---
title: "Capers — £78K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/capers"
last_updated: "2026-07-31T10:53:28.485Z"
locale: en
meta:
description: "Niche score 47/100 · £78K/yr market · 50K searches/yr · £6.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · £78K/yr market · 50K searches/yr · £6.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Capers — £78K/yr Amazon UK Niche (2026) - Flapen"
---
# **capers**
**Skip it**
Pricing outside the sweet spot ($6.20 avg) — this niche doesn't clear our bar today.
Market size 19Growth 38Conversion 100Competition 24Returns 100Price range 20Avg price 17Brand share 33Review moat 87Quality gap 53
**Conversion**
**Incredible****25.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****263.75**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+10.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****£1.64–£18.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£78K**
£78K/yr · 50K searches
**Avg price**
**Bad****£6.20**
avg listing price — sweet spot $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, capers is a £78K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **capers market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **£62K–£78K**
- units × avg price
- **Conversion rate**
- **25.3%**
- **Avg BSR**
- **#568**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **50%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**12 **▲rising
**Sellers**
**33**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**10%**
- Odysea27% - Morrisons20% - Cooks & Co14% - Opies14% - Melis9% - Bug's Pantry5% - Open — no brand owns it (6 brands, 10%)
## **Top capers search terms**
- **capers**41K/yr+11.1%23.1% conv. - **capers in brine**6K/yr+6.3%13.2% conv. - **caper**3K/yr+3.7%7.6% conv. [**All search terms **](https://flapen.com/research/uk/grocery/capers/search-terms)
## **Top capers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£4K10%£8K15%£12K20%£16K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Morrisons Nonpareille Capers 99g**Morrisons**£1.99**4.6★317 rev](https://www.amazon.co.uk/dp/B07BH4XS54) [2**Odysea Non Pareilles Capers in Brine 100gr**Odysea**£1.97**4.6★90 rev](https://www.amazon.co.uk/dp/B0CRVW35Z4) [3**Opies Capers in Spirit Vinegar 180g - A Culinary gem that adds a burst of tangy and briny flavour - Perfect for Puttanesca sauce tuna ratatouille Passata to garnishing a Caesar Salad.**Opies**£3.10**4.6★255 rev](https://www.amazon.co.uk/dp/B01174ENCS) [4**Cooks&Co Capers Fines 1.4kg tub Tiny Buds**Cooks & Co**£8.25**4.4★48 rev](https://www.amazon.co.uk/dp/B0DH8PFM2R) [5**Odysea Capucine Capers 198gr**Odysea**£2.92**4.6★40 rev](https://www.amazon.co.uk/dp/B0CRVW3C8M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Odysea Non Pareilles Capers in Brine 100g 2 Pack**Bug's Pantry**£7.84**5 rev7mo ago](https://www.amazon.co.uk/dp/B0G64TTWJG) [**Cooks&Co Capers Fines 1.4kg tub Tiny Buds**Cooks & Co**£8.25**48 rev1y ago](https://www.amazon.co.uk/dp/B0DH8PFM2R) [**Cooks&Co Baby Capers Non Pareilles 1.4kg**Cooks & Co**£10.30**12 rev1y ago](https://www.amazon.co.uk/dp/B0DH8PYVTS) [**Cooks&Co Capers Capotes 1.4kg**Cooks & Co**£8.57**13 rev1y ago](https://www.amazon.co.uk/dp/B0DH8MMGSM) [**Odysea Non Pareilles Capers in Brine 100gr**Odysea**£1.97**90 rev2y ago](https://www.amazon.co.uk/dp/B0CRVW35Z4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Greek Capers Traditional Flavour Net Weight 700gr Glass jar**MPARMPA GIANNI**£8.93**4.7★**▲ 160%**](https://www.amazon.co.uk/dp/B01MSIW3T1) [**Melis Capers in Brine 180g**Melis**£1.83**4.4★**▲ 93%**](https://www.amazon.co.uk/dp/B008163W2S) [**Odysea Non Pareilles Capers in Brine 100g 2 Pack**Bug's Pantry**£7.84**4.3★**▲ 53%**](https://www.amazon.co.uk/dp/B0G64TTWJG) [**Odysea Non Pareilles Capers in Brine 100gr**Odysea**£1.97**4.6★**▲ 10%**](https://www.amazon.co.uk/dp/B0CRVW35Z4) [**Morrisons Cornichons With Dill 350g**Morrisons**£1.64**4.3★**— 5%**](https://www.amazon.co.uk/dp/B01BNLL774)
**~~View all trending →~~**
## **What buyers say about capers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**30%
*“Taste like heaven”*
**Quality-Overall**24%
*“Great quality and very versatile with any fish dish”*
**Value For Money**16%
*“Good value for money”*
**Crispiness**5%
*“Crisp and fresh taste, good quality”*
**Flavor**4%
*“more concentrated flavour than the larger capers you often see”*
**Salt Content**3%
*“perfectly salted”*
**Oily/Greasy**3%
*“Good for any greasy food”*
**Freshness**2%
*“Fresh”*
**Ease Of Cleaning**2%
*“The brine is clean”*
**Sour**2%
*“sour for your pickles”*
### **What buyers complain about **
**Size-Overall**18%
*“Capers are quite big”*
**Value For Money**8%
*“An expensive jar of mash”*
**Moist/Dry**8%
*“watery and mashy”*
**Flavor**8%
*“Has absolutely no flavour”*
**Dilute/Watery**5%
*“wanted to try something a bit more considered after the last jar felt watery and bland”*
**Crispiness**3%
*“although not especially crunchy, due to them being in slices ofcourse”*
**Salt Content**3%
*“high sodium taste that many other pickles tend to have”*
## **Common questions**
- **Is capers profitable to sell on Amazon United Kingdom?**
- The niche generates £78K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.2%. Flapen's verdict: Skip it (47/100).
- **How competitive is the capers niche?**
- 12 brands and 33 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in capers?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Moist/Dry. The return rate is 0.0%.
- **What does it cost to enter the capers niche?**
- Listings span £1.64–£18.38; the average listing price is £6.20 (sweet spot $15–$100). The average incumbent carries 264 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)