---
title: "Cherry — £213K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/cherry"
last_updated: "2026-07-31T12:33:59.212Z"
locale: en
meta:
description: "Niche score 49/100 · £213K/yr market · 252K searches/yr · £4.97 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £213K/yr market · 252K searches/yr · £4.97 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cherry — £213K/yr Amazon UK Niche (2026) - Flapen"
---
# **cherry**
**Skip it**
Pricing outside the sweet spot ($4.97 avg) — this niche doesn't clear our bar today.
Market size 41Growth 26Conversion 98Competition 43Returns 100Price range 23Avg price 14Brand share 37Review moat 65Quality gap 42
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****17.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****885.12**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****£213K**
£213K/yr · 252K searches
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+0.6%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£0.86–£19.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Bad****£4.97**
avg listing price — sweet spot $15–$100
According to Flapen's Amazon United Kingdom niche tracking, cherry is a £213K/yr Amazon United Kingdom market (252K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cherry market data**
- **Units sold / yr**
- **25K–30K**
- avg 500–750/product
- **Revenue / yr**
- **£124K–£149K**
- units × avg price
- **Conversion rate**
- **17.0%**
- **Avg BSR**
- **#142**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **19%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**71**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 94%
**Open market**
**15%**
- Morrisons54% - by Amazon11% - Opies10% - Driscoll's4% - Luxardo4% - Princes2% - Open — no brand owns it (12 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.6% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Holiday '24Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/uk/grocery/cherry/trend)
## **Top cherry search terms**
- **cherry**132K/yr-8.1%3.1% conv. - **cherries**107K/yr+12.6%15.1% conv. - **cherrys**8K/yr-1.2%8.9% conv. - **fresh cherries**4K/yr-1.4%4.1% conv. [**All search terms **](https://flapen.com/research/uk/grocery/cherry/search-terms)
## **Top cherry products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£11K10%£21K15%£32K20%£43K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Morrisons The Greengrocers On Market Street Cherries 500g**Morrisons**£3.46**4.4★68 rev](https://www.amazon.co.uk/dp/B09XBQMQBJ) [2**Morrisons Cherries Punnet 200g**Morrisons**£2.66**4.5★1,002 rev](https://www.amazon.co.uk/dp/B01LPOS4B6) [3**by Amazon Cherries 200g**by Amazon**£2.19**4.0★177 rev](https://www.amazon.co.uk/dp/B0862Z3QF4) [4**Morrisons Picota Cherries 250g**Morrisons**£1.04**4.5★181 rev](https://www.amazon.co.uk/dp/B073HDW93M) [5**Morrisons Dark Sweet Cherries 300g**Morrisons**£4.11**4.2★14 rev](https://www.amazon.co.uk/dp/B0GQBWKKTL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Morrisons Dark Sweet Cherries 300g**Morrisons**£4.11**14 rev4mo ago](https://www.amazon.co.uk/dp/B0GQBWKKTL) [**Morrisons Cherries & Berries Quad Concentrate Squash 1.5L**Morrisons**£1.97**58 rev8mo ago](https://www.amazon.co.uk/dp/B0G2MFYLK6) [**San Pellegrino Cherry & Lemon 6 x 330ml**San Pellegrino**£4.53**19 rev8mo ago](https://www.amazon.co.uk/dp/B0FZVW7B2V) [**Jammie Dodgers Cherry Flavour 140g**Jammie Dodgers**£0.86**5 rev8mo ago](https://www.amazon.co.uk/dp/B0FZWV3686) [**Driscolls Cherries 250g**Driscoll's**£3.58**7 rev10mo ago](https://www.amazon.co.uk/dp/B0FKBPSWMV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jammie Dodgers Cherry Flavour 140g**Jammie Dodgers**£0.86**4.7★**▲ 168%**](https://www.amazon.co.uk/dp/B0FZWV3686) [**Morrisons Picota Cherries 250g**Morrisons**£1.04**4.5★**▲ 108%**](https://www.amazon.co.uk/dp/B073HDW93M) [**by Amazon Cherries 200g**by Amazon**£2.19**4.0★**▲ 90%**](https://www.amazon.co.uk/dp/B0862Z3QF4) [**Morrisons The Greengrocers On Market Street Cherries 500g**Morrisons**£3.46**4.4★**▲ 87%**](https://www.amazon.co.uk/dp/B09XBQMQBJ) [**Opies Cocktail Cherries With Stems 500g Jar Red**Opies**£5.62**4.3★**▲ 49%**](https://www.amazon.co.uk/dp/B005ZC4ECI)
**~~View all trending →~~**
## **What buyers say about cherry**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**32%
*“Absolutely delicious”*
**Flavor**12%
*“Great Cheery flavour”*
**Quality-Overall**12%
*“Brilliant quality”*
**Value For Money**9%
*“Best price”*
**Alcohol Flavor**8%
*“Great drink”*
**Advertised Vs Actual Product**3%
*“This product does exactly as it said”*
**Sweetness**3%
*“Sugar free, tastes sugar free”*
**Baking**2%
*“great for bakes”*
**Health Benefits-Overall**2%
*“Many health properties too”*
**Freshness**2%
*“Lovely and fresh”*
### **What buyers complain about **
**Value For Money**21%
*“pricey”*
**Taste-Overall**13%
*“Doesnt taste the same as usual”*
**Flavor**9%
*“Not a flavour profile I like in practice”*
**Dilute/Watery**6%
*“It is concentrated cherry juice - needs to be diluted”*
**Quality-Overall**5%
*“It looks as if the quality of this product can vary”*
**Sour**5%
*“Not lemony”*
**Nutritional Content**2%
*“This has made what should have been a health promoting product into a potentially health damaging product”*
**Sweetness**2%
*“First off, it is not tart”*
**Moist/Dry**2%
*“the contents were dry when opened”*
**Ease Of Use**2%
*“Goes down too easy”*
## **Common questions**
- **Is cherry profitable to sell on Amazon United Kingdom?**
- The niche generates £213K/yr across 26 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +0.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the cherry niche?**
- 18 brands and 71 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in cherry?**
- Top complaints mined from reviews: Value For Money, Taste-Overall, Flavor. The return rate is 0.1%.
- **When does demand for cherry peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the cherry niche?**
- Listings span £0.86–£19.21; the average listing price is £4.97 (sweet spot $15–$100). The average incumbent carries 885 reviews — the moat a new listing must climb.
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