Toasted Coconut Chips 1kg Natural Dried Toasted Coconut Flakes Non GMO & Suitable for Vegans Resealable Pouch to Maintain Freshness**RULOP**£12.99**19 rev1y ago](https://www.amazon.co.uk/dp/B0DPL4VFW2) [**BEAR Fruit Coconut Chips Packs - Gently Baked Fruit - Healthy - Vegan - 14 x 25g**BEAR**£12.04**21 rev1y ago](https://www.amazon.co.uk/dp/B0DH59C1SS) [**Rulop Raw Coconut Chips 1kg Unsweetned 100% Coconut Flakes Natural Dried Flaked Coco nut Non GMO & Vegan Friendly**RULOP**£12.37**52 rev2y ago](https://www.amazon.co.uk/dp/B0CZ1F5VK3) [**Organic Toasted Coconut Chips - Unsweetened Vegan GMO-Free Certified Organic - No Additives or Preservatives - Crunchy and Delicious Topping or Snack - Tropical Superfood - Thames Organic 100g**Thames Organic**£6.05**39 rev4y ago](https://www.amazon.co.uk/dp/B09CZBDTXV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Organic Coconut Chips Raw 250g (BWFO)**Buy Whole Foods Online**£3.40**0.0★**▲ 264%**](https://www.amazon.co.uk/dp/B0FYH297DQ) [**Tropgo Toasted Coconut Chips Lightly Sweetened Non-GMO Kosher Vegan-Friendly Toasted Coconut Flakes Plant-Based Source of Fibre with No Artificial Colours Flavours or Preservatives (40g)**Tropgo**£3.98**4.4★**▲ 239%**](https://www.amazon.co.uk/dp/B0FM3YMVD1) [**Organic Coconut Chips - Unsweetened High Fibre Raw Vegan GMO-Free Certified Organic - No Additives or Preservatives - Nutritious and Delicious Perfect Snack - Thames Organic 250g**Thames Organic**£8.40**4.7★**▲ 216%**](https://www.amazon.co.uk/dp/B08W3NWPZF) [**Wholefood Earth Raw Coconut Slice 1 kg | GMO Free | Natural | High Fibre**Wholefood Earth**£11.44**4.6★**▲ 110%**](https://www.amazon.co.uk/dp/B08GDJCRC8) [**Organic Coconut Chips - Unsweetened High Fibre Raw Vegan GMO-Free Certified Organic - No Additives or Preservatives - Nutritious and Delicious Perfect Snack - Thames Organic 100g**Thames Organic**£5.98**4.7★**▲ 107%**](https://www.amazon.co.uk/dp/B08W3NWQ29)
**~~View all trending →~~**
## **What buyers say about coconut flakes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**26%
*“Absolutely delicious, absolutely recommend as a snack”*
**Quality-Overall**16%
*“Good quality, really fresh, good shelf life”*
**Crispiness**7%
*“The Perfect Crispy”*
**Value For Money**6%
*“Great value”*
**Sweetness**6%
*“Very fresh tasting, very sweet”*
**Flavor**6%
*“tasted full of flavour”*
**Freshness**4%
*“Highly recommended its very tasty and fresh”*
**Advertised Vs Actual Product**4%
*“All good and as advertised”*
**Nutritional Content**3%
*“Great for someone trying to be carb and sugar free”*
**Size-Overall**2%
*“Good size”*
### **What buyers complain about **
**Sweetness**14%
*“This sort has no juicy sweetness”*
**Value For Money**7%
*“Total waste of money”*
**Size-Overall**5%
*“This is a small size”*
**Salt Content**4%
*“Nasty sweet -salty aftertaste”*
**Nutritional Content**3%
*“they were surprisingly high in calories”*
**Chunk/Clump/Collection**2%
*“The consistency of these toasted coconut flakes are broken up into small snack sized pieces”*
**Thickness**2%
*“Wafer thin not juice Coconut slice for cereals or bombay mixing”*
**Advertised Vs Actual Product**2%
*“This is shown in the product photos but not clearly stated in the main listing, which is worth being aware of”*
**Oily/Greasy**2%
*“I think the oil content in it is too much”*
**Artificial Sweeteners**1%
*“that wouldnt do my sugar levels much good”*
## **Common questions**
- **Is coconut flakes profitable to sell on Amazon United Kingdom?**
- The niche generates £111K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (48/100).
- **How competitive is the coconut flakes niche?**
- 12 brands and 35 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in coconut flakes?**
- Top complaints mined from reviews: Sweetness, Value For Money, Size-Overall. The return rate is 0.0%.
- **When does demand for coconut flakes peak?**
- Demand is steady year-round — the busiest month runs 1.8× the quietest.
- **What does it cost to enter the coconut flakes niche?**
- Listings span £2.07–£12.99; the average listing price is £7.87 (sweet spot $15–$100). The average incumbent carries 347 reviews — the moat a new listing must climb.
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