---
title: "Cherry Vodka — £97K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/cherry-vodka"
last_updated: "2026-07-31T15:56:43.125Z"
locale: en
meta:
description: "Niche score 42/100 · £97K/yr market · 132K searches/yr · £17.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £97K/yr market · 132K searches/yr · £17.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cherry Vodka — £97K/yr Amazon UK Niche (2026) - Flapen"
---
# **cherry vodka**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 24Growth 25Conversion 51Competition 38Returns 98Price range 58Avg price 82Brand share 6Review moat 87Quality gap 22
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****250.38**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£17.78**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£7.58–£25.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+0.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£97K**
£97K/yr · 132K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, cherry vodka is a £97K/yr Amazon United Kingdom market (132K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cherry vodka market data**
- **Units sold / yr**
- **8K–10K**
- avg 750–1,000/product
- **Revenue / yr**
- **£142K–£178K**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#97**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **54%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**38**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**1%**
- Dutch Barn69% - Smirnoff13% - ORIGINAL Krupnik8% - Lubelska4% - Soplica3% - PURE DIVINE1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 5.2×
[**Open Trend **](https://flapen.com/research/uk/grocery/cherry-vodka/trend)
## **Top cherry vodka search terms**
- **dutch barn vodka**72K/yr+2.8%4.6% conv. - **cherry vodka**35K/yr+5.2%4.1% conv. - **dutch barn**14K/yr-5.1%4.3% conv. - **ricky gervais vodka**3K/yr+4.0%4.8% conv. - **black cherry vodka**4K/yr-23.9%3.5% conv. - **dutch barn vodka black cherry**4K/yr-43.0%5.6% conv. [**All search terms **](https://flapen.com/research/uk/grocery/cherry-vodka/search-terms)
## **Top cherry vodka products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£10K20%£19K30%£29K40%£39K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dutch Barn Black Cherry Vodka | Smooth Balanced & Fruity | A Blend of Sweet Sour & Red Cherries | 70cl | 38% ABV | Co-owned by Ricky Gervais | Made From British Apples**Dutch Barn**£22.18**4.7★226 rev](https://www.amazon.co.uk/dp/B0DSWN4Y8K) [2**Smirnoff Cherry Drop Flavoured Vodka 70cl**Smirnoff**£13.86**4.7★255 rev](https://www.amazon.co.uk/dp/B0BYJHHVVQ) [3**Dutch Barn Vodka | Distilled From British Apples | 70cl | 40% ABV | Crisp Clean & Exceptionally Smooth | Premium Vodka Handmade In Great Britain | Vegan Gluten Free & Zero Sugar**Dutch Barn**£21.63**4.6★483 rev](https://www.amazon.co.uk/dp/B09QMQR9K5) [4**Krupnik Cherry - Luscious Polish Cherry Vodka Liqueur with Perfectly Balanced Sweetness & Tartness 28% ABV 50cl**ORIGINAL Krupnik**£10.54**4.7★684 rev](https://www.amazon.co.uk/dp/B0C9V6SDCS) [5**Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£22.23**4.6★97 rev](https://www.amazon.co.uk/dp/B0F541LWNP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lubelska Cherry Flavoured Vodka Liqueur 500ml | Premium Polish Spirit | Perfect for Cocktails & Gifting (25% ABV)**Lubelska**£9.31**13 rev9mo ago](https://www.amazon.co.uk/dp/B0FT3NH8LM) [**Dutch Barn Ginger Spiced Vodka | Rich Fiery & Bold | Handcrafted with Fresh Ginger a Dash of Citrus & Warming Spices | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£25.37**123 