---
title: "Trend — bournville dark chocolate - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/bournville-dark-chocolate/trend"
last_updated: "2026-07-31T10:30:37.705Z"
locale: en
meta:
  description: "Niche score 37/100 · £51K/yr market · 157K searches/yr · £4.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · £51K/yr market · 157K searches/yr · £4.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — bournville dark chocolate - Flapen"
---

# **bournville dark chocolate**

**Skip it**

Prices mostly outside the sweet spot ($1.40–$10.68) — this niche doesn't clear our bar today.

Market size 13Growth 19Conversion 75Competition 17Returns 100Price range 0Avg price 13Brand share 4Review moat 78Quality gap 72

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****441.82**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-12.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£51K**

£51K/yr · 157K searches

**Avg price**

**Bad****£4.65**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£1.40–£10.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100