---
title: "Cbd Gummies — £676K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/cbd-gummies"
last_updated: "2026-07-31T06:30:53.595Z"
locale: en
meta:
description: "Niche score 62/100 · £676K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · £676K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cbd Gummies — £676K/yr Amazon UK Niche (2026) - Flapen"
---
# **cbd gummies**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 67Growth 15Conversion 73Competition 48Returns 100Price range 75Avg price 75Brand share 49Review moat 82Quality gap 91
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****353.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£15.16**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£7.41–£37.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****£676K**
£676K/yr · 664K searches
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-19.0%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, cbd gummies is a £676K/yr Amazon United Kingdom market (664K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 62/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cbd gummies market data**
- **Units sold / yr**
- **40K–50K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£606K–£758K**
- units × avg price
- **Conversion rate**
- **6.7%**
- **Avg BSR**
- **#281**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **8%**
- **Out of stock**
- **6.2%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**56%**
Top 20: 96%
**Open market**
**16%**
- TRIP CBD20% - CBDFX18% - Swiss Peak18% - Hempthy11% - CANNARAY9% - Goodrays8% - Open — no brand owns it (5 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -19.0% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/grocery/cbd-gummies/trend)
## **Top cbd gummies search terms**
- **cbd gummies**466K/yr-18.7%6.5% conv. - **cannabidiol gummies**32K/yr-21.6%2.6% conv. - **cbdmd gummies**7K/yr+621.8%3.4% conv. - **cbd gummy**21K/yr-21.2%5.6% conv. - **cannabis gummies**15K/yr-3.2%3.0% conv. - **gummies cannabis**18K/yr-44.5%3.2% conv. - **pain relief gummies**4K/yr+74.8%2.3% conv. - **cbd gummies high strength**8K/yr-21.5%5.5% conv. - **cbdfx**8K/yr-7.4%5.3% conv. - **high strength cbd gummies**7K/yr-19.9%4.5% conv. [**All search terms **](https://flapen.com/research/uk/grocery/cbd-gummies/search-terms)
## **Top cbd gummies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£34K10%£68K15%£101K20%£135K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CBDfx 1500mg High Strength Mixed Berry CBD Gummies 25mg per Gummy Natural Sleep and Anxiety Support Vegan Gummies No THC (60x Bottle)**CBDFX**£17.37**3.9★2,262 rev](https://www.amazon.co.uk/dp/B08V6V3L2L) [2**TRIP CBD Infused Gummies (30 Gummies). Delicious Natural Wild Strawberry Flavour. High Strength CBD Edibles. 300MG CBD Vegan THC-Free**TRIP CBD**£7.61**4.2★650 rev](https://www.amazon.co.uk/dp/B0DCJV2KQP) [3**GOODRAYS CBD Gummies High Strength Vegan Mixed Pack 30 x 25mg Gummies Packaging May Vary**Goodrays**£12.01**3.9★1,153 rev](https://www.amazon.co.uk/dp/B09MZBMQXV) [4**Swiss Peak CBD Gummy Bears (100 Gummies). 3200mg Total High Strength CBD Edibles. Vegan THC-Free Great Taste. Best Value**Swiss Peak**£24.84**4.2★311 rev](https://www.amazon.co.uk/dp/B0DQDXMCKW) [5**Cannaray CBD Gummies 900mg | High Strength | Delicious Natural Orange Flavour (30 Gummies)**CANNARAY**£15.51**4.2★346 rev](https://www.amazon.co.uk/dp/B0B8SH13KP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Haze CBD 500mg CBD Gummies - High Strength CBD Gummy Bears - 20 x 25mg CBD Per Gummy - UK Made CBD Edibles for Stress Relief Calming Anxiety Support & Sleep - Natural Fruity Flavour - 20 per Pack**Haze CBD**£8.33**29 rev8mo ago](https://www.amazon.co.uk/dp/B0FY58KY6D) [**Supreme CBD 3200mg CBD Gummy Bears 100 Gummies**SUPREME CBD**£37.47**23 rev1y ago](https://www.amazon.co.uk/dp/B0FJ8Z6FL7) [**Swiss Peak CBD Gummy Bears (100 Gummies). 