---
title: "Chickpeas — £237K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/chickpeas"
last_updated: "2026-07-31T13:19:29.438Z"
locale: en
meta:
description: "Niche score 41/100 · £237K/yr market · 238K searches/yr · £3.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £237K/yr market · 238K searches/yr · £3.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chickpeas — £237K/yr Amazon UK Niche (2026) - Flapen"
---
# **chickpeas**
**Skip it**
Prices mostly outside the sweet spot ($0.49–$16.00) — this niche doesn't clear our bar today.
Market size 45Growth 16Conversion 100Competition 15Returns 100Price range 6Avg price 10Brand share 30Review moat 68Quality gap 30
**Conversion**
**Incredible****27.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****778.71**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****£237K**
£237K/yr · 238K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-18.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£3.66**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£0.49–£16.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, chickpeas is a £237K/yr Amazon United Kingdom market (238K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chickpeas market data**
- **Units sold / yr**
- **100K–125K**
- avg 6,000–8,000/product
- **Revenue / yr**
- **£366K–£458K**
- units × avg price
- **Conversion rate**
- **27.1%**
- **Avg BSR**
- **#99**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **43%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▲rising
**Sellers**
**38**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**9%**
- by Amazon32% - Morrisons22% - LAILA16% - Ktc11% - Napolina5% - Mr Organic3% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.4% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/grocery/chickpeas/trend)
## **Top chickpeas search terms**
- **chickpeas**149K/yr-16.9%25.4% conv. - **chick peas**33K/yr-12.3%24.1% conv. - **dried chickpeas**14K/yr-31.7%11.4% conv. - **chickpea**13K/yr-14.3%15.9% conv. - **chickpeas dried**6K/yr-16.9%9.9% conv. - **chickpeas tinned**9K/yr-44.7%15.1% conv. - **chick peas tinned**6K/yr-17.5%18.0% conv. - **dry chickpeas**3K/yr-37.6%11.0% conv. - **chick peas dried**3K/yr-25.3%15.3% conv. - **tinned chickpeas**2K/yr-14.5%20.5% conv. [**All search terms **](https://flapen.com/research/uk/grocery/chickpeas/search-terms)
## **Top chickpeas products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£24K20%£47K30%£71K40%£95K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Morrisons Chickpeas In Water 400g**Morrisons**£0.55**4.6★2,031 rev](https://www.amazon.co.uk/dp/B07QV8B8NZ) [2**by Amazon Whole Chickpeas in Water 400g**by Amazon**£0.49**4.5★2,634 rev](https://www.amazon.co.uk/dp/B08T6YYBHL) [3**Laila Chickpeas 2 kg (Pack of 1)**LAILA**£3.04**4.6★433 rev](https://www.amazon.co.uk/dp/B08HV99R91) [4**by Amazon Chickpeas in Water 400g Pack of 12**by Amazon**£5.91**4.5★2,634 rev](https://www.amazon.co.uk/dp/B09L1HYMD1) [5**KTC Chick Peas 400g**Ktc**£0.56**4.5★1,332 rev](https://www.amazon.co.uk/dp/B00FFH7V7S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bold Bean Queen Chickpeas 6 x 570g High Protein & Fibre Ready to Eat Vegan Gluten Free Pantry Staple**Bold Bean Co**£16.00**33 rev8mo ago](https://www.amazon.co.uk/dp/B0G1CRDTKH) [**Bold Bean Queen Chickpeas 570g High Protein & Fibre Ready to Eat Vegan Gluten Free Pantry Staple**Bold Bean Co**£2.90**19 rev1y ago](https://www.amazon.co.uk/dp/B0FCFWNSMK) [**Mr Organic Chickpeas High Protein and Fibre for Healthy Home Cooking No Additives Sustainably Sourced Suitable for Vegans - 1 x 350g Glass Jar**Mr Organic**£1.91**49 rev1y ago](https://www.amazon.co.uk/dp/B0DY1ZCTRR) [**Laila Chickpeas 1kg**Generic**£2.25**18 rev2y ago](https://www.amazon.co.uk/dp/B0CQVNH8LT) [**by Amazon Chickpeas in Water 400g Pack of 12**by Amazon**£5.91**2,634 rev4y ago](https://www.amazon.co.uk/dp/B09L1HYMD1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bold Bean Queen Chickpeas 6 x 570g High Protein & Fibre Ready to Eat Vegan Gluten Free Pantry Staple**Bold Bean Co**£16.00**4.7★**▲ 106%**](https://www.amazon.co.uk/dp/B0G1CRDTKH) [**Napolina Chick Peas 400g**Napolina**£0.96**4.7★**▲ 27%**](https://www.amazon.co.uk/dp/B016IP5M7Q) [**by Amazon Chickpeas in Water 400g Pack of 12**by Amazon**£5.91**4.5★**▲ 11%**](https://www.amazon.co.uk/dp/B09L1HYMD1) [**Mr Organic - Organic Chickpeas Tin - Vegan & Gluten Free - for Healthy Home Cooking - No Additives and Sustainably Sourced - Pack of 4 x 400g**Mr Organic**£5.07**4.7★**— 9%**](https://www.amazon.co.uk/dp/B08KHPWW1Z) [**by Amazon Whole Chickpeas in Water 400g**by Amazon**£0.49**4.5★**— 8%**](https://www.amazon.co.uk/dp/B08T6YYBHL)
**~~View all trending →~~**
## **What buyers say about chickpeas**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**24%
*“So delicious”*
**Value For Money**24%
*“Value for money”*
**Quality-Overall**18%
*“Great quality beans”*
**Vegan/Organic**5%
*“Great staple for a Vegetarian household”*
**Crispiness**3%
*“They're plump, firm and consistent throughout the bag which matters more than you'd think when you're cooking with them”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Baking**3%
*“Best beans out there”*
**Health Benefits-Overall**3%
*“Especially good for our well being”*
**Texture/Consistency-Overall**2%
*“The texture is firm”*
**Nutritional Content**2%
*“packed with extra nutrition”*
### **What buyers complain about **
**Size-Overall**18%
*“Some very small or just the rim”*
**Quality-Overall**18%
*“Poor quality tins”*
**Hard Feel**9%
*“Hard chickpeas”*
**Cooking Instructions**7%
*“Chickpeas remain hard despite cooking for much longer than advised cooking time”*
**Texture/Consistency-Overall**6%
*“Creamy and nasty”*
**Ease Of Use**5%
*“making it awkward to carry”*
**Value For Money**4%
*“a bit more expensive than we usually spend”*
**Salt Content**3%
*“Needed a little more salt”*
**Flavor**1%
*“There's not much flavour a slight nuttyness”*
## **Common questions**
- **Is chickpeas profitable to sell on Amazon United Kingdom?**
- The niche generates £237K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Skip it (41/100).
- **How competitive is the chickpeas niche?**
- 10 brands and 38 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in chickpeas?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Hard Feel. The return rate is 0.0%.
- **When does demand for chickpeas peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the chickpeas niche?**
- Listings span £0.49–£16.00; the average listing price is £3.66 (sweet spot $15–$100). The average incumbent carries 779 reviews — the moat a new listing must climb.
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