rev10mo ago](https://www.amazon.co.uk/dp/B0FSSMLT6R) [**Pure Divine Cherry Liqueur Flavored Vodka Liqueur from the Northern Vosges France 16.6% ABV (1 x 0.70 L)**PURE DIVINE**£7.58**51 rev10mo ago](https://www.amazon.co.uk/dp/B0CDBWX6PH) [**Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples**Dutch Barn**£22.23**97 rev1y ago](https://www.amazon.co.uk/dp/B0F541LWNP) [**Dutch Barn Black Cherry Vodka | Smooth Balanced & Fruity | A Blend of Sweet Sour & Red Cherries | 70cl | 38% ABV | Co-owned by Ricky Gervais | Made From British Apples**Dutch Barn**£22.18**226 rev1y ago](https://www.amazon.co.uk/dp/B0DSWN4Y8K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lubelska Cherry Flavoured Vodka Liqueur 500ml | Premium Polish Spirit | Perfect for Cocktails & Gifting (25% ABV)**Lubelska**£9.31**4.9★**▲ 133%**](https://www.amazon.co.uk/dp/B0FT3NH8LM) [**Krupnik Cherry - Luscious Polish Cherry Vodka Liqueur with Perfectly Balanced Sweetness & Tartness 28% ABV 50cl**ORIGINAL Krupnik**£10.54**4.7★**▲ 121%**](https://www.amazon.co.uk/dp/B0C9V6SDCS) [**Pure Divine Cherry Liqueur Flavored Vodka Liqueur from the Northern Vosges France 16.6% ABV (1 x 0.70 L)**PURE DIVINE**£7.58**4.3★**▲ 93%**](https://www.amazon.co.uk/dp/B0CDBWX6PH) [**Smirnoff Cherry Drop Flavoured Vodka 70cl**Smirnoff**£13.86**4.7★**▲ 58%**](https://www.amazon.co.uk/dp/B0BYJHHVVQ) [**Dutch Barn Vodka With Gift Box | 70cl | 40% ABV | Distilled From British Apples | Crisp Clean & Exceptionally Smooth | Premium Vodka Handmade in Great Britain | Vegan & Gluten Free**Dutch Barn**£24.11**4.5★**▲ 50%**](https://www.amazon.co.uk/dp/B0BJKY7WQD)
**~~View all trending →~~**
## **What buyers say about cherry vodka**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**31%
*“It tastes amazing”*
**Alcohol Flavor**27%
*“I find this very drinkable”*
**Flavor**13%
*“Great flavour”*
**Value For Money**12%
*“Good value”*
**Quality-Overall**5%
*“Very good quality vodka”*
**Gifting Purpose**2%
*“Bought for present all good”*
**Sweetness**2%
*“normally water everything down I do like this neat although sweet”*
**Color**1%
*“Moreish. Gorgeous”*
**Nutritional Content**1%
*“I also metabolized it well”*
**Ease Of Cleaning**0%
*“cleaner than a lot of others”*
### **What buyers complain about **
**Taste-Overall**20%
*“Leaves an odd aftertaste”*
**Flavor**19%
*“the cherry flavour overtakes”*
**Value For Money**8%
*“It is on the expensive side”*
**Sweetness**6%
*“A bit too sweet”*
**Quality-Overall**5%
*“Not the best”*
**Alcohol Flavor**5%
*“Easily the worst of Ricky's vodka's I've had”*
**Leak-Proof**5%
*“Poured Down the Sink”*
**Blend/Ratio**3%
*“Not too sure what he mixes it with”*
**Alcohol Content**3%
*“First whiff reminded me of rubbing alcohol, tbh”*
**Ease Of Use**3%
*“too easy to drink too much of”*
## **Common questions**
- **Is cherry vodka profitable to sell on Amazon United Kingdom?**
- The niche generates £97K/yr across 13 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (42/100).
- **How competitive is the cherry vodka niche?**
- 7 brands and 38 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in cherry vodka?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Value For Money. The return rate is 0.4%.
- **When does demand for cherry vodka peak?**
- Demand peaks in Dec; the busiest month runs 5.2× the quietest.
- **What does it cost to enter the cherry vodka niche?**
- Listings span £7.58–£25.37; the average listing price is £17.78 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.
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