3200mg Total High Strength CBD Edibles. Vegan THC-Free Great Taste. Best Value**Swiss Peak**£24.84**311 rev1y ago](https://www.amazon.co.uk/dp/B0DQDXMCKW) [**Swiss Peak High-Strength 3200mg CBD Cherry Flavoured Gummies 70 Gummies Per Tub Non-GMO All Natural & No THC Vegan Gluten-Free | UK-Made**Swiss Peak**£24.16**79 rev1y ago](https://www.amazon.co.uk/dp/B0DXWMSQWN) [**Swiss Peak High-Strength 3200mg CBD Strawberry Flavoured Gummies 70 Gummies Per Tub Non-GMO All Natural & No THC Vegan Gluten-Free | UK-Made**Swiss Peak**£24.76**93 rev1y ago](https://www.amazon.co.uk/dp/B0DSCCYPHY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Haze CBD 500mg CBD Gummies - High Strength CBD Gummy Bears - 20 x 25mg CBD Per Gummy - UK Made CBD Edibles for Stress Relief Calming Anxiety Support & Sleep - Natural Fruity Flavour - 20 per Pack**Haze CBD**£8.33**3.6★**▲ 303%**](https://www.amazon.co.uk/dp/B0FY58KY6D) [**Supreme CBD 3200mg CBD Gummy Bears 100 Gummies**SUPREME CBD**£37.47**3.7★**▲ 102%**](https://www.amazon.co.uk/dp/B0FJ8Z6FL7) [**Hempthy CBD Pick n Mix Gummies High Strength 1000mg 20mg x 50 Gummies 1000mg Total CBD THC Free Best UK CBD Gummy Bears (50 Pack Gummy Bears)**Hempthy**£15.62**3.8★**▲ 82%**](https://www.amazon.co.uk/dp/B0DDCXDXTX) [**GOODRAYS CBD Gummies High Strength Vegan Mixed Pack 30 x 25mg Gummies Packaging May Vary**Goodrays**£12.01**3.9★**▲ 69%**](https://www.amazon.co.uk/dp/B09MZBMQXV) [**CBDfx 1500mg High Strength Mixed Berry CBD Gummies 25mg per Gummy Natural Sleep and Anxiety Support Vegan Gummies No THC (60x Bottle)**CBDFX**£17.37**3.9★**▲ 49%**](https://www.amazon.co.uk/dp/B08V6V3L2L)
**~~View all trending →~~**
## **What buyers say about cbd gummies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**28%
*“Taste was nice an felt relaxed an chilled”*
**Sleep Quality**13%
*“Helps me to sleep”*
**Value For Money**8%
*“Good value for money”*
**Quality-Overall**7%
*“Good quality”*
**Stress/Anxiety**6%
*“Helps with my anxiety”*
**Soothing Effect**5%
*“the experience has been incredibly soothing”*
**Flavor**4%
*“Great flavour”*
**Advertised Vs Actual Product**2%
*“Does as advertised”*
**Sweetness**2%
*“High-strength CBD gummies - super tasty if you love sweets”*
**Efficiency**2%
*“Quite effective and works well”*
### **What buyers complain about **
**Taste-Overall**19%
*“Horrible taste”*
**Value For Money**10%
*“a little pricey”*
**Sleep Quality**8%
*“not helped with sleep”*
**Functionality-Overall**7%
*“No effect”*
**Sweetness**7%
*“Just sugary sweets”*
**Dosage**4%
*“Effects arent very strong especially for the advertised dose/mg”*
**Side Effects**3%
*“Disappointing effect”*
**Strength**2%
*“Not strong enough”*
**Quality-Overall**2%
*“What a load of rubbish”*
**Bitter**2%
*“Shortly after youre hit with this bitter”*
### **Top return reasons **
**Functionality-Overall**33%
**Product Condition**33%
**Taste-Overall**33%
## **Common questions**
- **Is cbd gummies profitable to sell on Amazon United Kingdom?**
- The niche generates £676K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -19.0%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the cbd gummies niche?**
- 11 brands and 89 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in cbd gummies?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Sleep Quality. The return rate is 0.1%.
- **When does demand for cbd gummies peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the cbd gummies niche?**
- Listings span £7.41–£37.47; the average listing price is £15.16 (sweet spot $15–$100). The average incumbent carries 354 reviews — the moat a new listing must climb.
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