---
title: "Reviews — cling film - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/cling-film/reviews"
last_updated: "2026-07-31T17:24:47.331Z"
locale: en
meta:
  description: "Niche score 48/100 · £482K/yr market · 398K searches/yr · £6.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £482K/yr market · 398K searches/yr · £6.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — cling film - Flapen"
---

# **cling film**

**Skip it**

Prices mostly outside the sweet spot ($1.62–$13.74) — this niche doesn't clear our bar today.

Market size 59Growth 25Conversion 99Competition 22Returns 96Price range 0Avg price 18Brand share 44Review moat 53Quality gap 42

**Conversion**

**Incredible****18.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Market size**

**Good****£482K**

£482K/yr · 398K searches

**Review moat**

**Good****1,374.21**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+0.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Avg price**

**Bad****£6.51**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£1.62–£13.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100