---
title: "Cashew Butter — £68K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/cashew-butter"
last_updated: "2026-07-31T16:13:28.817Z"
locale: en
meta:
description: "Niche score 41/100 · £68K/yr market · 45K searches/yr · £10.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £68K/yr market · 45K searches/yr · £10.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cashew Butter — £68K/yr Amazon UK Niche (2026) - Flapen"
---
# **cashew butter**
**Skip it**
Soft demand (-18.9% this quarter) — this niche doesn't clear our bar today.
Market size 17Growth 16Conversion 96Competition 20Returns 100Price range 23Avg price 38Brand share 19Review moat 89Quality gap 40
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****222.83**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****£10.56**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£3.17–£18.56**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****£68K**
£68K/yr · 45K searches
**Growth**
**Bad****-18.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, cashew butter is a £68K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Apr. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cashew butter market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **£63K–£84K**
- units × avg price
- **Conversion rate**
- **14.3%**
- **Avg BSR**
- **#11**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **58%**
- **Out of stock**
- **3.0%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**5%**
- Nutural World38% - Prime Earth Foods34% - Meridian8% - Naughty Nuts7% - zeina LOVE OUR FOOD5% - Biona3% - Open — no brand owns it (2 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — -18.9% search growth over the last 90 days.
2K1KSpike '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Apr · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/cashew-butter/trend)
## **Top cashew butter search terms**
- **cashew butter**38K/yr-19.3%13.1% conv. - **cashew nut butter**4K/yr-14.4%13.9% conv. - **cashew butter 1kg**2K/yr-19.8%16.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/cashew-butter/search-terms)
## **Top cashew butter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£7K20%£14K30%£20K40%£27K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Prime Earth Smooth Cashew Nut Butter - Smooth Cashew Spread/Paste - 1kg - Award Winning - Made With 100% Cashew Nuts - No Oil Salt & Sugar - Vegan Keto & Paleo - Made In The UK**Prime Earth Foods**£14.78**4.8★400 rev](https://www.amazon.co.uk/dp/B08PP6FM4Q) [2**Nutural World - Smooth Cashew Nut Butter (170g) Great Taste Award winner - 100% pure single ingredient**Nutural World**£5.20**4.3★375 rev](https://www.amazon.co.uk/dp/B07G4HRQW4) [3**NAUGHTY NUTS Bio Cashew Butter Smooth | 100% cashew nuts | No palm oil and sugar | 100% natural and vegan | Ideal as a topping for muesli | 500g**Naughty Nuts**£9.10**4.6★44 rev](https://www.amazon.co.uk/dp/B0CNQ57PB1) [4**Nutural World - Smooth Cashew Nut Butter (1kg) - Great Taste Award Winner - 100% pure single ingredient**Nutural World**£18.56**4.6★571 rev](https://www.amazon.co.uk/dp/B07MCBH2SD) [5**Zeina Cashew Butter (1Kg) - Roasted Smooth Cashew Nut Butter with Source of Protein Vegan Approved and Gluten-Free for Healthy Snacks Home Cooking and Baking**zeina LOVE OUR FOOD**£16.14**4.4★352 rev](https://www.amazon.co.uk/dp/B07PV11L4K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Meridian Natural Smooth Cashew Butter 170g 96% Roasted Cashews Creamy Texture No Palm Oil No Added Sugar or Salt Vegan Gluten & Dairy Free (Pack of 2) from SuperfoodUK**SuperfoodUK**£9.89**3 rev5mo ago](https://www.amazon.co.uk/dp/B0GLGL9NNG) [**NAUGHTY NUTS Bio Cashew Butter Smooth | 100% cashew nuts | No palm oil and sugar | 100% natural and vegan | Ideal as a topping for muesli | 500g**Naughty Nuts**£9.10**44 rev2y