---
title: "Products — brie - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/brie/products"
last_updated: "2026-07-31T17:55:46.820Z"
locale: en
meta:
  description: "Niche score 51/100 · £440K/yr market · 197K searches/yr · £9.18 avg price. Soft demand (-14.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £440K/yr market · 197K searches/yr · £9.18 avg price. Soft demand (-14.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — brie - Flapen"
---

# **brie**

**Worth a look**

Shows searches that convert (24.3% search→purchase), but soft demand (-14.1% this quarter) keeps it on the watch list.

Market size 57Growth 18Conversion 100Competition 37Returns 100Price range 57Avg price 26Brand share 42Review moat 78Quality gap 21

**Conversion**

**Incredible****24.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****444.25**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£440K**

£440K/yr · 197K searches

**Price range**

**Good****£2.49–£31.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£9.18**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-14.1%**

90-day search growth — must beat 0% to launch