---
title: "Brewdog Gift Set — £175K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/brewdog-gift-set"
last_updated: "2026-07-31T09:40:29.146Z"
locale: en
meta:
description: "Niche score 57/100 · £175K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £175K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Brewdog Gift Set — £175K/yr Amazon UK Niche (2026) - Flapen"
---
# **brewdog gift set**
**Worth a look**
Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 36Growth 37Conversion 62Competition 62Returns 99Price range 69Avg price 78Brand share 30Review moat 96Quality gap 60
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****85.56**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£16.04**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£2.16–£43.36**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+9.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****£175K**
£175K/yr · 201K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
According to Flapen's Amazon United Kingdom niche tracking, brewdog gift set is a £175K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **brewdog gift set market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **£201K–£241K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#440**
- **Page quality**
- **0%**
- **Prime**
- **76%**
- **Sponsored**
- **28%**
- **Out of stock**
- **7.4%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**48**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 94%
**Open market**
**8%**
- BrewDog57% - SERIOUS PIG10% - Beer Hunter8% - Camden7% - Bawbags5% - Sparkling Direct5% - Open — no brand owns it (4 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.4% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 6.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/brewdog-gift-set/trend)
## **Top brewdog gift set search terms**
- **brewdog**123K/yr+1.3%3.1% conv. - **brewdog gift set**32K/yr+23.2%2.8% conv. - **brew dog**14K/yr+32.2%2.4% conv. - **punk ipa**9K/yr+47.3%4.0% conv. - **brewdog beer**10K/yr+17.3%1.8% conv. - **brewdog punk ipa**3K/yr+69.6%2.5% conv. - **brew dog gifts for men**7K/yr+19.3%2.3% conv. - **brewdog 12 beers of christmas**4K/yr-79.2%0.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/brewdog-gift-set/search-terms)
## **Top brewdog gift set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£17K20%£35K30%£52K40%£70K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BrewDog Mixed Pack 8x330ml cans**BrewDog**£11.72**4.6★127 rev](https://www.amazon.co.uk/dp/B0913G7D47) [2**Serious Pig + BrewDog Craft Beer and Snacks Selection Box with Glassware Gift Set (10 Pack)**SERIOUS PIG**£28.37**4.0★34 rev](https://www.amazon.co.uk/dp/B0DYPF3WLC) [3**Camden Town Brewery Pale Ale 12x330ml can**Camden**£9.36**4.5★151 rev](https://www.amazon.co.uk/dp/B0B1HLHDPQ) [4**BrewDog Punk IPA 4x330ml**BrewDog**£5.95**4.7★245 rev](https://www.amazon.co.uk/dp/B07P2Y2SS4) [5**Bawbags BrewDog Cotton Boxer Shorts XXXL - Mens Boxers - Breathable 95% Cotton Stretch Fabric - Rude Funny Underwear for Men - Comfortable Stylish Novelty Mens Underpants Funky Printed Gift Idea Item**Bawbags**£12.50**4.4★27 rev](https://www.amazon.co.uk/dp/B01N12PQAF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Brewdog Punk IPA 10 x 330ml**BrewDog**£14.13**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H342DQJW) [**Brewdog Hazy Jane New England IPA 10 x 330ml**BrewDog**£13.46**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H33X723Y) [**Greene King Great British Beers Mixed Case 6 x 500ml Bottles**Greene King**£8.75**9 rev11mo ago](https://www.amazon.co.uk/dp/B0FN8JP3ND) [**Brewdog Cold Beer 15 x 440ml**BrewDog**£13.99**4 rev1y ago](https://www.amazon.co.uk/dp/B0F5BRSXVS) [**Brewdog Wingman 10 X 330ml**BrewDog**£13.43**1 rev1y ago](https://www.amazon.co.uk/dp/B0F7LFVP2N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Brewdog Punk IPA 10 x 330ml**BrewDog**£14.13**0.0★**▲ 320%**](https://www.amazon.co.uk/dp/B0H342DQJW) [**Brewdog Hazy Jane New England IPA 10 x 330ml**BrewDog**£13.46**0.0★**▲ 311%**](https://www.amazon.co.uk/dp/B0H33X723Y) [**Bawbags BrewDog Cotton Boxer Shorts XXXL - Mens Boxers - Breathable 95% Cotton Stretch Fabric - Rude Funny Underwear for Men - Comfortable Stylish Novelty Mens Underpants Funky Printed Gift Idea Item**Bawbags**£12.50**4.4★**▲ 261%**](https://www.amazon.co.uk/dp/B01N12PQAF) [**Crackling & Craft Beer Gift Set - Randomly Selected 4 Snaffling Pig Pork Cracklings 2 x 440ml Ipa Lager Beers & Beer Tankard. Great Birthday Gifts for Men Fathers Day (1 Hamper)**Topline**£21.23**4.5★**▲ 226%**](https://www.amazon.co.uk/dp/B0F6YY44KB) [**BrewDog Best Dad Mixed Craft Beer Gift Set with Branded Glass & Pub Snacks Wingman Hazy Jane Orange Crush Lost Lager & Punk IPA (5 x 330ml Cans)**Beer Hunter**£22.52**4.6★**▲ 207%**](https://www.amazon.co.uk/dp/B084GV4H1V)
**~~View all trending →~~**
## **What buyers say about brewdog gift set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**30%
*“Great product for a gift”*
**Quality-Overall**23%
*“Great product”*
**Value For Money**13%
*“I think its a good price range”*
**Alcohol Flavor**13%
*“This is the best alcohol free beer on the market”*
**Bitter**5%
*“Great Ale as always - smooth yet slightly bitter”*
**Taste-Overall**3%
*“Tasty”*
**Flavor**2%
*“its a great way of trying different flavours”*
**Size-Overall**2%
*“the glass was a nice size”*
**Salt Content**1%
*“its a nice salty treat”*
**Freshness**1%
*“Camdens branding is always clean and modern, and the unpasteurized label is a nice touch—it suggests a fresher taste compared to your standard supermarket lagers”*
### **What buyers complain about **
**Taste-Overall**22%
*“not very tasty either”*
**Value For Money**22%
*“Not good value at all”*
**Gifting Purpose**17%
*“Something different to give as a gift”*
**Quality-Overall**9%
*“I expected much better quality control”*
**Size-Overall**6%
*“as it was so small”*
**Alcohol Content**4%
*“Whilst they don't have the nasty aftertaste that some low alcohol beers have”*
**Flavor**4%
*“they just aren't very flavourful”*
**Artificial Sweeteners**3%
*“Just a bit too artificial”*
## **Common questions**
- **Is brewdog gift set profitable to sell on Amazon United Kingdom?**
- The niche generates £175K/yr across 25 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the brewdog gift set niche?**
- 10 brands and 48 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in brewdog gift set?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Gifting Purpose. The return rate is 0.2%.
- **When does demand for brewdog gift set peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.0× the quietest.
- **What does it cost to enter the brewdog gift set niche?**
- Listings span £2.16–£43.36; the average listing price is £16.04 (sweet spot $15–$100). The average incumbent carries 86 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)