ago](https://www.amazon.co.uk/dp/B0CNQ57PB1) [**Bulk Natural Roasted Cashew Butter Tub Smooth 500 g**Bulk**£8.67**246 rev2y ago](https://www.amazon.co.uk/dp/B0CL5793KL) [**Prime Earth - Crunchy Cashew Nut Butter - 1kg - Zero Emulsifier Oil Salt or Sugar - Made With 100% Cashew Nuts - Vegan Keto & Paleo Friendly - Produced in Small Batches - Made in the UK**Prime Earth Foods**£14.85**159 rev5y ago](https://www.amazon.co.uk/dp/B08PSLQ712) [**Prime Earth Smooth Cashew Nut Butter - Smooth Cashew Spread/Paste - 1kg - Award Winning - Made With 100% Cashew Nuts - No Oil Salt & Sugar - Vegan Keto & Paleo - Made In The UK**Prime Earth Foods**£14.78**400 rev5y ago](https://www.amazon.co.uk/dp/B08PP6FM4Q)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Meridian Natural Smooth Cashew Butter 170g 96% Roasted Cashews Creamy Texture No Palm Oil No Added Sugar or Salt Vegan Gluten & Dairy Free (Pack of 2) from SuperfoodUK**SuperfoodUK**£9.89**5.0★**▲ 188%**](https://www.amazon.co.uk/dp/B0GLGL9NNG) [**Bulk Natural Roasted Cashew Butter Tub Smooth 500 g**Bulk**£8.67**4.1★**▲ 101%**](https://www.amazon.co.uk/dp/B0CL5793KL) [**Prime Earth Smooth Cashew Nut Butter - Smooth Cashew Spread/Paste - 1kg - Award Winning - Made With 100% Cashew Nuts - No Oil Salt & Sugar - Vegan Keto & Paleo - Made In The UK**Prime Earth Foods**£14.78**4.8★**▲ 84%**](https://www.amazon.co.uk/dp/B08PP6FM4Q) [**Prime Earth - Crunchy Cashew Nut Butter - 1kg - Zero Emulsifier Oil Salt or Sugar - Made With 100% Cashew Nuts - Vegan Keto & Paleo Friendly - Produced in Small Batches - Made in the UK**Prime Earth Foods**£14.85**4.6★**▲ 48%**](https://www.amazon.co.uk/dp/B08PSLQ712) [**NAUGHTY NUTS Bio Cashew Butter Smooth | 100% cashew nuts | No palm oil and sugar | 100% natural and vegan | Ideal as a topping for muesli | 500g**Naughty Nuts**£9.10**4.6★**▲ 24%**](https://www.amazon.co.uk/dp/B0CNQ57PB1)
**~~View all trending →~~**
## **What buyers say about cashew butter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**36%
*“This Cashew Butter is delicious”*
**Quality-Overall**14%
*“Good quality”*
**Flavor**8%
*“Very good flavour”*
**Texture/Consistency-Overall**7%
*“The consistency is so creamy, thick and easily spread”*
**Solubility**5%
*“Slightly liquid at room temperature so mixes well into overnight oats and protein shakes,”*
**Soft Feel**4%
*“It's so smooth and creamy so it spreads and drizzles perfectly”*
**Value For Money**4%
*“Best value for money I've seen anywhere”*
**Size-Overall**4%
*“Great size for the price too”*
**Nutritional Content**3%
*“Good protein i add it to my porridge”*
**Crispiness**3%
*“Tasty & Versatile Crunchy Cashew Butter”*
### **What buyers complain about **
**Crispiness**20%
*“Disappointed that it's not crunchy cashew butter”*
**Thickness**10%
*“Can be a bit thick when trying to put it on toast”*
**Strength**10%
*“fragile”*
**Taste-Overall**7%
*“can't really taste the cashews”*
**Moist/Dry**5%
*“the bottom may be too dry if yoi use all the oils at the top”*
### **Top return reasons **
**Product Condition**100%
## **Common questions**
- **Is cashew butter profitable to sell on Amazon United Kingdom?**
- The niche generates £68K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.9%. Flapen's verdict: Skip it (41/100).
- **How competitive is the cashew butter niche?**
- 8 brands and 18 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in cashew butter?**
- Top complaints mined from reviews: Crispiness, Thickness, Strength. The return rate is 0.0%.
- **When does demand for cashew butter peak?**
- Demand peaks in Apr; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the cashew butter niche?**
- Listings span £3.17–£18.56; the average listing price is £10.56 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.
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